Clothing and laundry · Metro area · Missouri
Clothing and shoe stores in the Cape Girardeau, MO-IL metro area
The clothing and shoe stores in the Cape Girardeau, MO-IL metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 27 out of 100: Lower middle
Ranked #332 of 387 scored metro areas
#8 of 8 scored metro areas based in Missouri
- Listings
- 90
- 37 chain locations (41%)
- Official establishments
- 33
- −31.9% since 2019
- Household spending a year
- $70.3M
- On clothing, shoes and related services · $1,835 a household
- Spending per listing
- $781K
- 39% below the U.S.
- Listings per 10k households
- 23.5
- 45% above the U.S.
- Population, 2025
- 99,215
- +1.7% since 2020
See the clothing and shoe stores around any address in the Cape Girardeau metro area
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Cape Girardeau metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For clothing and shoe stores, the Cape Girardeau metro area has a Groundwork market score of 27 (lower middle): #332 of 387 scored metro areas and #8 of 8 scored metro areas based in Missouri. That puts it in the bottom quarter of metro areas.
Households in the Cape Girardeau metro area spend about $70.3M a year on clothing, shoes and related services, or $1,835 per household, 11% below the U.S. average. Spread across 90 clothing and shoe stores, that is $781K per store, 39% below the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.
There are 90 clothing and shoe stores on map listings in the Cape Girardeau metro area as of September 2026. Of those, 37 are chain locations, or 41%, against 44% across the U.S. That is 23.5 per 10,000 households, 45% above the U.S. rate of 16.2.
The official count of businesses with payroll classed as clothing and shoe stores in the Cape Girardeau metro area was 33 in 2023, down 31.9% from 2019. That is one for every 1,161 households, against one for every 1,273 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $7,000 has gone to businesses classed as clothing and shoe stores in the Cape Girardeau metro area. Population estimates put the population change in the Cape Girardeau metro area from 2020 to 2025 at +1.7%, slower than the U.S. (+3.1%).
How the Cape Girardeau metro area compares
The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Cape Girardeau metro area | Missouri | U.S. |
|---|---|---|---|
| Listings per 10k households | 23.5 | 15.2 | 16.2 |
| Spending per listing | $781K | $1.3M | $1.3M |
| Households per official establishment | 1,161 | 1,482 | 1,273 |
| Official establishment growth, 2019–2023 | −31.9% | −14.8% | −12.2% |
| Population growth, 2020–2025 | +1.7% | +1.9% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,835 | $1,939 | $2,055 |
| Median household income | $66,759 | $70,702 | $80,734 |
| Groundwork market score | 27 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 33−31.9% over the period
- Employees, 2023
- 507
- Annual payroll, 2023
- $8.6M
- One-person businesses, 2023
- 72Businesses with no payroll
- Map listings, September 2026
- 9037 chain locations
- Listings at the U.S. rate for this spending
- 55The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $7,000
SBA-backed loans to businesses classed as clothing and shoe stores in the Cape Girardeau metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Cape Girardeau metro area
- Population, 2025 estimate
- 99,215+1.7% since 2020
- Households
- 38,299
- Median age
- 40.0
- Homes lived in by their owners
- 69%
- Vehicles per household
- 1.9
- Land area
- 1,432 sq. mi.
- People per square mile
- 69
- Median household income
- $66,759+29.8% vs. 2015–2019, before inflation
- Average household income
- $86,168
- Median home value
- $208,400
- Jobs located here
- 42,124
- Daytime population
- 96,665Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Cape Girardeau metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of the Cape Girardeau metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Missouri
Every Missouri market ranked →The highest-scoring metro areas in Missouri for clothing and shoe stores, numbered among those based in Missouri, with the Cape Girardeau metro area marked.
Top metro areas in Missouri
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Jefferson City, MO | 69 | 75 | 12.8 | $1.5M | +2.2% | #67 of 387 |
| 2Kansas City, MO-KS | 66 | 1,300 | 14.5 | $1.5M | +3.4% | #86 of 387 |
| 3St. Louis, MO-IL | 58 | 1,695 | 14.6 | $1.4M | −0.2% | #149 of 387 |
| 4Columbia, MO | 57 | 123 | 14.2 | $1.4M | +3.9% | #159 of 387 |
| 5Springfield, MO | 53 | 301 | 15.1 | $1.2M | +5.1% | #189 of 387 |
| 6St. Joseph, MO-KS | 44 | 69 | 14.7 | $1.2M | −2.0% | #236 of 387 |
| 7Joplin, MO-KS | 41 | 146 | 18.4 | $961K | +3.9% | #266 of 387 |
| 8Cape Girardeau, MO-IL | 27 | 90 | 23.5 | $781K | +1.7% | #332 of 387 |
Other business types in the Cape Girardeau metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry32
- Clothing and shoe stores27
- Laundromats38
- Dry cleaners23
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in the Cape Girardeau, MO-IL metro area?
As of September 2026, map listings count 90 clothing and shoe stores in the Cape Girardeau metro area. 37 of them (41%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 33 businesses with payroll classed as clothing and shoe stores in 2023, down 31.9% from 2019. Official counts also show 72 one-person businesses without payroll.
How much do households in the Cape Girardeau, MO-IL metro area spend on clothing, shoes and related services?
About $70.3M a year, or $1,835 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 90 clothing and shoe stores on map listings, it comes to $781K per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 38,299 households in the Cape Girardeau metro area and national spending patterns by income.
How does the Cape Girardeau, MO-IL metro area compare with the U.S. for clothing and shoe stores?
The Cape Girardeau metro area has 23.5 clothing and shoe stores per 10,000 households, 45% above the U.S. rate of 16.2. Spending per store is $781K, 39% below the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, the Cape Girardeau metro area would have about 55, against 90 on map listings. There is one business with payroll in the industry for every 1,161 households, against one for every 1,273 across the U.S. The official count fell 31.9% from 2019 to 2023, against −12.2% for the U.S.
How fast is the Cape Girardeau, MO-IL metro area growing?
Population estimates put the Cape Girardeau metro area at 99,215 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 38,299 households. Median household income in the Cape Girardeau metro area is $66,759, 17% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Cape Girardeau metro area scores 27 for clothing and shoe stores (lower middle), #332 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Cape Girardeau metro area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in the Cape Girardeau metro area
Screening a site or an acquisition in the Cape Girardeau metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Cape Girardeau metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.