Groundwork

Food and drink · Small-town market · Georgia

Coffee shops and cafes in the Waycross, GA area

How the Waycross, GA area compares with other small-town markets and the U.S. for coffee shops and cafes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #424 of 529 scored small-town markets
#21 of 21 scored small-town markets based in Georgia

Listings
24
7 chain locations (29%)
Official establishments
10
All snack and nonalcoholic beverage bars
Household spending a year
$62.8M
On food away from home · $3,054 a household
Spending per listing
$2.6M
29% below the U.S.
Listings per 10k households
11.7
6% above the U.S.
Population, 2025
57,670
+3.0% since 2020

See the coffee shops and cafes around any address in the Waycross area

The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Waycross area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For coffee shops and cafes, the Waycross area has a Groundwork market score of 36 (lower middle): #424 of 529 scored small-town markets and #21 of 21 scored small-town markets based in Georgia. That puts it in the bottom quarter of small-town markets.

Household spending on food away from home in the Waycross area comes to about $62.8M a year: $3,054 per household, 25% below the U.S. average. That is about $2.6M of household spending for each cafe on map listings, 29% below the U.S. figure of $3.7M. The spending figure covers all food away from home, not only coffee shops and cafes.

There are 24 coffee shops and cafes on map listings in the Waycross area as of September 2026. Of those, 7 are chain locations, or 29%, against 39% across the U.S. That is 11.7 per 10,000 households, 6% above the U.S. rate of 11.0.

The official count of businesses with payroll classed as snack and nonalcoholic beverage bars in the Waycross area was 10 in 2023. That is one for every 2,056 households, against one for every 1,518 across the U.S. That count covers all snack and nonalcoholic beverage bars (bakeries and dessert shops included), not only coffee shops and cafes. Since fiscal 2022, 1 SBA-backed loan worth $1.5M has gone to businesses classed as snack and nonalcoholic beverage bars in the Waycross area. Population estimates put the population change in the Waycross area from 2020 to 2025 at +3.0%, in step with the U.S. (+3.1%).

How the Waycross area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Coffee shops and cafes in Waycross, GA area compared with Georgia and the U.S.
MeasureWaycross areaGeorgiaU.S.
Listings per 10k households11.79.011.0
Spending per listing$2.6M$4.4M$3.7M
Households per official establishment (all snack and nonalcoholic beverage bars)2,0561,9201,518
Official establishment growth, 2019–2023n/a+46.8%+24.3%
Population growth, 2020–2025+3.0%+5.3%+3.1%
Spending per household on food away from home$3,054$3,917$4,070
Median household income$51,821$77,353$80,734
Groundwork market score3670

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10All snack and nonalcoholic beverage bars
Employees, 2023
97
Annual payroll, 2023
$1.5M
One-person businesses, 2023
0All snack and nonalcoholic beverage bars with no payroll
Map listings, September 2026
247 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$1.5M

SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in the Waycross area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.

Population and households in the Waycross area

Population, 2025 estimate
57,670+3.0% since 2020
Households
20,562
Median age
38.6
Homes lived in by their owners
68%
Vehicles per household
1.7
Land area
1,240 sq. mi.
People per square mile
45
Median household income
$51,821+34.7% vs. 2015–2019, before inflation
Average household income
$70,222
Median home value
$126,600
Jobs located here
19,660
Daytime population
54,001Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Waycross area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.

Or open the report at the center of the Waycross area. Signed out, you see a blurred preview; on an account, each report is one action.

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Coffee shops and cafes across Georgia

Every Georgia market ranked →

The highest-scoring small-town markets in Georgia for coffee shops and cafes, numbered among those based in Georgia, with the Waycross area marked.

Top small-town markets in Georgia

Small-town markets in Georgia ranked for coffee shops and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kingsland, GA77156.9$5.3M+9.5%#18 of 529
2Jefferson, GA772910.2$4.1M+29.3%#19 of 529
3Thomaston, GA7454.7$6.8M+2.7%#31 of 529
4Calhoun, GA73167.5$4.7M+6.9%#40 of 529
5LaGrange, GA-AL71256.2$5.2M+3.0%#53 of 529
6Dublin, GA70104.6$7M+2.8%#56 of 529
7Cedartown, GA67116.9$4.7M+6.0%#80 of 529
8Jesup, GA6154.5$6.9M+7.8%#142 of 529
9Moultrie, GA60116.5$4.8M+3.3%#160 of 529
10Thomasville, GA58238.0$4.2M+1.3%#181 of 529
21Waycross, GA362411.7$2.6M+3.0%#424 of 529

Other business types in the Waycross area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many coffee shops and cafes are in the Waycross, GA area?

As of September 2026, map listings count 24 coffee shops and cafes in the Waycross area. 7 of them (29%) are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. Official counts show 10 businesses with payroll classed as snack and nonalcoholic beverage bars in 2023. The official count takes in all snack and nonalcoholic beverage bars, not only coffee shops and cafes: bakeries and dessert shops are counted too.

How much do households in the Waycross, GA area spend on food away from home?

About $62.8M a year, or $3,054 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 24 coffee shops and cafes on map listings, it comes to $2.6M per cafe. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade. It is estimated from the incomes of the 20,562 households in the Waycross area and national spending patterns by income.

How does the Waycross, GA area compare with the U.S. for coffee shops and cafes?

The Waycross area has 11.7 coffee shops and cafes per 10,000 households, 6% above the U.S. rate of 11.0. Spending per cafe is $2.6M, 29% below the U.S. figure of $3.7M. At the U.S. ratio of coffee shops and cafes to household spending, the Waycross area would have about 17, against 24 on map listings. There is one business with payroll in the industry for every 2,056 households, against one for every 1,518 across the U.S.

How fast is the Waycross, GA area growing?

Population estimates put the Waycross area at 57,670 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 20,562 households. Median household income in the Waycross area is $51,821, 36% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Waycross area scores 36 for coffee shops and cafes (lower middle), #424 of 529 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Waycross area. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for coffee shops and cafes · All 56 business types in the Waycross area

Screening a site or an acquisition in the Waycross area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Waycross area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.