Groundwork

Clothing and laundry · Small-town market · Oregon

Clothing and shoe stores in The Dalles, OR area

Competitor counts, household spending and official business counts for clothing and shoe stores in The Dalles, OR area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 39 out of 100: Lower middle

Ranked #365 of 536 scored small-town markets
#8 of 12 scored small-town markets based in Oregon

Listings
15
5 chain locations (33%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$17M
On clothing, shoes and related services · $1,607 a household
Spending per listing
$1.1M
11% below the U.S.
Listings per 10k households
14.2
12% below the U.S.
Population, 2025
26,310
−1.1% since 2020

See the clothing and shoe stores around any address in The Dalles area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of The Dalles area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 15 clothing and shoe stores in The Dalles area. Of those, 5 are chain locations, or 33%, against 44% across the U.S. That comes to 14.2 for every 10,000 households, 12% below the U.S. rate of 16.2.

Households in The Dalles area spend about $17M a year on clothing, shoes and related services, or $1,607 per household, 22% below the U.S. average. That works out to $1.1M per store, 11% below the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

In 2023, official counts showed 5 businesses with payroll in The Dalles area classed as clothing and shoe stores. That is one for every 2,113 households, against one for every 1,273 across the U.S. Official counts list 9 one-person businesses without payroll.

Population estimates put the population change in The Dalles area from 2020 to 2025 at −1.1%, against +3.1% for the U.S. The Groundwork market score for clothing and shoe stores in The Dalles area is 39 (lower middle), #365 of 536 scored small-town markets and #8 of 12 scored small-town markets based in Oregon.

How The Dalles area compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in The Dalles, OR area compared with Oregon and the U.S.
MeasureThe Dalles areaOregonU.S.
Listings per 10k households14.213.016.2
Spending per listing$1.1M$1.4M$1.3M
Households per official establishment2,1131,6001,273
Official establishment growth, 2019–2023n/a−15.1%−12.2%
Population growth, 2020–2025−1.1%+0.7%+3.1%
Spending per household on clothing, shoes and related services$1,607$1,858$2,055
Median household income$64,175$83,011$80,734
Groundwork market score3953

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
20
Annual payroll, 2023
$267K
One-person businesses, 2023
9Businesses with no payroll
Map listings, September 2026
155 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in The Dalles area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in The Dalles area

Population, 2025 estimate
26,310−1.1% since 2020
Households
10,563
Median age
42.2
Homes lived in by their owners
68%
Vehicles per household
2.1
Land area
2,381 sq. mi.
People per square mile
11
Median household income
$64,175+20.9% vs. 2015–2019, before inflation
Average household income
$93,059
Median home value
$367,400
Jobs located here
10,091
Daytime population
24,380Residents who don’t work, plus everyone whose job is here

Looking at a specific site in The Dalles area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of The Dalles area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Oregon

Every Oregon market ranked →

The highest-scoring small-town markets in Oregon for clothing and shoe stores, numbered among those based in Oregon, with The Dalles area marked.

Top small-town markets in Oregon

Small-town markets in Oregon ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Roseburg, OR65326.7$2.3M+0.6%#135 of 536
2Coos Bay-North Bend, OR58196.6$2.4M−1.5%#197 of 536
3Klamath Falls, OR583211.0$1.4M+0.9%#201 of 536
4Ontario, OR-ID582412.0$1.3M+5.0%#202 of 536
5Hermiston-Pendleton, OR563711.2$1.5M+1.8%#220 of 536
6Baker City, OR4768.2$1.9M−0.4%#298 of 536
7Brookings, OR43109.0$1.8M−3.8%#327 of 536
8The Dalles, OR391514.2$1.1M−1.1%#365 of 536
9La Grande, OR361513.8$1.2M−1.0%#390 of 536
10Hood River, OR362022.4$893K−0.7%#395 of 536

Other business types in The Dalles area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in The Dalles, OR area?

There are 15 clothing and shoe stores on map listings in The Dalles area as of September 2026. 5 of them (33%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 5 businesses with payroll classed as clothing and shoe stores in 2023. Official counts also show 9 one-person businesses without payroll.

How much do households in The Dalles, OR area spend on clothing, shoes and related services?

About $17M a year, or $1,607 per household. That is 22% below the U.S. average (an index of 78, where 100 is the U.S. average). Spread across the 15 clothing and shoe stores on map listings, it comes to $1.1M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 10,563 households in The Dalles area and national spending patterns by income.

How does The Dalles, OR area compare with the U.S. for clothing and shoe stores?

The Dalles area has 14.2 clothing and shoe stores per 10,000 households, 12% below the U.S. rate of 16.2. Spending per store is $1.1M, 11% below the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, The Dalles area would have about 13, against 15 on map listings. There is one business with payroll in the industry for every 2,113 households, against one for every 1,273 across the U.S.

How fast is The Dalles, OR area growing?

Population estimates put The Dalles area at 26,310 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 10,563 households. The median household income in The Dalles area is $64,175 a year, 21% below the U.S. median of $80,734. That rose 20.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Dalles area scores 39 for clothing and shoe stores (lower middle), #365 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in The Dalles area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in The Dalles area

Screening a site or an acquisition in The Dalles area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of The Dalles area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.