Fitness and classes · County · South Dakota
Yoga, Pilates and fitness studios in Brown County, SD
The yoga, Pilates and fitness studios in Brown County, SD, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 24 out of 100: Low
Ranked #737 of 777 scored counties
#5 of 5 scored counties in South Dakota
- Listings
- 6
- 0 chain locations (0%)
- Official establishments
- 6
- All fitness and recreational sports centers
- Household spending a year
- $13.6M
- On memberships, classes and admissions · $836 a household
- Spending per listing
- $2.3M
- 44% below the U.S.
- Listings per 10k households
- 3.7
- 54% above the U.S.
- Population, 2025
- 37,561
- −1.7% since 2020
See the yoga, Pilates and fitness studios around any address in Brown County
The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for yoga, Pilates and fitness studios in Brown County is 24 (low), #737 of 777 scored counties and #5 of 5 scored counties in South Dakota. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 6 yoga, Pilates and fitness studios in Brown County. None of them are chain locations, against 18% across the U.S. That is 3.7 per 10,000 households, 54% above the U.S. rate of 2.4.
Household spending on memberships, classes and admissions in Brown County comes to about $13.6M a year: $836 per household, 15% below the U.S. average. That works out to $2.3M per studio, 44% below the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.
In 2023, official counts showed 6 businesses with payroll in Brown County classed as fitness and recreational sports centers. That is one for every 2,714 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Between 2020 and 2025, the population of Brown County declined 1.7%, against +3.1% for the U.S.
How Brown County compares
The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Brown County | South Dakota | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.7 | 1.6 | 2.4 |
| Spending per listing | $2.3M | $5.3M | $4.1M |
| Households per official establishment (all fitness and recreational sports centers) | 2,714 | 3,207 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | −5.0% | +5.8% |
| Population growth, 2020–2025 | −1.7% | +5.3% | +3.1% |
| Spending per household on memberships, classes and admissions | $836 | $876 | $983 |
| Median household income | $70,898 | $75,081 | $80,734 |
| Groundwork market score | 24 | 67 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 6All fitness and recreational sports centers
- Employees, 2023
- 181
- Annual payroll, 2023
- $1.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 60 chain locations
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness and recreational sports centers in Brown County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.
Population and households in Brown County
- Population, 2025 estimate
- 37,561−1.7% since 2020
- Households
- 16,285
- Median age
- 39.1
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.9
- Land area
- 1,713 sq. mi.
- People per square mile
- 22
- Median household income
- $70,898+21.8% vs. 2015–2019, before inflation
- Average household income
- $92,772
- Median home value
- $221,100
- Jobs located here
- 19,972
- Daytime population
- 38,336Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Brown County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.
Or open the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardYoga, Pilates and fitness studios across South Dakota
Every South Dakota market ranked →The highest-scoring counties in South Dakota for yoga, Pilates and fitness studios, numbered among those based in South Dakota, with Brown County marked.
Top counties in South Dakota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Minnehaha County, SD | 61 | 13 | 1.5 | $6M | +7.6% | #192 of 777 |
| 2Pennington County, SD | 56 | 12 | 2.6 | $3.4M | +6.6% | #273 of 777 |
| 3Lincoln County, SD | 52 | 9 | 3.2 | $3.5M | +17.5% | #358 of 777 |
| 4Lawrence County, SD | 42 | 5 | 4.1 | $2M | +14.0% | #540 of 777 |
| 5Brown County, SD | 24 | 6 | 3.7 | $2.3M | −1.7% | #737 of 777 |
Other business types in Brown County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes25
- Gyms25
- Yoga, Pilates and fitness studios24
- Martial arts and dance studios39
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many yoga, Pilates and fitness studios are in Brown County, SD?
There are 6 yoga, Pilates and fitness studios on map listings in Brown County as of September 2026. None of them are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 6 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.
How much do households in Brown County, SD spend on memberships, classes and admissions?
About $13.6M a year, or $836 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 6 yoga, Pilates and fitness studios on map listings, it comes to $2.3M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 16,285 households in Brown County and national spending patterns by income.
How does Brown County, SD compare with the U.S. for yoga, Pilates and fitness studios?
Brown County has 3.7 yoga, Pilates and fitness studios per 10,000 households, 54% above the U.S. rate of 2.4. Spending per studio is $2.3M, 44% below the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, Brown County would have about 3, against 6 on map listings. There is one business with payroll in the industry for every 2,714 households, against one for every 3,109 across the U.S.
How fast is Brown County, SD growing?
Population estimates put Brown County at 37,561 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 16,285 households. Median household income in Brown County is $70,898, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Brown County scores 24 for yoga, Pilates and fitness studios (low), #737 of 777 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Brown County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Brown County
Screening a site or an acquisition in Brown County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Brown County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.