Groundwork

Beauty and personal care · Metro area · Pennsylvania

Barbershops in the Pittsburgh, PA metro area

Competitor counts, household spending and official business counts for barbershops in the Pittsburgh, PA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #161 of 387 scored metro areas
#8 of 16 scored metro areas based in Pennsylvania

Listings
445
85 chain locations (19%)
Official establishments
53
+44.4% since 2019
Household spending a year
$1B
On personal care products and services · $988 a household
Spending per listing
$2.4M
25% above the U.S.
Listings per 10k households
4.2
21% below the U.S.
Population, 2025
2,421,992
−1.3% since 2020

See the barbershops around any address in the Pittsburgh metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pittsburgh metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $988 per household (2% below the U.S. average), households in the Pittsburgh metro area spend about $1B a year on personal care products and services. That is about $2.4M of household spending for each shop on map listings, 25% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

The Pittsburgh metro area has 445 barbershops on map listings as of September 2026. 85 of them (19%) are chain locations, against 12% across the U.S. That is 4.2 per 10,000 households, 21% below the U.S. rate of 5.3.

Official counts show 53 businesses with payroll classed as barber shops in the Pittsburgh metro area in 2023, up 44.4% from 2019. That is one for every 20,032 households, against one for every 16,589 across the U.S. Official counts also show 584 one-person businesses without payroll. Since fiscal 2022, 7 SBA-backed loans worth $3.3M have gone to businesses classed as barber shops in the Pittsburgh metro area.

Between 2020 and 2025, the population of the Pittsburgh metro area declined 1.3%, against +3.1% for the U.S. The Groundwork market score for barbershops in the Pittsburgh metro area is 54 (upper middle), #161 of 387 scored metro areas and #8 of 16 scored metro areas based in Pennsylvania.

How the Pittsburgh metro area compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Pittsburgh, PA metro area compared with Pennsylvania and the U.S.
MeasurePittsburgh metro areaPennsylvaniaU.S.
Listings per 10k households4.24.85.3
Spending per listing$2.4M$2.1M$1.9M
Households per official establishment20,03217,52416,589
Official establishment growth, 2019–2023+44.4%+19.9%+28.5%
Population growth, 2020–2025−1.3%+0.5%+3.1%
Spending per household on personal care products and services$988$1,004$1,005
Median household income$75,762$77,971$80,734
Groundwork market score5440

Official counts and lending

Businesses

Official establishments, 2019 to 2023
53+44.4% over the period
Employees, 2023
169
Annual payroll, 2023
$5.5M
One-person businesses, 2023
584Businesses with no payroll
Map listings, September 2026
44585 chain locations
Listings at the U.S. rate for this spending
556The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
7
Amount
$3.3M

SBA-backed loans to businesses classed as barber shops in the Pittsburgh metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Pittsburgh metro area

Population, 2025 estimate
2,421,992−1.3% since 2020
Households
1,061,705
Median age
43.8
Homes lived in by their owners
71%
Vehicles per household
1.6
Land area
5,640 sq. mi.
People per square mile
433
Median household income
$75,762
Average household income
$103,604
Median home value
$215,000
Jobs located here
1,169,523
Daytime population
2,467,515Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Pittsburgh metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Pittsburgh metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring metro areas in Pennsylvania for barbershops, numbered among those based in Pennsylvania, with the Pittsburgh metro area marked.

Top metro areas in Pennsylvania

Metro areas in Pennsylvania ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Gettysburg, PA77143.4$3M+3.6%#11 of 387
2Chambersburg, PA74193.0$3.3M+3.0%#28 of 387
3Harrisburg-Carlisle, PA671204.9$2.1M+4.2%#72 of 387
4Reading, PA63895.5$1.8M+2.7%#93 of 387
5York-Hanover, PA62844.6$2.2M+3.6%#98 of 387
6State College, PA58152.5$3.9M−0.4%#123 of 387
7Lebanon, PA55274.8$2.1M+2.2%#152 of 387
8Pittsburgh, PA544454.2$2.4M−1.3%#161 of 387
9Lancaster, PA531155.4$1.9M+1.9%#167 of 387
10Erie, PA51444.0$2.3M−1.8%#184 of 387

Other business types in the Pittsburgh metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Pittsburgh, PA metro area?

Map listings as of September 2026 show 445 barbershops in the Pittsburgh metro area. 85 of them (19%) are chain locations. The listings count barbershops. Official counts show 53 businesses with payroll classed as barber shops in 2023, up 44.4% from 2019. Another 584 one-person businesses have no payroll, by official counts.

How much do households in the Pittsburgh, PA metro area spend on personal care products and services?

About $1B a year, or $988 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 445 barbershops on map listings, it comes to $2.4M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 1,061,705 households in the Pittsburgh metro area and national spending patterns by income.

How does the Pittsburgh, PA metro area compare with the U.S. for barbershops?

The Pittsburgh metro area has 4.2 barbershops per 10,000 households, 21% below the U.S. rate of 5.3. Spending per shop is $2.4M, 25% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Pittsburgh metro area would have about 556, against 445 on map listings. There is one business with payroll in the industry for every 20,032 households, against one for every 16,589 across the U.S. The official count rose 44.4% from 2019 to 2023, against +28.5% for the U.S.

How fast is the Pittsburgh, PA metro area growing?

Population estimates put the Pittsburgh metro area at 2,421,992 people in 2025, down 1.3% since 2020, against +3.1% for the U.S. It has 1,061,705 households. The median household income in the Pittsburgh metro area is $75,762 a year, 6% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pittsburgh metro area scores 54 for barbershops (upper middle), #161 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Pittsburgh metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Pittsburgh metro area

Screening a site or an acquisition in the Pittsburgh metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Pittsburgh metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.