Groundwork

Clothing and laundry · County · Florida

Clothing, shoe and laundry businesses in DeSoto County, FL

Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in DeSoto County, FL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,312 of 2,210 scored counties
#40 of 60 scored counties in Florida

Listings
21
6 chain locations (29%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$19.7M
On clothing, shoes and related services · $1,539 a household
Spending per listing
$940K
7% above the U.S.
Listings per 10k households
16.4
30% below the U.S.
Population, 2025
37,078
+8.8% since 2020

See the clothing, shoe and laundry businesses around any address in DeSoto County

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 21 clothing, shoe and laundry businesses in DeSoto County. Of those, 6 are chain locations, or 29%, against 37% across the U.S. That comes to 16.4 for every 10,000 households, 30% below the U.S. rate of 23.3.

Household spending on clothing, shoes and related services in DeSoto County comes to about $19.7M a year: $1,539 per household, 25% below the U.S. average. That is about $940K of household spending for each business on map listings, 7% above the U.S. figure of $880K.

In 2023, official counts showed 9 businesses with payroll in DeSoto County classed as clothing and shoe stores, laundromats and dry cleaners. That is one for every 1,425 households, against one for every 1,008 across the U.S. Another 21 one-person businesses have no payroll, by official counts.

Population estimates put the population change in DeSoto County from 2020 to 2025 at +8.8%, faster than the U.S. (+3.1%). For clothing, shoe and laundry businesses, DeSoto County has a Groundwork market score of 45 (lower middle): #1,312 of 2,210 scored counties and #40 of 60 scored counties in Florida.

How DeSoto County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in DeSoto County, FL compared with Florida and the U.S.
MeasureDeSoto CountyFloridaU.S.
Listings per 10k households16.426.623.3
Spending per listing$940K$723K$880K
Households per official establishment1,4258731,008
Official establishment growth, 2019–2023n/a−8.6%−12.0%
Population growth, 2020–2025+8.8%+8.7%+3.1%
Spending per household on clothing, shoes and related services$1,539$1,922$2,055
Median household income$54,417$74,568$80,734
Groundwork market score4533

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 9
Employees, 2023
64
Annual payroll, 2023
$1.6M
One-person businesses, 2023
21Businesses with no payroll
Map listings, September 2026
216 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in DeSoto County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in DeSoto County

Population, 2025 estimate
37,078+8.8% since 2020
Households
12,824
Median age
44.7
Homes lived in by their owners
73%
Vehicles per household
1.7
Land area
637 sq. mi.
People per square mile
56
Median household income
$54,417+53.6% vs. 2015–2019, before inflation
Average household income
$65,542
Median home value
$174,100
Jobs located here
9,687
Daytime population
32,018Residents who don’t work, plus everyone whose job is here

Looking at a specific site in DeSoto County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for clothing, shoe and laundry businesses, numbered among those based in Florida, with DeSoto County marked.

Top counties in Florida

Counties in Florida ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wakulla County, FL8975.5$3.4M+12.3%#23 of 2,210
2Flagler County, FL89489.1$2.1M+21.0%#30 of 2,210
3Santa Rosa County, FL877810.7$1.9M+11.7%#52 of 2,210
4Sumter County, FL86527.4$2.5M+21.1%#59 of 2,210
5Baker County, FL8199.8$1.9M+5.8%#120 of 2,210
6Citrus County, FL77699.7$1.7M+11.1%#188 of 2,210
7Hernando County, FL75829.9$1.7M+13.3%#235 of 2,210
8St. Lucie County, FL7417512.7$1.4M+21.4%#276 of 2,210
9Lake County, FL7320012.2$1.5M+18.1%#293 of 2,210
10Hendry County, FL731712.0$1.4M+21.5%#297 of 2,210
40DeSoto County, FL452116.4$940K+8.8%#1,312 of 2,210

Other business types in DeSoto County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in DeSoto County, FL?

There are 21 clothing, shoe and laundry businesses on map listings in DeSoto County as of September 2026. 6 of them (29%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 9 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Official counts list 21 one-person businesses without payroll.

How much do households in DeSoto County, FL spend on clothing, shoes and related services?

About $19.7M a year, or $1,539 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 21 clothing, shoe and laundry businesses on map listings, it comes to $940K per business. It is estimated from the incomes of the 12,824 households in DeSoto County and national spending patterns by income.

How does DeSoto County, FL compare with the U.S. for clothing, shoe and laundry businesses?

DeSoto County has 16.4 clothing, shoe and laundry businesses per 10,000 households, 30% below the U.S. rate of 23.3. Spending per business is $940K, 7% above the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, DeSoto County would have about 22, against 21 on map listings. There is one business with payroll in the industry for every 1,425 households, against one for every 1,008 across the U.S.

How fast is DeSoto County, FL growing?

Population estimates put DeSoto County at 37,078 people in 2025, up 8.8% since 2020, faster than the U.S. (+3.1%). It has 12,824 households. Median household income in DeSoto County is $54,417, 33% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 53.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. DeSoto County scores 45 for clothing, shoe and laundry businesses (lower middle), #1,312 of 2,210 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in DeSoto County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in DeSoto County

Screening a site or an acquisition in DeSoto County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.