Groundwork

Clothing and laundry · County · Iowa

Clothing and shoe stores in Monona County, IA

How Monona County, IA compares with other counties and the U.S. for clothing and shoe stores: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
5
3 chain locations (60%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7M
On clothing, shoes and related services · $1,802 a household
Spending per listing
$1.4M
10% above the U.S.
Listings per 10k households
12.9
20% below the U.S.
Population, 2025
8,539
−2.4% since 2020

See the clothing and shoe stores around any address in Monona County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Monona County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5 clothing and shoe stores in Monona County. 3 of them (60%) are chain locations, against 44% across the U.S. That is 12.9 per 10,000 households, 20% below the U.S. rate of 16.2.

Households in Monona County spend about $7M a year on clothing, shoes and related services, or $1,802 per household, 12% below the U.S. average. That works out to $1.4M per store, 10% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as clothing and shoe stores in Monona County: counts under 3 aren’t published. Official counts also show 7 one-person businesses without payroll.

Between 2020 and 2025, the population of Monona County declined 2.4%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Monona County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Monona County, IA compared with Iowa and the U.S.
MeasureMonona CountyIowaU.S.
Listings per 10k households12.915.616.2
Spending per listing$1.4M$1.3M$1.3M
Households per official establishmentn/a1,4991,273
Official establishment growth, 2019–2023n/a−14.3%−12.2%
Population growth, 2020–2025−2.4%+1.5%+3.1%
Spending per household on clothing, shoes and related services$1,802$1,967$2,055
Median household income$68,377$75,059$80,734
Groundwork market scoreNot scored48

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
7Businesses with no payroll
Map listings, September 2026
53 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in Monona County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Monona County

Population, 2025 estimate
8,539−2.4% since 2020
Households
3,878
Median age
45.3
Homes lived in by their owners
76%
Vehicles per household
2.2
Land area
694 sq. mi.
People per square mile
12
Median household income
$68,377
Average household income
$81,023
Median home value
$142,900
Jobs located here
2,419
Daytime population
6,683Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Monona County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Monona County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for clothing and shoe stores, numbered among those based in Iowa, with Monona County marked.

Top counties in Iowa

Counties in Iowa ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, IA91146.8$3.2M+9.0%#23 of 2,087
2Benton County, IA7787.8$2.6M+1.8%#194 of 2,087
3Bremer County, IA7577.2$2.8M+1.1%#233 of 2,087
4Jasper County, IA75117.3$2.6M+0.9%#236 of 2,087
5Buchanan County, IA7356.1$3.1M+1.3%#276 of 2,087
6Boone County, IA71109.1$2.2M+0.4%#350 of 2,087
7Marshall County, IA70117.1$2.6M−0.5%#371 of 2,087
8Jones County, IA7078.5$2.2M+2.9%#378 of 2,087
9Cedar County, IA6856.6$3M−0.7%#421 of 2,087
10Jackson County, IA6756.1$3.1M−0.8%#449 of 2,087
Monona County, IANot scored512.9$1.4M−2.4%

Other business types in Monona County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many clothing and shoe stores are in Monona County, IA?

There are 5 clothing and shoe stores on map listings in Monona County as of September 2026. 3 of them (60%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. No official count is published for clothing and shoe stores in Monona County: counts under 3 are left out. Official counts list 7 one-person businesses without payroll.

How much do households in Monona County, IA spend on clothing, shoes and related services?

About $7M a year, or $1,802 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 5 clothing and shoe stores on map listings, it comes to $1.4M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 3,878 households in Monona County and national spending patterns by income.

How does Monona County, IA compare with the U.S. for clothing and shoe stores?

Monona County has 12.9 clothing and shoe stores per 10,000 households, 20% below the U.S. rate of 16.2. Spending per store is $1.4M, 10% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Monona County would have about 6, against 5 on map listings.

How fast is Monona County, IA growing?

Population estimates put Monona County at 8,539 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 3,878 households. The median household income in Monona County is $68,377 a year, 15% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Monona County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Monona County

Screening a site or an acquisition in Monona County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Monona County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.