Auto · County · Georgia
Car washes and detailers in Rockdale County, GA
Competitor counts, household spending and official business counts for car washes and detailers in Rockdale County, GA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 43 out of 100: Lower middle
Ranked #901 of 1,451 scored counties
#30 of 68 scored counties in Georgia
- Listings
- 15
- 3 chain locations (20%)
- Official establishments
- 10
- Businesses with payroll, 2023
- Household spending a year
- $33.4M
- On vehicle maintenance and repairs · $969 a household
- Spending per listing
- $2.2M
- 12% below the U.S.
- Listings per 10k households
- 4.4
- 16% above the U.S.
- Population, 2025
- 98,416
- +5.2% since 2020
See the car washes and detailers around any address in Rockdale County
The site report maps the car washes and detailers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rockdale County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $969 per household (in line with the U.S. average), households in Rockdale County spend about $33.4M a year on vehicle maintenance and repairs. That is about $2.2M of household spending for each location on map listings, 12% below the U.S. figure of $2.5M. The spending figure covers all vehicle maintenance and repairs, not only car washes and detailers.
There are 15 car washes and detailers on map listings in Rockdale County as of September 2026. Of those, 3 are chain locations, or 20%, against 23% across the U.S. That is 4.4 per 10,000 households, 16% above the U.S. rate of 3.8.
Official counts show 10 businesses with payroll classed as car washes in Rockdale County in 2023. That is one for every 3,444 households, against one for every 6,523 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $5.1M have gone to businesses classed as car washes in Rockdale County.
Population estimates put the population change in Rockdale County from 2020 to 2025 at +5.2%, faster than the U.S. (+3.1%). For car washes and detailers, Rockdale County has a Groundwork market score of 43 (lower middle): #901 of 1,451 scored counties and #30 of 68 scored counties in Georgia.
How Rockdale County compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the car washes and detailers counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rockdale County | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.4 | 4.4 | 3.8 |
| Spending per listing | $2.2M | $2.1M | $2.5M |
| Households per official establishment | 3,444 | 5,896 | 6,523 |
| Official establishment growth, 2019–2023 | n/a | +15.9% | +16.7% |
| Population growth, 2020–2025 | +5.2% | +5.3% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $969 | $923 | $958 |
| Median household income | $77,247 | $77,353 | $80,734 |
| Groundwork market score | 43 | 35 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 8 → 10
- Employees, 2023
- 48
- Annual payroll, 2023
- $1.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 153 chain locations
- Listings at the U.S. rate for this spending
- 13The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $5.1M
SBA-backed loans to businesses classed as car washes in Rockdale County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Rockdale County
- Population, 2025 estimate
- 98,416+5.2% since 2020
- Households
- 34,437
- Median age
- 39.8
- Homes lived in by their owners
- 70%
- Vehicles per household
- 2.0
- Land area
- 130 sq. mi.
- People per square mile
- 734
- Median household income
- $77,247+28.3% vs. 2015–2019, before inflation
- Average household income
- $100,790
- Median home value
- $292,900
- Jobs located here
- 36,965
- Daytime population
- 90,739Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Rockdale County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the car washes and detailers on map listings by name and distance.
Or open the report at the center of Rockdale County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCar washes and detailing across Georgia
Every Georgia market ranked →The highest-scoring counties in Georgia for car washes and detailers, numbered among those based in Georgia, with Rockdale County marked.
Top counties in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Walton County, GA | 89 | 9 | 2.5 | $4.3M | +16.0% | #11 of 1,451 |
| 2Newton County, GA | 78 | 15 | 3.6 | $2.7M | +11.2% | #83 of 1,451 |
| 3Bryan County, GA | 78 | 7 | 4.2 | $2.6M | +15.6% | #85 of 1,451 |
| 4Effingham County, GA | 73 | 9 | 3.7 | $2.9M | +14.1% | #166 of 1,451 |
| 5Lumpkin County, GA | 73 | 5 | 4.3 | $2.6M | +7.5% | #169 of 1,451 |
| 6Catoosa County, GA | 72 | 6 | 2.3 | $4.4M | +2.3% | #173 of 1,451 |
| 7Cherokee County, GA | 69 | 43 | 4.2 | $2.5M | +11.6% | #263 of 1,451 |
| 8Pickens County, GA | 69 | 6 | 4.5 | $2.4M | +11.4% | #265 of 1,451 |
| 9Henry County, GA | 68 | 37 | 4.3 | $2.4M | +9.5% | #291 of 1,451 |
| 10Paulding County, GA | 67 | 26 | 4.3 | $2.5M | +12.7% | #306 of 1,451 |
| 30Rockdale County, GA | 43 | 15 | 4.4 | $2.2M | +5.2% | #901 of 1,451 |
Other business types in Rockdale County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care26
- Auto repair shops28
- Collision repair and body shops31
- Car washes and detailing43
- Tire shops32
- Oil change and quick lube
- Gas stations56
- Insurance agencies53
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many car washes and detailers are in Rockdale County, GA?
As of September 2026, map listings count 15 car washes and detailers in Rockdale County. 3 of them (20%) are chain locations. The listings count car washes and detailers. Official counts show 10 businesses with payroll classed as car washes in 2023.
How much do households in Rockdale County, GA spend on vehicle maintenance and repairs?
About $33.4M a year, or $969 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 15 car washes and detailers on map listings, it comes to $2.2M per location. That spending covers all vehicle maintenance and repairs, which car washes and detailers share with other businesses in the trade. It is estimated from the incomes of the 34,437 households in Rockdale County and national spending patterns by income.
How does Rockdale County, GA compare with the U.S. for car washes and detailers?
Rockdale County has 4.4 car washes and detailers per 10,000 households, 16% above the U.S. rate of 3.8. Spending per location is $2.2M, 12% below the U.S. figure of $2.5M. At the U.S. ratio of car washes and detailers to household spending, Rockdale County would have about 13, against 15 on map listings. There is one business with payroll in the industry for every 3,444 households, against one for every 6,523 across the U.S.
How fast is Rockdale County, GA growing?
Population estimates put Rockdale County at 98,416 people in 2025, up 5.2% since 2020, faster than the U.S. (+3.1%). It has 34,437 households. The median household income in Rockdale County is $77,247 a year, 4% below the U.S. median of $80,734. That rose 28.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rockdale County scores 43 for car washes and detailers (lower middle), #901 of 1,451 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Rockdale County. It maps the car washes and detailers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for car washes and detailers · All 56 business types in Rockdale County
Screening a site or an acquisition in Rockdale County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Rockdale County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.