Groundwork

Health care · Small-town market · New Mexico

Chiropractors in the Española, NM area

Competitor counts, household spending and official business counts for chiropractors in the Española, NM area, set against other small-town markets and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$17.6M
On medical and dental services · $1,124 a household
Spending per listing
$8.8M
Too few listings to compare
Listings per 10k households
1.3
Too few listings to compare
Population, 2025
39,832
−1.0% since 2020

See the chiropractors around any address in the Española area

The site report maps the chiropractors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Española area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,124 per household (13% below the U.S. average), households in the Española area spend about $17.6M a year on medical and dental services. That is about $8.8M of household spending for each practice on map listings. The spending figure covers all medical and dental services, not only chiropractors.

There are 2 chiropractors on map listings in the Española area as of September 2026. That is 1.3 per 10,000 households.

Official counts don’t publish a figure for offices of chiropractors in the Española area, since they leave out counts under 3.

Population estimates show the Española area declined 1.0% from 2020 to 2025, against +3.1% for the U.S. With 2 chiropractors on map listings, the Española area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Española area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the chiropractors counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Chiropractors in Española, NM area compared with New Mexico and the U.S.
MeasureEspañola areaNew MexicoU.S.
Listings per 10k households1.34.15.4
Spending per listing$8.8M$2.9M$2.4M
Households per official establishmentn/a4,5023,237
Official establishment growth, 2019–2023n/a−3.1%+0.8%
Population growth, 2020–2025−1.0%+0.3%+3.1%
Spending per household on medical and dental services$1,124$1,178$1,288
Median household income$57,155$64,059$80,734
Groundwork market scoreNot scored58

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of chiropractors in the Española area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Española area

Population, 2025 estimate
39,832−1.0% since 2020
Households
15,647
Median age
43.0
Homes lived in by their owners
80%
Vehicles per household
2.2
Land area
5,861 sq. mi.
People per square mile
7
Median household income
$57,155+43.1% vs. 2015–2019, before inflation
Average household income
$76,460
Median home value
$243,700
Jobs located here
8,255
Daytime population
39,363Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Española area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the chiropractors on map listings by name and distance.

Or open the report at the center of the Española area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Chiropractors across New Mexico

Every New Mexico market ranked →

The highest-scoring small-town markets in New Mexico for chiropractors, numbered among those based in New Mexico, with the Española area marked.

Top small-town markets in New Mexico

Small-town markets in New Mexico ranked for chiropractors by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Alamogordo, NM8172.9$3.9M+3.7%#7 of 426
2Carlsbad-Artesia, NM62104.2$3M+0.3%#121 of 426
3Hobbs, NM57124.9$2.5M+0.2%#160 of 426
4Clovis, NM52103.8$2.8M−3.3%#195 of 426
5Taos, NM4385.1$2.2M+0.3%#264 of 426
6Roswell, NM26166.7$1.6M−2.7%#397 of 426
Española, NMNot scored21.3$8.8M−1.0%

Other business types in the Española area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many chiropractors are in the Española, NM area?

As of September 2026, map listings count 2 chiropractors in the Española area. The listings count chiropractors. No official count is published for offices of chiropractors in the Española area: counts under 3 are left out.

How much do households in the Española, NM area spend on medical and dental services?

About $17.6M a year, or $1,124 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 2 chiropractors on map listings, it comes to $8.8M per practice. That spending covers all medical and dental services, which chiropractors share with other businesses in the trade. It is estimated from the incomes of the 15,647 households in the Española area and national spending patterns by income.

How does the Española, NM area compare with the U.S. for chiropractors?

The Española area has 2 chiropractors on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of chiropractors to household spending, the Española area would have about 7, against 2 on map listings.

How fast is the Española, NM area growing?

Population estimates put the Española area at 39,832 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 15,647 households. The median household income in the Española area is $57,155 a year, 29% below the U.S. median of $80,734. That rose 43.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Española area has no market score for chiropractors: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Española area. It maps the chiropractors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for chiropractors · All 56 business types in the Española area

Screening a site or an acquisition in the Española area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Española area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.