Groundwork

Clothing and laundry · Small-town market · Oregon

Clothing and shoe stores in the Newport, OR area

How the Newport, OR area compares with other small-town markets and the U.S. for clothing and shoe stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 17 out of 100: Low

Ranked #516 of 536 scored small-town markets
#11 of 12 scored small-town markets based in Oregon

Listings
59
32 chain locations (54%)
Official establishments
33
−17.5% since 2019
Household spending a year
$36.9M
On clothing, shoes and related services · $1,598 a household
Spending per listing
$626K
51% below the U.S.
Listings per 10k households
25.5
57% above the U.S.
Population, 2025
50,636
+0.3% since 2020

See the clothing and shoe stores around any address in the Newport area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Newport area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for clothing and shoe stores in the Newport area is 17 (low), #516 of 536 scored small-town markets and #11 of 12 scored small-town markets based in Oregon. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 59 clothing and shoe stores in the Newport area. Of those, 32 are chain locations, or 54%, against 44% across the U.S. Per 10,000 households, that is 25.5, 57% above the U.S. rate of 16.2.

Households in the Newport area spend about $36.9M a year on clothing, shoes and related services, or $1,598 per household, 22% below the U.S. average. That works out to $626K per store, 51% below the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

The official count of businesses with payroll classed as clothing and shoe stores in the Newport area was 33 in 2023, down 17.5% from 2019. That is one for every 700 households, against one for every 1,273 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $354K has gone to businesses classed as clothing and shoe stores in the Newport area. Population estimates show the Newport area grew 0.3% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Newport area compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Newport, OR area compared with Oregon and the U.S.
MeasureNewport areaOregonU.S.
Listings per 10k households25.513.016.2
Spending per listing$626K$1.4M$1.3M
Households per official establishment7001,6001,273
Official establishment growth, 2019–2023−17.5%−15.1%−12.2%
Population growth, 2020–2025+0.3%+0.7%+3.1%
Spending per household on clothing, shoes and related services$1,598$1,858$2,055
Median household income$63,165$83,011$80,734
Groundwork market score1753

Official counts and lending

Businesses

Official establishments, 2019 to 2023
33−17.5% over the period
Employees, 2023
326
Annual payroll, 2023
$7.2M
One-person businesses, 2023
25Businesses with no payroll
Map listings, September 2026
5932 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$354K

SBA-backed loans to businesses classed as clothing and shoe stores in the Newport area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Newport area

Population, 2025 estimate
50,636+0.3% since 2020
Households
23,115
Median age
51.6
Homes lived in by their owners
72%
Vehicles per household
1.8
Land area
981 sq. mi.
People per square mile
52
Median household income
$63,165+31.9% vs. 2015–2019, before inflation
Average household income
$86,183
Median home value
$410,800
Jobs located here
16,986
Daytime population
46,905Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Newport area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the Newport area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Oregon

Every Oregon market ranked →

The highest-scoring small-town markets in Oregon for clothing and shoe stores, numbered among those based in Oregon, with the Newport area marked.

Top small-town markets in Oregon

Small-town markets in Oregon ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Roseburg, OR65326.7$2.3M+0.6%#135 of 536
2Coos Bay-North Bend, OR58196.6$2.4M−1.5%#197 of 536
3Klamath Falls, OR583211.0$1.4M+0.9%#201 of 536
4Ontario, OR-ID582412.0$1.3M+5.0%#202 of 536
5Hermiston-Pendleton, OR563711.2$1.5M+1.8%#220 of 536
6Baker City, OR4768.2$1.9M−0.4%#298 of 536
7Brookings, OR43109.0$1.8M−3.8%#327 of 536
8The Dalles, OR391514.2$1.1M−1.1%#365 of 536
9La Grande, OR361513.8$1.2M−1.0%#390 of 536
10Hood River, OR362022.4$893K−0.7%#395 of 536
11Newport, OR175925.5$626K+0.3%#516 of 536

Other business types in the Newport area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the Newport, OR area?

There are 59 clothing and shoe stores on map listings in the Newport area as of September 2026. 32 of them (54%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 33 businesses with payroll classed as clothing and shoe stores in 2023, down 17.5% from 2019. Another 25 one-person businesses have no payroll, by official counts.

How much do households in the Newport, OR area spend on clothing, shoes and related services?

About $36.9M a year, or $1,598 per household. That is 22% below the U.S. average (an index of 78, where 100 is the U.S. average). Spread across the 59 clothing and shoe stores on map listings, it comes to $626K per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 23,115 households in the Newport area and national spending patterns by income.

How does the Newport, OR area compare with the U.S. for clothing and shoe stores?

The Newport area has 25.5 clothing and shoe stores per 10,000 households, 57% above the U.S. rate of 16.2. Spending per store is $626K, 51% below the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Newport area would have about 29, against 59 on map listings. There is one business with payroll in the industry for every 700 households, against one for every 1,273 across the U.S. The official count fell 17.5% from 2019 to 2023, against −12.2% for the U.S.

How fast is the Newport, OR area growing?

Population estimates put the Newport area at 50,636 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 23,115 households. The median household income in the Newport area is $63,165 a year, 22% below the U.S. median of $80,734. That rose 31.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Newport area scores 17 for clothing and shoe stores (low), #516 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Newport area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Newport area

Screening a site or an acquisition in the Newport area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Newport area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.