Home services · Small-town market · Minnesota
Electricians in the Red Wing, MN area
The electricians in the Red Wing, MN area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 44 out of 100: Lower middle
Ranked #192 of 295 scored small-town markets
#6 of 14 scored small-town markets based in Minnesota
- Listings
- 10
- 0 chain locations (0%)
- Official establishments
- 15
- −25.0% since 2019
- Household spending a year
- $54.4M
- On home repairs, maintenance and insurance · $2,758 a household
- Spending per listing
- $5.4M
- 55% below the U.S.
- Listings per 10k households
- 5.1
- Twice the U.S.
- Population, 2025
- 48,195
- +1.3% since 2020
See the electricians around any address in the Red Wing area
The site report maps the electricians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Red Wing area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 10 electricians in the Red Wing area. None of them are chain locations, against 1% across the U.S. Per 10,000 households, that is 5.1, twice the U.S. rate of 2.5.
At $2,758 per household (9% below the U.S. average), households in the Red Wing area spend about $54.4M a year on home repairs, maintenance and insurance. That works out to $5.4M per company, 55% below the U.S. figure of $12M. That spending covers all home repairs, maintenance and insurance, which electricians share with other businesses in the trade.
In 2023, official counts showed 15 businesses with payroll in the Red Wing area classed as electrical contractors, down 25.0% from 2019. That is one for every 1,315 households, against one for every 1,550 across the U.S.
Population estimates show the Red Wing area grew 1.3% from 2020 to 2025, slower than the U.S. (+3.1%). The Red Wing area scores 44 (lower middle) on the Groundwork market score for electricians, ranking #192 of 295 scored small-town markets and #6 of 14 scored small-town markets based in Minnesota.
How the Red Wing area compares
The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the electricians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Red Wing area | Minnesota | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.1 | 3.0 | 2.5 |
| Spending per listing | $5.4M | $9.8M | $12M |
| Households per official establishment | 1,315 | 1,505 | 1,550 |
| Official establishment growth, 2019–2023 | −25.0% | +0.5% | +9.2% |
| Population growth, 2020–2025 | +1.3% | +2.1% | +3.1% |
| Spending per household on home repairs, maintenance and insurance | $2,758 | $2,990 | $3,018 |
| Median household income | $84,171 | $89,062 | $80,734 |
| Groundwork market score | 44 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 15−25.0% over the period
- Employees, 2023
- 163
- Annual payroll, 2023
- $17.7M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 100 chain locations
- Listings at the U.S. rate for this spending
- 5The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as electrical contractors in the Red Wing area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Red Wing area
- Population, 2025 estimate
- 48,195+1.3% since 2020
- Households
- 19,727
- Median age
- 43.0
- Homes lived in by their owners
- 79%
- Vehicles per household
- 2.0
- Land area
- 757 sq. mi.
- People per square mile
- 63
- Median household income
- $84,171+26.0% vs. 2015–2019, before inflation
- Average household income
- $102,161
- Median home value
- $285,100
- Jobs located here
- 19,843
- Daytime population
- 42,664Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Red Wing area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the electricians on map listings by name and distance.
Or open the report at the center of the Red Wing area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardElectricians across Minnesota
Every Minnesota market ranked →The highest-scoring small-town markets in Minnesota for electricians, numbered among those based in Minnesota, with the Red Wing area marked.
Top small-town markets in Minnesota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Faribault-Northfield, MN | 61 | 7 | 3.0 | $9.4M | +4.2% | #78 of 295 |
| 2Winona, MN | 54 | 5 | 2.5 | $10.6M | +1.8% | #124 of 295 |
| 3Alexandria, MN | 54 | 6 | 3.4 | $8M | +2.6% | #127 of 295 |
| 4Austin, MN | 53 | 6 | 3.8 | $7M | +2.3% | #135 of 295 |
| 5Owatonna, MN | 45 | 9 | 5.9 | $4.6M | +0.2% | #188 of 295 |
| 6Red Wing, MN | 44 | 10 | 5.1 | $5.4M | +1.3% | #192 of 295 |
| 7Brainerd, MN | 40 | 26 | 6.2 | $4.3M | +4.3% | #209 of 295 |
| 8Detroit Lakes, MN | 39 | 6 | 4.2 | $6.4M | +0.9% | #212 of 295 |
| 9Willmar, MN | 39 | 8 | 4.5 | $5.9M | +2.3% | #214 of 295 |
| 10Grand Rapids, MN | 33 | 9 | 4.9 | $5.3M | +0.9% | #256 of 295 |
Other business types in the Red Wing area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many electricians are in the Red Wing, MN area?
There are 10 electricians on map listings in the Red Wing area as of September 2026. None of them are chain locations. The listings count electricians. Official counts show 15 businesses with payroll classed as electrical contractors in 2023, down 25.0% from 2019.
How much do households in the Red Wing, MN area spend on home repairs, maintenance and insurance?
About $54.4M a year, or $2,758 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 10 electricians on map listings, it comes to $5.4M per company. The spending figure covers all home repairs, maintenance and insurance, not only electricians. It is estimated from the incomes of the 19,727 households in the Red Wing area and national spending patterns by income.
How does the Red Wing, MN area compare with the U.S. for electricians?
The Red Wing area has 5.1 electricians per 10,000 households, twice the U.S. rate of 2.5. Spending per company is $5.4M, 55% below the U.S. figure of $12M. At the national ratio of electricians to household spending, the Red Wing area would have about 5, against 10 on map listings. There is one business with payroll in the industry for every 1,315 households, against one for every 1,550 across the U.S. The official count fell 25.0% from 2019 to 2023, against +9.2% for the U.S.
How fast is the Red Wing, MN area growing?
Population estimates put the Red Wing area at 48,195 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 19,727 households. The median household income in the Red Wing area is $84,171 a year, 4% above the U.S. median of $80,734. That rose 26.0% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Red Wing area scores 44 for electricians (lower middle), #192 of 295 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Red Wing area. It maps the electricians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for electricians · All 56 business types in the Red Wing area
Screening a site or an acquisition in the Red Wing area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Red Wing area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.