Food and drink · Small-town market · Nevada
Coffee shops and cafes in the Fallon, NV area
Competitor counts, household spending and official business counts for coffee shops and cafes in the Fallon, NV area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 51 out of 100: Upper middle
Ranked #258 of 529 scored small-town markets
#2 of 5 scored small-town markets based in Nevada
- Listings
- 12
- 3 chain locations (25%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $36M
- On food away from home · $3,783 a household
- Spending per listing
- $3M
- 19% below the U.S.
- Listings per 10k households
- 12.6
- 15% above the U.S.
- Population, 2025
- 25,851
- +1.1% since 2020
See the coffee shops and cafes around any address in the Fallon area
The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fallon area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 12 coffee shops and cafes in the Fallon area. Of those, 3 are chain locations, or 25%, against 39% across the U.S. That is 12.6 per 10,000 households, 15% above the U.S. rate of 11.0.
Households in the Fallon area spend about $36M a year on food away from home, or $3,783 per household, 7% below the U.S. average. That works out to $3M per cafe, 19% below the U.S. figure of $3.7M. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade.
There is no official count of businesses with payroll classed as snack and nonalcoholic beverage bars in the Fallon area: counts under 3 aren’t published. Since fiscal 2022, 2 SBA-backed loans worth $520K have gone to businesses classed as snack and nonalcoholic beverage bars in the Fallon area.
Population estimates put the population change in the Fallon area from 2020 to 2025 at +1.1%, slower than the U.S. (+3.1%). For coffee shops and cafes, the Fallon area has a Groundwork market score of 51 (upper middle): #258 of 529 scored small-town markets and #2 of 5 scored small-town markets based in Nevada.
How the Fallon area compares
The same measures for Nevada and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Fallon area | Nevada | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.6 | 12.9 | 11.0 |
| Spending per listing | $3M | $3.1M | $3.7M |
| Households per official establishment (all snack and nonalcoholic beverage bars) | n/a | 1,452 | 1,518 |
| Official establishment growth, 2019–2023 | n/a | +38.9% | +24.3% |
| Population growth, 2020–2025 | +1.1% | +5.3% | +3.1% |
| Spending per household on food away from home | $3,783 | $3,930 | $4,070 |
| Median household income | $79,163 | $78,260 | $80,734 |
| Groundwork market score | 51 | 44 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll snack and nonalcoholic beverage bars
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 0All snack and nonalcoholic beverage bars with no payroll
- Map listings, September 2026
- 123 chain locations
- Listings at the U.S. rate for this spending
- 10The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $520K
SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in the Fallon area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.
Population and households in the Fallon area
- Population, 2025 estimate
- 25,851+1.1% since 2020
- Households
- 9,516
- Median age
- 40.4
- Homes lived in by their owners
- 70%
- Vehicles per household
- 2.2
- Land area
- 4,950 sq. mi.
- People per square mile
- 5
- Median household income
- $79,163+36.9% vs. 2015–2019, before inflation
- Average household income
- $94,538
- Median home value
- $329,900
- Jobs located here
- 8,037
- Daytime population
- 22,681Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Fallon area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.
Or open the report at the center of the Fallon area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCoffee shops and cafes across Nevada
Every Nevada market ranked →The highest-scoring small-town markets in Nevada for coffee shops and cafes, numbered among those based in Nevada, with the Fallon area marked.
Top small-town markets in Nevada
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Pahrump, NV | 73 | 16 | 7.2 | $4.8M | +10.3% | #39 of 529 |
| 2Fallon, NV | 51 | 12 | 12.6 | $3M | +1.1% | #258 of 529 |
| 3Elko, NV | 47 | 26 | 12.8 | $3.1M | +2.1% | #299 of 529 |
| 4Winnemucca, NV | 43 | 8 | 11.6 | $3.3M | 0.0% | #338 of 529 |
| 5Gardnerville Ranchos, NV-CA | 43 | 42 | 19.3 | $2.2M | +0.9% | #347 of 529 |
Other business types in the Fallon area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes62
- Sit-down restaurants74
- Fast food and sandwich shops43
- Pizza56
- Coffee shops and cafes51
- Bakeries and dessert shops80
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many coffee shops and cafes are in the Fallon, NV area?
There are 12 coffee shops and cafes on map listings in the Fallon area as of September 2026. 3 of them (25%) are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. No official count is published for snack and nonalcoholic beverage bars in the Fallon area: counts under 3 are left out.
How much do households in the Fallon, NV area spend on food away from home?
About $36M a year, or $3,783 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 12 coffee shops and cafes on map listings, it comes to $3M per cafe. The spending figure covers all food away from home, not only coffee shops and cafes. It is estimated from the incomes of the 9,516 households in the Fallon area and national spending patterns by income.
How does the Fallon, NV area compare with the U.S. for coffee shops and cafes?
The Fallon area has 12.6 coffee shops and cafes per 10,000 households, 15% above the U.S. rate of 11.0. Spending per cafe is $3M, 19% below the U.S. figure of $3.7M. At the national ratio of coffee shops and cafes to household spending, the Fallon area would have about 10, against 12 on map listings.
How fast is the Fallon, NV area growing?
Population estimates put the Fallon area at 25,851 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 9,516 households. The median household income in the Fallon area is $79,163 a year, 2% below the U.S. median of $80,734. That rose 36.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fallon area scores 51 for coffee shops and cafes (upper middle), #258 of 529 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Fallon area. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for coffee shops and cafes · All 56 business types in the Fallon area
Screening a site or an acquisition in the Fallon area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Fallon area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.