Groundwork

Funeral services · County · Kentucky

Funeral homes in Marshall County, KY

How Marshall County, KY compares with other counties and the U.S. for funeral homes: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.1M
On funerals · $162 a household
Spending per listing
$1.1M
Too few listings to compare
Listings per 10k households
1.5
Too few listings to compare
Population, 2025
31,659
−0.1% since 2020

See the funeral homes around any address in Marshall County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 2 funeral homes in Marshall County. That is 1.5 per 10,000 households.

Household spending on funerals in Marshall County comes to about $2.1M a year: $162 per household, 14% above the U.S. average. That works out to $1.1M per home.

There is no official count of businesses with payroll classed as funeral homes and funeral services in Marshall County: counts under 3 aren’t published.

Between 2020 and 2025, the population of Marshall County declined 0.1%, against +3.1% for the U.S. With 2 funeral homes on map listings, Marshall County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Marshall County compares

The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Marshall County, KY compared with Kentucky and the U.S.
MeasureMarshall CountyKentuckyU.S.
Listings per 10k households1.53.22.1
Spending per listing$1.1M$415K$679K
Households per official establishmentn/a4,9318,510
Official establishment growth, 2019–2023n/a−2.6%−1.7%
Population growth, 2020–2025−0.1%+2.2%+3.1%
Spending per household on funerals$162$134$143
Median household income$65,831$63,726$80,734
Groundwork market scoreNot scored17

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in Marshall County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Marshall County

Population, 2025 estimate
31,659−0.1% since 2020
Households
13,209
Median age
45.1
Homes lived in by their owners
82%
Vehicles per household
2.2
Land area
302 sq. mi.
People per square mile
105
Median household income
$65,831+19.5% vs. 2015–2019, before inflation
Average household income
$83,442
Median home value
$173,800
Jobs located here
11,371
Daytime population
29,795Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Marshall County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Kentucky

Every Kentucky market ranked →

The highest-scoring counties in Kentucky for funeral homes, numbered among those based in Kentucky, with Marshall County marked.

Top counties in Kentucky

Counties in Kentucky ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Daviess County, KY6661.4$976K+1.5%#320 of 1,472
2Pulaski County, KY6462.3$692K+3.5%#382 of 1,472
3Warren County, KY6381.4$772K+10.6%#400 of 1,472
4Bullitt County, KY6382.5$578K+5.0%#421 of 1,472
5Madison County, KY6161.6$719K+9.4%#457 of 1,472
6Fayette County, KY59231.6$662K+2.2%#503 of 1,472
7Boone County, KY57102.0$632K+6.5%#535 of 1,472
8Jefferson County, KY54641.9$660K+1.6%#597 of 1,472
9Laurel County, KY5062.5$556K+1.6%#695 of 1,472
10Campbell County, KY4892.3$557K+2.5%#749 of 1,472
Marshall County, KYNot scored21.5$1.1M−0.1%

Other business types in Marshall County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Marshall County, KY?

There are 2 funeral homes on map listings in Marshall County as of September 2026. The listings count funeral homes, mortuaries and cremation services. No official count is published for funeral homes and funeral services in Marshall County: counts under 3 are left out.

How much do households in Marshall County, KY spend on funerals?

About $2.1M a year, or $162 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 2 funeral homes on map listings, it comes to $1.1M per home. It is estimated from the incomes of the 13,209 households in Marshall County and national spending patterns by income.

How does Marshall County, KY compare with the U.S. for funeral homes?

Marshall County has 2 funeral homes on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of funeral homes to household spending, Marshall County would have about 3, against 2 on map listings.

How fast is Marshall County, KY growing?

Population estimates put Marshall County at 31,659 people in 2025, down 0.1% since 2020, against +3.1% for the U.S. It has 13,209 households. Median household income in Marshall County is $65,831, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marshall County has no market score for funeral homes: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Marshall County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Marshall County

Screening a site or an acquisition in Marshall County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.