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County profile · Colorado

San Miguel County, CO market data

Population, household spending and competition for 56 business types in San Miguel County, each scored against other counties.

Population, 2025
7,753
−3.7% since 2020
Households
4,604
Median household income
$79,024
Median home value
$720,700
Jobs located here
6,337
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in San Miguel County by name and distance, and the households and spending within reach. Or open the report at the center of San Miguel County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 7,753 people live in San Miguel County, in 4,604 households. Population estimates show San Miguel County declined 3.7% from 2020 to 2025, against +3.1% for the U.S. The median household income in San Miguel County is $79,024 a year, 2% below the U.S. median of $80,734.

Set against the U.S., households in San Miguel County spend the most on child care and other personal services (an index of 142, where 100 is the U.S. average) and the least on vehicle insurance (86).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

For its number of households, San Miguel County has the most map listings, relative to the U.S., for real estate agents and brokers (3.7 times the U.S. rate) and the fewest for medical and dental practices (49% below the U.S. rate).

All 56 business types in San Miguel County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in San Miguel County, CO, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes111241.1$175K4748
Real estate61132.5Index only3384
Sit-down restaurants61132.5$319K4828
Real estate agents and brokers52112.9Index only3162
Clothing, shoes and laundry2452.1$377K4314
Salons, barbers and spas2452.1$206K977
Doctors, dentists and clinics2043.4$315K2077
Spas and skin care1839.1$275K31Under 3
Clothing and shoe stores1736.9$532K4214
Coffee shops and cafes1328.2$1.5M405
Grocery and convenience stores1328.2$2.2M654
Grocery stores1021.7$2.9M314
Auto repair and car care817.4$564K2104
Gyms, studios and classes715.2$869K13110
Lawn, cleaning and pest control715.2$926K5526
Bakeries and dessert shops613.0$3.2M785
Hair salons613.0$824K1916
Property management613.0Index only2618
Child care and preschools510.9$760K766
Physical therapy510.9$1.3M524
Yoga, Pilates and fitness studios510.9$1.2M306
Auto repair shops48.7$1.1M2543
Fast food and sandwich shops48.7$4.9M16013
Home repair trades48.7$3.5M14627
House cleaning48.7$1.6M2512
Pet businesses48.7$1.2M138Under 3
Pizza48.7$4.9M9613
Gas stations36.5$3.7M1554
HVAC and plumbing36.5$4.7M998
Landscaping and lawn care36.5$2.2M7414
Gyms24.3$3MToo few6
Mortgage brokers and lenders24.3Index onlyToo fewUnder 3
Car washes and detailing12.2$4.5MToo fewUnder 3
Chiropractors12.2$6.3MToo fewUnder 3
Convenience stores12.2$28.7MToo fewUnder 3
Dentists and orthodontists12.2$6.3MToo fewUnder 3
Dry cleaners12.2$9MToo fewUnder 3
Electricians12.2$14.2MToo few16
Home inspectors12.2Index onlyToo fewUnder 3
Laundromats12.2$9MToo fewUnder 3
Pet grooming and boarding12.2$4.9MToo fewUnder 3
Pet stores12.2$4.9MToo fewUnder 3
Tire shops12.2$4.5MToo fewUnder 3
Veterinarians12.2$4.9MToo fewUnder 3
Barbershops00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Funeral homes00.0None listedNone listedUnder 3
Insurance agencies00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listed4
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Primary care and pediatrics00.0None listedNone listed3
Roofing and gutters00.0None listedNone listed3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3

Household spending in San Miguel County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in San Miguel County, CO by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$4.5M$980102
Gasoline and other fuels$11.1M$2,40693
Food away from home$19.5M$4,229104
Groceries$28.7M$6,23299
Personal care products and services$4.9M$1,073107
Child care and other personal services$3.8M$825142
Memberships, classes and admissions$6.1M$1,321134
Medical and dental services$6.3M$1,370106
Pets$4.9M$1,057116
Clothing, shoes and related services$9M$1,96396
Vehicle insurance$7.8M$1,68486
Home repairs, maintenance and insurance$14.2M$3,075102
Lawn care, cleaning and other household services$6.5M$1,408100
Rent and homeowner costs$87.6M$19,024114

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in San Miguel County

Population, 2025 estimate
7,753−3.7% since 2020
Households
4,604
Median age
44.5
Homes lived in by their owners
63%
Vehicles per household
1.6
Land area
1,287 sq. mi.
People per square mile
6
Median household income
$79,024
Average household income
$141,798
Median home value
$720,700
Jobs located here
6,337
Daytime population
10,186Residents who don’t work, plus everyone whose job is here

Looking at a specific site in San Miguel County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of San Miguel County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is San Miguel County, CO growing?

Population estimates put San Miguel County at 7,753 people in 2025, down 3.7% since 2020, against +3.1% for the U.S. It has 4,604 households.

How much do households in San Miguel County, CO spend?

Households in San Miguel County spend about $87.6M a year on rent and homeowner costs, $28.7M on groceries and $19.5M on food away from home. Relative to the U.S., household spending in San Miguel County runs highest on child care and other personal services (an index of 142, where 100 is the U.S. average) and lowest on vehicle insurance (86).

Which business types have the highest market scores in San Miguel County, CO?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does San Miguel County, CO compare with the U.S.?

Median household income in San Miguel County is $79,024, 2% below the U.S. median of $80,734. The population fell 3.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $720,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for real estate agents and brokers (3.7 times the U.S. rate) and lowest for medical and dental practices (49% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in San Miguel County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Colorado · Every U.S. market · How we measure

Screening a site or an acquisition in San Miguel County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of San Miguel County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.