Groundwork

Fitness and classes · County · Pennsylvania

Yoga, Pilates and fitness studios in Westmoreland County, PA

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Westmoreland County, PA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #367 of 777 scored counties
#18 of 33 scored counties in Pennsylvania

Listings
27
5 chain locations (19%)
Official establishments
43
All fitness and recreational sports centers · +16.2% since 2019
Household spending a year
$131.3M
On memberships, classes and admissions · $847 a household
Spending per listing
$4.9M
20% above the U.S.
Listings per 10k households
1.7
29% below the U.S.
Population, 2025
349,324
−1.4% since 2020

See the yoga, Pilates and fitness studios around any address in Westmoreland County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Westmoreland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 27 yoga, Pilates and fitness studios in Westmoreland County. Of those, 5 are chain locations, or 19%, against 18% across the U.S. That comes to 1.7 for every 10,000 households, 29% below the U.S. rate of 2.4.

At $847 per household (14% below the U.S. average), households in Westmoreland County spend about $131.3M a year on memberships, classes and admissions. Spread across 27 yoga, Pilates and fitness studios, that is $4.9M per studio, 20% above the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

In 2023, official counts showed 43 businesses with payroll in Westmoreland County classed as fitness and recreational sports centers, up 16.2% from 2019. That is one for every 3,604 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 6 SBA-backed loans worth $2M have gone to businesses classed as fitness and recreational sports centers in Westmoreland County.

Population estimates show Westmoreland County declined 1.4% from 2020 to 2025, against +3.1% for the U.S. Westmoreland County scores 51 (upper middle) on the Groundwork market score for yoga, Pilates and fitness studios, ranking #367 of 777 scored counties and #18 of 33 scored counties in Pennsylvania.

How Westmoreland County compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Westmoreland County, PA compared with Pennsylvania and the U.S.
MeasureWestmoreland CountyPennsylvaniaU.S.
Listings per 10k households1.72.12.4
Spending per listing$4.9M$4.5M$4.1M
Households per official establishment (all fitness and recreational sports centers)3,6043,2223,109
Official establishment growth, 2019–2023+16.2%−1.0%+5.8%
Population growth, 2020–2025−1.4%+0.5%+3.1%
Spending per household on memberships, classes and admissions$847$926$983
Median household income$74,109$77,971$80,734
Groundwork market score5147

Official counts and lending

Businesses

Official establishments, 2019 to 2023
37 → 43All fitness and recreational sports centers · +16.2% over the period
Employees, 2023
504
Annual payroll, 2023
$7.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
275 chain locations
Listings at the U.S. rate for this spending
32The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$2M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Westmoreland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Westmoreland County

Population, 2025 estimate
349,324−1.4% since 2020
Households
154,979
Median age
47.0
Homes lived in by their owners
78%
Vehicles per household
1.8
Land area
1,028 sq. mi.
People per square mile
343
Median household income
$74,109+22.6% vs. 2015–2019, before inflation
Average household income
$97,695
Median home value
$203,500
Jobs located here
134,448
Daytime population
320,126Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Westmoreland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

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Yoga, Pilates and fitness studios across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring counties in Pennsylvania for yoga, Pilates and fitness studios, numbered among those based in Pennsylvania, with Westmoreland County marked.

Top counties in Pennsylvania

Counties in Pennsylvania ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1York County, PA74231.3$7.3M+3.6%#49 of 777
2Franklin County, PA7171.1$7.6M+3.0%#74 of 777
3Lancaster County, PA69281.3$7.3M+1.9%#96 of 777
4Adams County, PA6982.0$4.6M+3.6%#105 of 777
5Pike County, PA6962.5$3.7M+7.2%#106 of 777
6Beaver County, PA6750.7$11.6M−1.1%#119 of 777
7Schuylkill County, PA6571.2$6M+1.5%#146 of 777
8Lebanon County, PA6450.9$9.7M+2.2%#151 of 777
9Monroe County, PA6491.5$6.2M−0.7%#157 of 777
10Dauphin County, PA64221.8$4.8M+2.3%#160 of 777
18Westmoreland County, PA51271.7$4.9M−1.4%#367 of 777

Other business types in Westmoreland County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Westmoreland County, PA?

Westmoreland County has 27 yoga, Pilates and fitness studios on map listings as of September 2026. 5 of them (19%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 43 businesses with payroll classed as fitness and recreational sports centers in 2023, up 16.2% from 2019. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in Westmoreland County, PA spend on memberships, classes and admissions?

About $131.3M a year, or $847 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 27 yoga, Pilates and fitness studios on map listings, it comes to $4.9M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 154,979 households in Westmoreland County and national spending patterns by income.

How does Westmoreland County, PA compare with the U.S. for yoga, Pilates and fitness studios?

Westmoreland County has 1.7 yoga, Pilates and fitness studios per 10,000 households, 29% below the U.S. rate of 2.4. Spending per studio is $4.9M, 20% above the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, Westmoreland County would have about 32, against 27 on map listings. There is one business with payroll in the industry for every 3,604 households, against one for every 3,109 across the U.S. The official count rose 16.2% from 2019 to 2023, against +5.8% for the U.S.

How fast is Westmoreland County, PA growing?

Population estimates put Westmoreland County at 349,324 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 154,979 households. Median household income in Westmoreland County is $74,109, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Westmoreland County scores 51 for yoga, Pilates and fitness studios (upper middle), #367 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Westmoreland County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Westmoreland County

Screening a site or an acquisition in Westmoreland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Westmoreland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.