Fitness and classes · County · Montana
Yoga, Pilates and fitness studios in Madison County, MT
Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Madison County, MT, set against other counties and the U.S.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 2
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $3.6M
- On memberships, classes and admissions · $961 a household
- Spending per listing
- $1.8M
- Too few listings to compare
- Listings per 10k households
- 5.3
- Too few listings to compare
- Population, 2025
- 10,026
- +15.8% since 2020
See the yoga, Pilates and fitness studios around any address in Madison County
The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on memberships, classes and admissions in Madison County comes to about $3.6M a year: $961 per household, 2% below the U.S. average. That is about $1.8M of household spending for each studio on map listings. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.
There are 2 yoga, Pilates and fitness studios on map listings in Madison County as of September 2026. That is 5.3 per 10,000 households.
Official counts don’t publish a figure for fitness and recreational sports centers in Madison County, since they leave out counts under 3.
Population estimates show Madison County grew 15.8% from 2020 to 2025, faster than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Madison County compares
The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Madison County | Montana | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.3 | 3.1 | 2.4 |
| Spending per listing | $1.8M | $3.3M | $4.1M |
| Households per official establishment (all fitness and recreational sports centers) | n/a | 2,134 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +20.8% | +5.8% |
| Population growth, 2020–2025 | +15.8% | +5.3% | +3.1% |
| Spending per household on memberships, classes and admissions | $961 | $1,001 | $983 |
| Median household income | $75,250 | $72,509 | $80,734 |
| Groundwork market score | Not scored | 34 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll fitness and recreational sports centers
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 20 chain locations
- Listings at the U.S. rate for this spending
- 1The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness and recreational sports centers in Madison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.
Population and households in Madison County
- Population, 2025 estimate
- 10,026+15.8% since 2020
- Households
- 3,740
- Median age
- 51.3
- Homes lived in by their owners
- 81%
- Vehicles per household
- 2.5
- Land area
- 3,588 sq. mi.
- People per square mile
- 3
- Median household income
- $75,250
- Average household income
- $98,856
- Median home value
- $470,100
- Jobs located here
- 6,091
- Daytime population
- 11,778Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Madison County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.
Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardYoga, Pilates and fitness studios across Montana
Every Montana market ranked →The highest-scoring counties in Montana for yoga, Pilates and fitness studios, numbered among those based in Montana, with Madison County marked.
Top counties in Montana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Cascade County, MT | 57 | 5 | 1.4 | $6.5M | +0.7% | #243 of 777 |
| 2Gallatin County, MT | 50 | 19 | 3.7 | $3.5M | +7.7% | #387 of 777 |
| 3Ravalli County, MT | 48 | 10 | 5.4 | $1.7M | +9.4% | #435 of 777 |
| 4Missoula County, MT | 40 | 19 | 3.6 | $2.9M | +4.4% | #557 of 777 |
| 5Flathead County, MT | 40 | 23 | 5.2 | $2M | +10.1% | #561 of 777 |
| 6Yellowstone County, MT | 39 | 25 | 3.6 | $3M | +4.5% | #575 of 777 |
| 7Lewis and Clark County, MT | 35 | 17 | 5.4 | $1.9M | +5.8% | #636 of 777 |
| Madison County, MT | Not scored | 2 | 5.3 | $1.8M | +15.8% |
Other business types in Madison County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes
- Gyms
- Yoga, Pilates and fitness studios
- Martial arts and dance studios
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many yoga, Pilates and fitness studios are in Madison County, MT?
As of September 2026, map listings count 2 yoga, Pilates and fitness studios in Madison County. The listings count yoga, Pilates, barre and boot-camp studios. No official count is published for fitness and recreational sports centers in Madison County: counts under 3 are left out.
How much do households in Madison County, MT spend on memberships, classes and admissions?
About $3.6M a year, or $961 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 2 yoga, Pilates and fitness studios on map listings, it comes to $1.8M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 3,740 households in Madison County and national spending patterns by income.
How does Madison County, MT compare with the U.S. for yoga, Pilates and fitness studios?
Madison County has 2 yoga, Pilates and fitness studios on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Madison County would have about 1, against 2 on map listings.
How fast is Madison County, MT growing?
Population estimates put Madison County at 10,026 people in 2025, up 15.8% since 2020, faster than the U.S. (+3.1%). It has 3,740 households. The median household income in Madison County is $75,250 a year, 7% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Madison County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Madison County
Screening a site or an acquisition in Madison County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.