Groundwork

Food and drink · County · Virginia

Coffee shops and cafes in Waynesboro city, VA

Competitor counts, household spending and official business counts for coffee shops and cafes in Waynesboro city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #1,478 of 2,063 scored counties
#67 of 88 scored counties in Virginia

Listings
11
2 chain locations (18%)
Official establishments
7
All snack and nonalcoholic beverage bars
Household spending a year
$33M
On food away from home · $3,351 a household
Spending per listing
$3M
19% below the U.S.
Listings per 10k households
11.2
2% above the U.S.
Population, 2025
23,951
+7.5% since 2020

See the coffee shops and cafes around any address in Waynesboro city

The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Waynesboro city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,351 per household (18% below the U.S. average), households in Waynesboro city spend about $33M a year on food away from home. That is about $3M of household spending for each cafe on map listings, 19% below the U.S. figure of $3.7M. The spending figure covers all food away from home, not only coffee shops and cafes.

There are 11 coffee shops and cafes on map listings in Waynesboro city as of September 2026. Of those, 2 are chain locations, or 18%, against 39% across the U.S. That comes to 11.2 for every 10,000 households, 2% above the U.S. rate of 11.0.

The official count of businesses with payroll classed as snack and nonalcoholic beverage bars in Waynesboro city was 7 in 2023. That is one for every 1,406 households, against one for every 1,518 across the U.S. That count covers all snack and nonalcoholic beverage bars (bakeries and dessert shops included), not only coffee shops and cafes.

Between 2020 and 2025, the population of Waynesboro city grew 7.5%, faster than the U.S. (+3.1%). Waynesboro city scores 38 (lower middle) on the Groundwork market score for coffee shops and cafes, ranking #1,478 of 2,063 scored counties and #67 of 88 scored counties in Virginia.

How Waynesboro city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Coffee shops and cafes in Waynesboro city, VA compared with Virginia and the U.S.
MeasureWaynesboro cityVirginiaU.S.
Listings per 10k households11.28.611.0
Spending per listing$3M$5.1M$3.7M
Households per official establishment (all snack and nonalcoholic beverage bars)1,4062,2201,518
Official establishment growth, 2019–2023n/a+21.1%+24.3%
Population growth, 2020–2025+7.5%+2.8%+3.1%
Spending per household on food away from home$3,351$4,372$4,070
Median household income$59,994$93,170$80,734
Groundwork market score3884

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 7All snack and nonalcoholic beverage bars
Employees, 2023
65
Annual payroll, 2023
$1.4M
One-person businesses, 2023
0All snack and nonalcoholic beverage bars with no payroll
Map listings, September 2026
112 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in Waynesboro city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.

Population and households in Waynesboro city

Population, 2025 estimate
23,951+7.5% since 2020
Households
9,841
Median age
39.2
Homes lived in by their owners
60%
Vehicles per household
1.7
Land area
15 sq. mi.
People per square mile
1,526
Median household income
$59,994+33.3% vs. 2015–2019, before inflation
Average household income
$77,683
Median home value
$245,500
Jobs located here
10,308
Daytime population
22,067Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Waynesboro city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.

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Coffee shops and cafes across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for coffee shops and cafes, numbered among those based in Virginia, with Waynesboro city marked.

Top counties in Virginia

Counties in Virginia ranked for coffee shops and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Goochland County, VA9865.8$8.7M+17.4%#1 of 2,063
2King George County, VA9654.9$9.7M+10.5%#2 of 2,063
3Stafford County, VA95326.1$8.7M+8.3%#3 of 2,063
4Frederick County, VA94174.8$9.2M+8.8%#4 of 2,063
5New Kent County, VA9455.4$8.9M+21.2%#5 of 2,063
6Caroline County, VA9354.2$9.7M+11.3%#6 of 2,063
7Chesterfield County, VA93765.4$8.3M+8.7%#8 of 2,063
8Orange County, VA9385.4$8M+10.1%#10 of 2,063
9Spotsylvania County, VA92275.1$9.1M+10.5%#15 of 2,063
10Suffolk city, VA91246.3$6.6M+10.4%#18 of 2,063
67Waynesboro city, VA381111.2$3M+7.5%#1,478 of 2,063

Other business types in Waynesboro city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many coffee shops and cafes are in Waynesboro city, VA?

As of September 2026, map listings count 11 coffee shops and cafes in Waynesboro city. 2 of them (18%) are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. Official counts show 7 businesses with payroll classed as snack and nonalcoholic beverage bars in 2023. The official count takes in all snack and nonalcoholic beverage bars, not only coffee shops and cafes: bakeries and dessert shops are counted too.

How much do households in Waynesboro city, VA spend on food away from home?

About $33M a year, or $3,351 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 11 coffee shops and cafes on map listings, it comes to $3M per cafe. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade. It is estimated from the incomes of the 9,841 households in Waynesboro city and national spending patterns by income.

How does Waynesboro city, VA compare with the U.S. for coffee shops and cafes?

Waynesboro city has 11.2 coffee shops and cafes per 10,000 households, 2% above the U.S. rate of 11.0. Spending per cafe is $3M, 19% below the U.S. figure of $3.7M. At the U.S. ratio of coffee shops and cafes to household spending, Waynesboro city would have about 9, against 11 on map listings. There is one business with payroll in the industry for every 1,406 households, against one for every 1,518 across the U.S.

How fast is Waynesboro city, VA growing?

Population estimates put Waynesboro city at 23,951 people in 2025, up 7.5% since 2020, faster than the U.S. (+3.1%). It has 9,841 households. Median household income in Waynesboro city is $59,994, 26% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Waynesboro city scores 38 for coffee shops and cafes (lower middle), #1,478 of 2,063 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Waynesboro city. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for coffee shops and cafes · All 56 business types in Waynesboro city

Screening a site or an acquisition in Waynesboro city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Waynesboro city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.