Groundwork

Food and drink · Small-town market · New Mexico

Fast food and sandwich shops in the Taos, NM area

The fast food and sandwich shops in the Taos, NM area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #174 of 537 scored small-town markets
#4 of 13 scored small-town markets based in New Mexico

Listings
15
9 chain locations (60%)
Official establishments
29
All limited-service restaurants · +3.6% since 2019
Household spending a year
$53.1M
On food away from home · $3,413 a household
Spending per listing
$3.5M
16% above the U.S.
Listings per 10k households
9.6
28% below the U.S.
Population, 2025
34,564
+0.3% since 2020

See the fast food and sandwich shops around any address in the Taos area

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Taos area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 15 fast food and sandwich shops in the Taos area. 9 of them (60%) are chain locations, against 79% across the U.S. Per 10,000 households, that is 9.6, 28% below the U.S. rate of 13.3.

Households in the Taos area spend about $53.1M a year on food away from home, or $3,413 per household, 16% below the U.S. average. That is about $3.5M of household spending for each shop on map listings, 16% above the U.S. figure of $3.1M. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade.

The official count of businesses with payroll classed as limited-service restaurants in the Taos area was 29 in 2023, up 3.6% from 2019. That is one for every 536 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too. Another 7 one-person businesses have no payroll, by official counts.

Population estimates put the population change in the Taos area from 2020 to 2025 at +0.3%, slower than the U.S. (+3.1%). The Groundwork market score for fast food and sandwich shops in the Taos area is 60 (upper middle), #174 of 537 scored small-town markets and #4 of 13 scored small-town markets based in New Mexico.

How the Taos area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Taos, NM area compared with New Mexico and the U.S.
MeasureTaos areaNew MexicoU.S.
Listings per 10k households9.612.913.3
Spending per listing$3.5M$2.7M$3.1M
Households per official establishment (all limited-service restaurants)536507478
Official establishment growth, 2019–2023+3.6%+6.8%+6.1%
Population growth, 2020–2025+0.3%+0.3%+3.1%
Spending per household on food away from home$3,413$3,547$4,070
Median household income$58,950$64,059$80,734
Groundwork market score6030

Official counts and lending

Businesses

Official establishments, 2019 to 2023
29All limited-service restaurants · +3.6% over the period
Employees, 2023
380
Annual payroll, 2023
$9.8M
One-person businesses, 2023
7All limited-service restaurants with no payroll
Map listings, September 2026
159 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in the Taos area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in the Taos area

Population, 2025 estimate
34,564+0.3% since 2020
Households
15,549
Median age
50.4
Homes lived in by their owners
78%
Vehicles per household
2.1
Land area
2,202 sq. mi.
People per square mile
16
Median household income
$58,950+53.8% vs. 2015–2019, before inflation
Average household income
$87,052
Median home value
$382,800
Jobs located here
10,507
Daytime population
34,773Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Taos area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of the Taos area. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across New Mexico

Every New Mexico market ranked →

The highest-scoring small-town markets in New Mexico for fast food and sandwich shops, numbered among those based in New Mexico, with the Taos area marked.

Top small-town markets in New Mexico

Small-town markets in New Mexico ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Los Alamos, NM7056.1$9.1M0.0%#83 of 537
2Española, NM69127.7$4.3M−1.0%#91 of 537
3Alamogordo, NM682811.4$2.9M+3.7%#107 of 537
4Taos, NM60159.6$3.5M+0.3%#174 of 537
5Carlsbad-Artesia, NM543615.2$2.5M+0.3%#241 of 537
6Silver City, NM431210.6$2.9M−3.4%#339 of 537
7Hobbs, NM433715.0$2.4M+0.2%#340 of 537
8Las Vegas, NM411712.2$2.5M−3.2%#358 of 537
9Ruidoso, NM361212.0$2.7M−2.3%#399 of 537
10Deming, NM351010.8$2.5M−0.2%#407 of 537

Other business types in the Taos area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in the Taos, NM area?

The Taos area has 15 fast food and sandwich shops on map listings as of September 2026. 9 of them (60%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 29 businesses with payroll classed as limited-service restaurants in 2023, up 3.6% from 2019. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Official counts list 7 one-person businesses without payroll.

How much do households in the Taos, NM area spend on food away from home?

About $53.1M a year, or $3,413 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 15 fast food and sandwich shops on map listings, it comes to $3.5M per shop. The spending figure covers all food away from home, not only fast food and sandwich shops. It is estimated from the incomes of the 15,549 households in the Taos area and national spending patterns by income.

How does the Taos, NM area compare with the U.S. for fast food and sandwich shops?

The Taos area has 9.6 fast food and sandwich shops per 10,000 households, 28% below the U.S. rate of 13.3. Spending per shop is $3.5M, 16% above the U.S. figure of $3.1M. At the national ratio of fast food and sandwich shops to household spending, the Taos area would have about 17, against 15 on map listings. There is one business with payroll in the industry for every 536 households, against one for every 478 across the U.S. The official count rose 3.6% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Taos, NM area growing?

Population estimates put the Taos area at 34,564 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 15,549 households. The median household income in the Taos area is $58,950 a year, 27% below the U.S. median of $80,734. That rose 53.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Taos area scores 60 for fast food and sandwich shops (upper middle), #174 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Taos area. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in the Taos area

Screening a site or an acquisition in the Taos area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Taos area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.