Groundwork

Clothing and laundry · Small-town market · Indiana

Clothing and shoe stores in the Jasper, IN area

Competitor counts, household spending and official business counts for clothing and shoe stores in the Jasper, IN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #301 of 536 scored small-town markets
#22 of 25 scored small-town markets based in Indiana

Listings
32
9 chain locations (28%)
Official establishments
17
Businesses with payroll, 2023
Household spending a year
$34.8M
On clothing, shoes and related services · $1,980 a household
Spending per listing
$1.1M
14% below the U.S.
Listings per 10k households
18.2
12% above the U.S.
Population, 2025
44,016
+0.9% since 2020

See the clothing and shoe stores around any address in the Jasper area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Jasper area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 32 clothing and shoe stores in the Jasper area. Chain locations make up 28% of them, against 44% across the U.S. Per 10,000 households, that is 18.2, 12% above the U.S. rate of 16.2.

At $1,980 per household (4% below the U.S. average), households in the Jasper area spend about $34.8M a year on clothing, shoes and related services. That works out to $1.1M per store, 14% below the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

In 2023, official counts showed 17 businesses with payroll in the Jasper area classed as clothing and shoe stores. That is one for every 1,034 households, against one for every 1,273 across the U.S. Official counts also show 19 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $246K has gone to businesses classed as clothing and shoe stores in the Jasper area.

Population estimates show the Jasper area grew 0.9% from 2020 to 2025, slower than the U.S. (+3.1%). For clothing and shoe stores, the Jasper area has a Groundwork market score of 47 (lower middle): #301 of 536 scored small-town markets and #22 of 25 scored small-town markets based in Indiana.

How the Jasper area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Jasper, IN area compared with Indiana and the U.S.
MeasureJasper areaIndianaU.S.
Listings per 10k households18.213.016.2
Spending per listing$1.1M$1.5M$1.3M
Households per official establishment1,0341,6491,273
Official establishment growth, 2019–2023n/a−14.3%−12.2%
Population growth, 2020–2025+0.9%+2.7%+3.1%
Spending per household on clothing, shoes and related services$1,980$1,935$2,055
Median household income$75,979$71,957$80,734
Groundwork market score4763

Official counts and lending

Businesses

Official establishments, 2019 to 2023
17
Employees, 2023
102
Annual payroll, 2023
$1.9M
One-person businesses, 2023
19Businesses with no payroll
Map listings, September 2026
329 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$246K

SBA-backed loans to businesses classed as clothing and shoe stores in the Jasper area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Jasper area

Population, 2025 estimate
44,016+0.9% since 2020
Households
17,574
Median age
41.2
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
427 sq. mi.
People per square mile
102
Median household income
$75,979
Average household income
$93,905
Median home value
$230,100
Jobs located here
28,351
Daytime population
47,957Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Jasper area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the Jasper area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Indiana

Every Indiana market ranked →

The highest-scoring small-town markets in Indiana for clothing and shoe stores, numbered among those based in Indiana, with the Jasper area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Crawfordsville, IN80117.1$2.6M+2.7%#26 of 536
2Greencastle, IN801510.6$1.8M+3.2%#29 of 536
3Kendallville, IN76126.6$2.8M+1.0%#48 of 536
4Auburn, IN752011.7$1.6M+2.9%#63 of 536
5Greensburg, IN7287.5$2.6M+0.4%#78 of 536
6Monticello, IN721110.7$1.7M+2.0%#88 of 536
7Washington, IN721512.7$1.5M+2.5%#90 of 536
8Huntington, IN701610.4$1.7M+1.6%#99 of 536
9Warsaw, IN703711.6$1.7M+0.9%#100 of 536
10Connersville, IN6677.4$2.3M+0.7%#126 of 536
22Jasper, IN473218.2$1.1M+0.9%#301 of 536

Other business types in the Jasper area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the Jasper, IN area?

The Jasper area has 32 clothing and shoe stores on map listings as of September 2026. 9 of them (28%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 17 businesses with payroll classed as clothing and shoe stores in 2023. Another 19 one-person businesses have no payroll, by official counts.

How much do households in the Jasper, IN area spend on clothing, shoes and related services?

About $34.8M a year, or $1,980 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 32 clothing and shoe stores on map listings, it comes to $1.1M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 17,574 households in the Jasper area and national spending patterns by income.

How does the Jasper, IN area compare with the U.S. for clothing and shoe stores?

The Jasper area has 18.2 clothing and shoe stores per 10,000 households, 12% above the U.S. rate of 16.2. Spending per store is $1.1M, 14% below the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Jasper area would have about 27, against 32 on map listings. There is one business with payroll in the industry for every 1,034 households, against one for every 1,273 across the U.S.

How fast is the Jasper, IN area growing?

Population estimates put the Jasper area at 44,016 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 17,574 households. The median household income in the Jasper area is $75,979 a year, 6% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Jasper area scores 47 for clothing and shoe stores (lower middle), #301 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Jasper area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Jasper area

Screening a site or an acquisition in the Jasper area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Jasper area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.