Groundwork

Health care · Small-town market · North Carolina

Dentists and orthodontists in the Morehead City, NC area

Competitor counts, household spending and official business counts for dentists and orthodontists in the Morehead City, NC area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #391 of 526 scored small-town markets
#19 of 23 scored small-town markets based in North Carolina

Listings
38
4 chain locations (11%)
Official establishments
28
+3.7% since 2019
Household spending a year
$35.4M
On medical and dental services · $1,106 a household
Spending per listing
$931K
5% below the U.S.
Listings per 10k households
11.9
9% below the U.S.
Population, 2025
70,469
+4.1% since 2020

See the dentists and orthodontists around any address in the Morehead City area

The site report maps the dentists and orthodontists on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Morehead City area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Morehead City area spend about $35.4M a year on medical and dental services, or $1,106 per household, 14% below the U.S. average. That is about $931K of household spending for each practice on map listings, 5% below the U.S. figure of $984K. The spending figure covers all medical and dental services, not only dentists and orthodontists.

The Morehead City area has 38 dentists and orthodontists on map listings as of September 2026. Chain locations make up 11% of them, against 12% across the U.S. Per 10,000 households, that is 11.9, 9% below the U.S. rate of 13.1.

In 2023, official counts showed 28 businesses with payroll in the Morehead City area classed as offices of dentists, up 3.7% from 2019. That is one for every 1,142 households, against one for every 952 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $1.2M has gone to businesses classed as offices of dentists in the Morehead City area.

Population estimates show the Morehead City area grew 4.1% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for dentists and orthodontists in the Morehead City area is 37 (lower middle), #391 of 526 scored small-town markets and #19 of 23 scored small-town markets based in North Carolina.

How the Morehead City area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the dentists and orthodontists counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Dentists and orthodontists in Morehead City, NC area compared with North Carolina and the U.S.
MeasureMorehead City areaNorth CarolinaU.S.
Listings per 10k households11.911.113.1
Spending per listing$931K$1M$984K
Households per official establishment1,1421,206952
Official establishment growth, 2019–2023+3.7%+5.2%−0.5%
Population growth, 2020–2025+4.1%+7.2%+3.1%
Spending per household on medical and dental services$1,106$1,116$1,288
Median household income$72,322$72,388$80,734
Groundwork market score3756

Official counts and lending

Businesses

Official establishments, 2019 to 2023
28+3.7% over the period
Employees, 2023
260
Annual payroll, 2023
$16.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
384 chain locations
Listings at the U.S. rate for this spending
36The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$1.2M

SBA-backed loans to businesses classed as offices of dentists in the Morehead City area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Morehead City area

Population, 2025 estimate
70,469+4.1% since 2020
Households
31,977
Median age
49.5
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
508 sq. mi.
People per square mile
136
Median household income
$72,322+26.5% vs. 2015–2019, before inflation
Average household income
$99,351
Median home value
$333,300
Jobs located here
23,748
Daytime population
65,592Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Morehead City area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the dentists and orthodontists on map listings by name and distance.

Or open the report at the center of the Morehead City area. Signed out, you see a blurred preview; on an account, each report is one action.

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Dentists and orthodontists across North Carolina

Every North Carolina market ranked →

The highest-scoring small-town markets in North Carolina for dentists and orthodontists, numbered among those based in North Carolina, with the Morehead City area marked.

Top small-town markets in North Carolina

Small-town markets in North Carolina ranked for dentists and orthodontists by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Anderson Creek, NC78306.0$1.8M+12.3%#38 of 526
2Marion, NC7194.8$2M+1.5%#67 of 526
3Brevard, NC71106.9$1.5M+2.9%#76 of 526
4Lumberton, NC69204.6$1.9M+3.4%#82 of 526
5Wilson, NC63185.4$1.8M+1.7%#141 of 526
6Albemarle, NC60228.7$1.2M+9.8%#171 of 526
7Shelby-Kings Mountain, NC59318.0$1.2M+3.4%#181 of 526
8Washington, NC55126.2$1.6M0.0%#218 of 526
9North Wilkesboro, NC55165.9$1.6M+0.6%#219 of 526
10Forest City, NC54186.8$1.4M+2.1%#225 of 526
19Morehead City, NC373811.9$931K+4.1%#391 of 526

Other business types in the Morehead City area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many dentists and orthodontists are in the Morehead City, NC area?

Map listings as of September 2026 show 38 dentists and orthodontists in the Morehead City area. 4 of them (11%) are chain locations. The listings count dental practices, orthodontists included. Official counts show 28 businesses with payroll classed as offices of dentists in 2023, up 3.7% from 2019.

How much do households in the Morehead City, NC area spend on medical and dental services?

About $35.4M a year, or $1,106 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 38 dentists and orthodontists on map listings, it comes to $931K per practice. That spending covers all medical and dental services, which dentists and orthodontists share with other businesses in the trade. It is estimated from the incomes of the 31,977 households in the Morehead City area and national spending patterns by income.

How does the Morehead City, NC area compare with the U.S. for dentists and orthodontists?

The Morehead City area has 11.9 dentists and orthodontists per 10,000 households, 9% below the U.S. rate of 13.1. Spending per practice is $931K, 5% below the U.S. figure of $984K. At the U.S. ratio of dentists and orthodontists to household spending, the Morehead City area would have about 36, against 38 on map listings. There is one business with payroll in the industry for every 1,142 households, against one for every 952 across the U.S. The official count rose 3.7% from 2019 to 2023, against −0.5% for the U.S.

How fast is the Morehead City, NC area growing?

Population estimates put the Morehead City area at 70,469 people in 2025, up 4.1% since 2020, faster than the U.S. (+3.1%). It has 31,977 households. Median household income in the Morehead City area is $72,322, 10% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Morehead City area scores 37 for dentists and orthodontists (lower middle), #391 of 526 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Morehead City area. It maps the dentists and orthodontists on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for dentists and orthodontists · All 56 business types in the Morehead City area

Screening a site or an acquisition in the Morehead City area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Morehead City area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.