Groundwork

Auto · Small-town market · Minnesota

Collision repair and body shops in the Red Wing, MN area

Competitor counts, household spending and official business counts for collision repair and body shops in the Red Wing, MN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #225 of 387 scored small-town markets
#12 of 15 scored small-town markets based in Minnesota

Listings
9
0 chain locations (0%)
Official establishments
12
Businesses with payroll, 2023
Household spending a year
$23M
On vehicle maintenance and repairs · $1,166 a household
Spending per listing
$2.6M
17% below the U.S.
Listings per 10k households
4.6
48% above the U.S.
Population, 2025
48,195
+1.3% since 2020

See the collision repair and body shops around any address in the Red Wing area

The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Red Wing area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 9 collision repair and body shops in the Red Wing area. None of them are chain locations, against 14% across the U.S. That comes to 4.6 for every 10,000 households, 48% above the U.S. rate of 3.1.

Households in the Red Wing area spend about $23M a year on vehicle maintenance and repairs, or $1,166 per household, 22% above the U.S. average. That works out to $2.6M per shop, 17% below the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.

The official count of businesses with payroll classed as automotive body, paint and interior repair in the Red Wing area was 12 in 2023. That is one for every 1,644 households, against one for every 3,689 across the U.S.

Population estimates show the Red Wing area grew 1.3% from 2020 to 2025, slower than the U.S. (+3.1%). The Red Wing area scores 46 (lower middle) on the Groundwork market score for collision repair and body shops, ranking #225 of 387 scored small-town markets and #12 of 15 scored small-town markets based in Minnesota.

How the Red Wing area compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Collision repair and body shops in Red Wing, MN area compared with Minnesota and the U.S.
MeasureRed Wing areaMinnesotaU.S.
Listings per 10k households4.63.13.1
Spending per listing$2.6M$3.6M$3.1M
Households per official establishment1,6443,0053,689
Official establishment growth, 2019–2023n/a+0.1%−0.8%
Population growth, 2020–2025+1.3%+2.1%+3.1%
Spending per household on vehicle maintenance and repairs$1,166$1,108$958
Median household income$84,171$89,062$80,734
Groundwork market score4654

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12
Employees, 2023
49
Annual payroll, 2023
$2.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
90 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as automotive body, paint and interior repair in the Red Wing area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Red Wing area

Population, 2025 estimate
48,195+1.3% since 2020
Households
19,727
Median age
43.0
Homes lived in by their owners
79%
Vehicles per household
2.0
Land area
757 sq. mi.
People per square mile
63
Median household income
$84,171+26.0% vs. 2015–2019, before inflation
Average household income
$102,161
Median home value
$285,100
Jobs located here
19,843
Daytime population
42,664Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Red Wing area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.

Or open the report at the center of the Red Wing area. Signed out, you see a blurred preview; on an account, each report is one action.

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Collision repair and body shops across Minnesota

Every Minnesota market ranked →

The highest-scoring small-town markets in Minnesota for collision repair and body shops, numbered among those based in Minnesota, with the Red Wing area marked.

Top small-town markets in Minnesota

Small-town markets in Minnesota ranked for collision repair and body shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hutchinson, MN7553.3$3.6M−0.3%#38 of 387
2Brainerd, MN67163.8$3M+4.3%#74 of 387
3Alexandria, MN6652.9$4.1M+2.6%#76 of 387
4Faribault-Northfield, MN6393.8$3M+4.2%#104 of 387
5Detroit Lakes, MN5564.2$3M+0.9%#151 of 387
6Willmar, MN5374.0$2.9M+2.3%#162 of 387
7Albert Lea, MN5253.9$2.8M−1.5%#168 of 387
8Fergus Falls, MN52114.4$2.7M+1.6%#171 of 387
9Grand Rapids, MN51105.4$2.1M+0.9%#182 of 387
10Winona, MN5084.0$2.8M+1.8%#185 of 387
12Red Wing, MN4694.6$2.6M+1.3%#225 of 387

Other business types in the Red Wing area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many collision repair and body shops are in the Red Wing, MN area?

The Red Wing area has 9 collision repair and body shops on map listings as of September 2026. None of them are chain locations. The listings count collision repair and auto body shops. Official counts show 12 businesses with payroll classed as automotive body, paint and interior repair in 2023.

How much do households in the Red Wing, MN area spend on vehicle maintenance and repairs?

About $23M a year, or $1,166 per household. That is 22% above the U.S. average (an index of 122, where 100 is the U.S. average). Spread across the 9 collision repair and body shops on map listings, it comes to $2.6M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 19,727 households in the Red Wing area and national spending patterns by income.

How does the Red Wing, MN area compare with the U.S. for collision repair and body shops?

The Red Wing area has 4.6 collision repair and body shops per 10,000 households, 48% above the U.S. rate of 3.1. Spending per shop is $2.6M, 17% below the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, the Red Wing area would have about 8, against 9 on map listings. There is one business with payroll in the industry for every 1,644 households, against one for every 3,689 across the U.S.

How fast is the Red Wing, MN area growing?

Population estimates put the Red Wing area at 48,195 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 19,727 households. The median household income in the Red Wing area is $84,171 a year, 4% above the U.S. median of $80,734. That rose 26.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Red Wing area scores 46 for collision repair and body shops (lower middle), #225 of 387 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Red Wing area. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for collision repair and body shops · All 56 business types in the Red Wing area

Screening a site or an acquisition in the Red Wing area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Red Wing area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.