Clothing and laundry · Small-town market · Washington
Clothing and shoe stores in the Othello, WA area
Competitor counts, household spending and official business counts for clothing and shoe stores in the Othello, WA area, set against other small-town markets and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 4.
- Listings
- 4
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $10.3M
- On clothing, shoes and related services · $1,646 a household
- Spending per listing
- $2.6M
- Twice the U.S.
- Listings per 10k households
- 6.4
- 60% below the U.S.
- Population, 2025
- 21,488
- +4.3% since 2020
See the clothing and shoe stores around any address in the Othello area
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Othello area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 4 clothing and shoe stores in the Othello area. That comes to 6.4 for every 10,000 households, 60% below the U.S. rate of 16.2.
Households in the Othello area spend about $10.3M a year on clothing, shoes and related services, or $1,646 per household, 20% below the U.S. average. That is about $2.6M of household spending for each store on map listings, twice the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.
There is no official count of businesses with payroll classed as clothing and shoe stores in the Othello area: counts under 3 aren’t published. Official counts list 5 one-person businesses without payroll.
Population estimates put the population change in the Othello area from 2020 to 2025 at +4.3%, faster than the U.S. (+3.1%). With 4 clothing and shoe stores on map listings, the Othello area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How the Othello area compares
The same measures for Washington and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Othello area | Washington | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.4 | 10.8 | 16.2 |
| Spending per listing | $2.6M | $1.9M | $1.3M |
| Households per official establishment | n/a | 1,857 | 1,273 |
| Official establishment growth, 2019–2023 | n/a | −15.8% | −12.2% |
| Population growth, 2020–2025 | +4.3% | +3.6% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,646 | $2,048 | $2,055 |
| Median household income | $66,136 | $98,141 | $80,734 |
| Groundwork market score | Not scored | 87 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 5Businesses with no payroll
- Map listings, September 2026
- 40 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in the Othello area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Othello area
- Population, 2025 estimate
- 21,488+4.3% since 2020
- Households
- 6,288
- Median age
- 29.6
- Homes lived in by their owners
- 69%
- Vehicles per household
- 2.3
- Land area
- 1,925 sq. mi.
- People per square mile
- 11
- Median household income
- $66,136+36.9% vs. 2015–2019, before inflation
- Average household income
- $92,806
- Median home value
- $273,300
- Jobs located here
- 8,184
- Daytime population
- 20,685Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Othello area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of the Othello area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Washington
Every Washington market ranked →The highest-scoring small-town markets in Washington for clothing and shoe stores, numbered among those based in Washington, with the Othello area marked.
Top small-town markets in Washington
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Shelton, WA | 89 | 5 | 1.9 | $9.4M | +7.8% | #6 of 536 |
| 2Ellensburg, WA | 83 | 12 | 6.0 | $3M | +4.2% | #16 of 536 |
| 3Oak Harbor, WA | 75 | 17 | 4.7 | $4M | −1.5% | #55 of 536 |
| 4Pullman, WA | 73 | 10 | 5.3 | $3M | +1.5% | #68 of 536 |
| 5Aberdeen, WA | 73 | 21 | 6.9 | $2.3M | +3.0% | #72 of 536 |
| 6Moses Lake, WA | 72 | 33 | 9.3 | $1.8M | +6.3% | #87 of 536 |
| 7Port Angeles, WA | 66 | 31 | 8.8 | $1.9M | +1.1% | #129 of 536 |
| 8Port Townsend, WA | 66 | 16 | 9.8 | $1.8M | +2.7% | #131 of 536 |
| 9Centralia, WA | 50 | 49 | 14.9 | $1.1M | +6.7% | #276 of 536 |
| Othello, WA | Not scored | 4 | 6.4 | $2.6M | +4.3% |
Other business types in the Othello area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry
- Clothing and shoe stores
- Laundromats
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in the Othello, WA area?
There are 4 clothing and shoe stores on map listings in the Othello area as of September 2026. The listings count clothing, shoe and accessory stores and boutiques. No official count is published for clothing and shoe stores in the Othello area: counts under 3 are left out. Official counts also show 5 one-person businesses without payroll.
How much do households in the Othello, WA area spend on clothing, shoes and related services?
About $10.3M a year, or $1,646 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 4 clothing and shoe stores on map listings, it comes to $2.6M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 6,288 households in the Othello area and national spending patterns by income.
How does the Othello, WA area compare with the U.S. for clothing and shoe stores?
The Othello area has 6.4 clothing and shoe stores per 10,000 households, 60% below the U.S. rate of 16.2. Spending per store is $2.6M, twice the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Othello area would have about 8, against 4 on map listings.
How fast is the Othello, WA area growing?
Population estimates put the Othello area at 21,488 people in 2025, up 4.3% since 2020, faster than the U.S. (+3.1%). It has 6,288 households. The median household income in the Othello area is $66,136 a year, 18% below the U.S. median of $80,734. That rose 36.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Othello area has no market score for clothing and shoe stores: the score needs at least 5 on map listings, and it has 4.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Othello area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in the Othello area
Screening a site or an acquisition in the Othello area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Othello area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.