Groundwork

Beauty and personal care · Small-town market · Texas

Barbershops in the Bonham, TX area

How the Bonham, TX area compares with other small-town markets and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #78 of 377 scored small-town markets
#3 of 31 scored small-town markets based in Texas

Listings
5
1 chain location (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$11.3M
On personal care products and services · $881 a household
Spending per listing
$2.3M
19% above the U.S.
Listings per 10k households
3.9
26% below the U.S.
Population, 2025
39,265
+9.2% since 2020

See the barbershops around any address in the Bonham area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bonham area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Bonham area comes to about $11.3M a year: $881 per household, 12% below the U.S. average. That works out to $2.3M per shop, 19% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

There are 5 barbershops on map listings in the Bonham area as of September 2026. One of them (20%) is a chain location, against 12% across the U.S. That comes to 3.9 for every 10,000 households, 26% below the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in the Bonham area, since they leave out counts under 3. Official counts list 7 one-person businesses without payroll.

Population estimates show the Bonham area grew 9.2% from 2020 to 2025, faster than the U.S. (+3.1%). The Bonham area scores 69 (upper middle) on the Groundwork market score for barbershops, ranking #78 of 377 scored small-town markets and #3 of 31 scored small-town markets based in Texas. That puts it in the top quarter of small-town markets.

How the Bonham area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Bonham, TX area compared with Texas and the U.S.
MeasureBonham areaTexasU.S.
Listings per 10k households3.96.95.3
Spending per listing$2.3M$1.4M$1.9M
Households per official establishmentn/a18,17016,589
Official establishment growth, 2019–2023n/a+65.8%+28.5%
Population growth, 2020–2025+9.2%+8.5%+3.1%
Spending per household on personal care products and services$881$937$1,005
Median household income$72,295$78,476$80,734
Groundwork market score6934

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
7Businesses with no payroll
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Bonham area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bonham area

Population, 2025 estimate
39,265+9.2% since 2020
Households
12,767
Median age
41.5
Homes lived in by their owners
79%
Vehicles per household
2.2
Land area
878 sq. mi.
People per square mile
43
Median household income
$72,295+32.3% vs. 2015–2019, before inflation
Average household income
$96,771
Median home value
$233,700
Jobs located here
8,151
Daytime population
28,742Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bonham area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Bonham area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Texas

Every Texas market ranked →

The highest-scoring small-town markets in Texas for barbershops, numbered among those based in Texas, with the Bonham area marked.

Top small-town markets in Texas

Small-town markets in Texas ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fredericksburg, TX7354.3$2.2M+6.6%#53 of 377
2Brenham, TX7163.9$2.3M+7.0%#64 of 377
3Bonham, TX6953.9$2.3M+9.2%#78 of 377
4Granbury, TX67145.5$1.8M+13.6%#90 of 377
5Kerrville, TX6094.0$2.2M+2.5%#126 of 377
6Sulphur Springs, TX5964.3$2M+6.1%#138 of 377
7Athens, TX56154.5$1.9M+7.5%#158 of 377
8Gainesville, TX54106.1$1.5M+6.5%#172 of 377
9Jacksonville, TX5284.4$1.8M+5.4%#186 of 377
10Stephenville, TX4884.8$1.8M+2.8%#213 of 377

Other business types in the Bonham area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Bonham, TX area?

As of September 2026, map listings count 5 barbershops in the Bonham area. One of them (20%) is a chain location. The listings count barbershops. No official count is published for barber shops in the Bonham area: counts under 3 are left out. Official counts also show 7 one-person businesses without payroll.

How much do households in the Bonham, TX area spend on personal care products and services?

About $11.3M a year, or $881 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 5 barbershops on map listings, it comes to $2.3M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 12,767 households in the Bonham area and national spending patterns by income.

How does the Bonham, TX area compare with the U.S. for barbershops?

The Bonham area has 3.9 barbershops per 10,000 households, 26% below the U.S. rate of 5.3. Spending per shop is $2.3M, 19% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Bonham area would have about 6, against 5 on map listings.

How fast is the Bonham, TX area growing?

Population estimates put the Bonham area at 39,265 people in 2025, up 9.2% since 2020, faster than the U.S. (+3.1%). It has 12,767 households. The median household income in the Bonham area is $72,295 a year, 10% below the U.S. median of $80,734. That rose 32.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bonham area scores 69 for barbershops (upper middle), #78 of 377 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bonham area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Bonham area

Screening a site or an acquisition in the Bonham area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bonham area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.