Groundwork

Groceries and convenience · County · Michigan

Convenience stores in Branch County, MI

How Branch County, MI compares with other counties and the U.S. for convenience stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #1,277 of 2,261 scored counties
#41 of 75 scored counties in Michigan

Listings
19
10 chain locations (53%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$95.7M
On groceries · $5,662 a household
Spending per listing
$5M
36% below the U.S.
Listings per 10k households
11.2
40% above the U.S.
Population, 2025
45,993
+2.5% since 2020

See the convenience stores around any address in Branch County

The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Branch County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Branch County spend about $95.7M a year on groceries, or $5,662 per household, 10% below the U.S. average. That works out to $5M per store, 36% below the U.S. figure of $7.9M. The spending figure covers all groceries, not only convenience stores.

Branch County has 19 convenience stores on map listings as of September 2026. 10 of them (53%) are chain locations, against 60% across the U.S. That comes to 11.2 for every 10,000 households, 40% above the U.S. rate of 8.0.

In 2023, official counts showed 5 businesses with payroll in Branch County classed as convenience stores. That is one for every 3,381 households, against one for every 3,493 across the U.S.

Population estimates show Branch County grew 2.5% from 2020 to 2025, slower than the U.S. (+3.1%). Branch County scores 46 (lower middle) on the Groundwork market score for convenience stores, ranking #1,277 of 2,261 scored counties and #41 of 75 scored counties in Michigan.

How Branch County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Convenience stores in Branch County, MI compared with Michigan and the U.S.
MeasureBranch CountyMichiganU.S.
Listings per 10k households11.26.98.0
Spending per listing$5M$8.8M$7.9M
Households per official establishment3,3814,8413,493
Official establishment growth, 2019–2023n/a+5.9%+22.0%
Population growth, 2020–2025+2.5%+0.6%+3.1%
Spending per household on groceries$5,662$6,009$6,319
Median household income$63,724$72,875$80,734
Groundwork market score4651

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 5
Employees, 2023
17
Annual payroll, 2023
$273K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
1910 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as convenience stores in Branch County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Branch County

Population, 2025 estimate
45,993+2.5% since 2020
Households
16,906
Median age
41.6
Homes lived in by their owners
78%
Vehicles per household
1.8
Land area
506 sq. mi.
People per square mile
89
Median household income
$63,724+22.7% vs. 2015–2019, before inflation
Average household income
$79,966
Median home value
$162,500
Jobs located here
14,063
Daytime population
41,389Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Branch County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.

Or open the report at the center of Branch County. Signed out, you see a blurred preview; on an account, each report is one action.

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Convenience stores across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for convenience stores, numbered among those based in Michigan, with Branch County marked.

Top counties in Michigan

Counties in Michigan ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ottawa County, MI87625.6$11.5M+3.9%#69 of 2,261
2Livingston County, MI86303.9$17.2M+1.7%#78 of 2,261
3Kent County, MI831254.9$12.8M+2.5%#115 of 2,261
4Oakland County, MI821933.6$18.3M+1.2%#125 of 2,261
5Washtenaw County, MI80503.3$19.4M−0.4%#158 of 2,261
6Monroe County, MI80254.0$15.4M+0.7%#159 of 2,261
7Leelanau County, MI7788.3$8M+3.0%#257 of 2,261
8Clinton County, MI76144.4$14.4M+1.6%#268 of 2,261
9Macomb County, MI731674.7$13.1M+0.7%#339 of 2,261
10Lapeer County, MI73257.2$8.5M+1.0%#349 of 2,261
41Branch County, MI461911.2$5M+2.5%#1,277 of 2,261

Other business types in Branch County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many convenience stores are in Branch County, MI?

Map listings as of September 2026 show 19 convenience stores in Branch County. 10 of them (53%) are chain locations. The listings count convenience stores without fuel. Official counts show 5 businesses with payroll classed as convenience stores in 2023.

How much do households in Branch County, MI spend on groceries?

About $95.7M a year, or $5,662 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 19 convenience stores on map listings, it comes to $5M per store. That spending covers all groceries, which convenience stores share with other businesses in the trade. It is estimated from the incomes of the 16,906 households in Branch County and national spending patterns by income.

How does Branch County, MI compare with the U.S. for convenience stores?

Branch County has 11.2 convenience stores per 10,000 households, 40% above the U.S. rate of 8.0. Spending per store is $5M, 36% below the U.S. figure of $7.9M. At the U.S. ratio of convenience stores to household spending, Branch County would have about 12, against 19 on map listings. There is one business with payroll in the industry for every 3,381 households, against one for every 3,493 across the U.S.

How fast is Branch County, MI growing?

Population estimates put Branch County at 45,993 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 16,906 households. The median household income in Branch County is $63,724 a year, 21% below the U.S. median of $80,734. That rose 22.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Branch County scores 46 for convenience stores (lower middle), #1,277 of 2,261 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Branch County. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for convenience stores · All 56 business types in Branch County

Screening a site or an acquisition in Branch County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Branch County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.