Groundwork

Health care · Small-town market · Minnesota

Optometrists and eye clinics in the Detroit Lakes, MN area

How the Detroit Lakes, MN area compares with other small-town markets and the U.S. for optometrists and eye clinics: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$20M
On medical and dental services · $1,388 a household
Spending per listing
$20M
Too few listings to compare
Listings per 10k households
0.7
Too few listings to compare
Population, 2025
35,497
+0.9% since 2020

See the optometrists and eye clinics around any address in the Detroit Lakes area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Detroit Lakes area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,388 per household (8% above the U.S. average), households in the Detroit Lakes area spend about $20M a year on medical and dental services. That works out to $20M per practice. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

The Detroit Lakes area has 1 optometrist or eye clinic on map listings as of September 2026. That is 0.7 per 10,000 households.

Official counts don’t publish a figure for offices of optometrists in the Detroit Lakes area, since they leave out counts under 3.

Population estimates put the population change in the Detroit Lakes area from 2020 to 2025 at +0.9%, slower than the U.S. (+3.1%). With 1 optometrist or eye clinic on map listings, the Detroit Lakes area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Detroit Lakes area compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Detroit Lakes, MN area compared with Minnesota and the U.S.
MeasureDetroit Lakes areaMinnesotaU.S.
Listings per 10k households0.73.84.1
Spending per listing$20M$4.1M$3.1M
Households per official establishmentn/a6,1065,742
Official establishment growth, 2019–2023n/a+8.0%+0.2%
Population growth, 2020–2025+0.9%+2.1%+3.1%
Spending per household on medical and dental services$1,388$1,550$1,288
Median household income$71,388$89,062$80,734
Groundwork market scoreNot scored77

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in the Detroit Lakes area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Detroit Lakes area

Population, 2025 estimate
35,497+0.9% since 2020
Households
14,410
Median age
43.7
Homes lived in by their owners
77%
Vehicles per household
2.2
Land area
1,315 sq. mi.
People per square mile
27
Median household income
$71,388
Average household income
$100,022
Median home value
$291,000
Jobs located here
13,787
Daytime population
33,123Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Detroit Lakes area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the Detroit Lakes area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Optometrists and eye care across Minnesota

Every Minnesota market ranked →

The highest-scoring small-town markets in Minnesota for optometrists and eye clinics, numbered among those based in Minnesota, with the Detroit Lakes area marked.

Top small-town markets in Minnesota

Small-town markets in Minnesota ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Faribault-Northfield, MN9552.1$6.9M+4.2%#1 of 400
2Fergus Falls, MN8572.8$5M+1.6%#7 of 400
3Willmar, MN7874.0$3.5M+2.3%#23 of 400
4Brainerd, MN64194.5$3.1M+4.3%#98 of 400
5Grand Rapids, MN6184.3$3.1M+0.9%#120 of 400
6Alexandria, MN5295.1$2.8M+2.6%#190 of 400
7Marshall, MN4298.9$1.6M+1.0%#272 of 400
8Hutchinson, MN39127.9$1.8M−0.3%#302 of 400
9Fairmont, MN3555.7$2.3M−2.8%#316 of 400
Detroit Lakes, MNNot scored10.7$20M+0.9%

Other business types in the Detroit Lakes area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the Detroit Lakes, MN area?

Map listings as of September 2026 show 1 optometrist or eye clinic in the Detroit Lakes area. The listings count optometrists and eye clinics. No official count is published for offices of optometrists in the Detroit Lakes area: counts under 3 are left out.

How much do households in the Detroit Lakes, MN area spend on medical and dental services?

About $20M a year, or $1,388 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 1 optometrist or eye clinic on map listings, it comes to $20M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 14,410 households in the Detroit Lakes area and national spending patterns by income.

How does the Detroit Lakes, MN area compare with the U.S. for optometrists and eye clinics?

The Detroit Lakes area has 1 optometrist or eye clinic on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of optometrists and eye clinics to household spending, the Detroit Lakes area would have about 6, against 1 on map listings.

How fast is the Detroit Lakes, MN area growing?

Population estimates put the Detroit Lakes area at 35,497 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 14,410 households. Median household income in the Detroit Lakes area is $71,388, 12% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Detroit Lakes area has no market score for optometrists and eye clinics: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Detroit Lakes area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Detroit Lakes area

Screening a site or an acquisition in the Detroit Lakes area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Detroit Lakes area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.