Groundwork

Beauty and personal care · Small-town market · Oklahoma

Barbershops in the Miami, OK area

Competitor counts, household spending and official business counts for barbershops in the Miami, OK area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #303 of 377 scored small-town markets
#10 of 13 scored small-town markets based in Oklahoma

Listings
5
1 chain location (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$8.5M
On personal care products and services · $713 a household
Spending per listing
$1.7M
10% below the U.S.
Listings per 10k households
4.2
21% below the U.S.
Population, 2025
30,438
+0.7% since 2020

See the barbershops around any address in the Miami area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Miami area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Miami area scores 31 (lower middle) on the Groundwork market score for barbershops, ranking #303 of 377 scored small-town markets and #10 of 13 scored small-town markets based in Oklahoma. That puts it in the bottom quarter of small-town markets.

At $713 per household (29% below the U.S. average), households in the Miami area spend about $8.5M a year on personal care products and services. That is about $1.7M of household spending for each shop on map listings, 10% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

The Miami area has 5 barbershops on map listings as of September 2026. One of them (20%) is a chain location, against 12% across the U.S. That comes to 4.2 for every 10,000 households, 21% below the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in the Miami area, since they leave out counts under 3. Between 2020 and 2025, the population of the Miami area grew 0.7%, slower than the U.S. (+3.1%).

How the Miami area compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Miami, OK area compared with Oklahoma and the U.S.
MeasureMiami areaOklahomaU.S.
Listings per 10k households4.24.85.3
Spending per listing$1.7M$1.8M$1.9M
Households per official establishmentn/a26,04016,589
Official establishment growth, 2019–2023n/a+46.3%+28.5%
Population growth, 2020–2025+0.7%+4.0%+3.1%
Spending per household on personal care products and services$713$841$1,005
Median household income$49,947$65,039$80,734
Groundwork market score3143

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
5Businesses with no payroll
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Miami area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Miami area

Population, 2025 estimate
30,438+0.7% since 2020
Households
11,921
Median age
37.5
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
471 sq. mi.
People per square mile
64
Median household income
$49,947+25.3% vs. 2015–2019, before inflation
Average household income
$63,916
Median home value
$123,300
Jobs located here
11,895
Daytime population
29,346Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Miami area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Miami area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Oklahoma

Every Oklahoma market ranked →

The highest-scoring small-town markets in Oklahoma for barbershops, numbered among those based in Oklahoma, with the Miami area marked.

Top small-town markets in Oklahoma

Small-town markets in Oklahoma ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shawnee, OK55103.7$2.1M+3.5%#162 of 377
2Duncan, OK5474.0$2M+3.4%#168 of 377
3Ardmore, OK5373.7$2.2M+1.8%#175 of 377
4Tahlequah, OK5173.7$2M+4.5%#194 of 377
5Bartlesville, OK5194.3$1.9M+2.7%#195 of 377
6Stillwater, OK49123.7$2.1M+2.8%#207 of 377
7Durant, OK44105.4$1.4M+10.9%#230 of 377
8Weatherford, OK4064.0$2M−0.7%#250 of 377
9Muskogee, OK34114.3$1.7M+0.7%#287 of 377
10Miami, OK3154.2$1.7M+0.7%#303 of 377

Other business types in the Miami area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Miami, OK area?

Map listings as of September 2026 show 5 barbershops in the Miami area. One of them (20%) is a chain location. The listings count barbershops. No official count is published for barber shops in the Miami area: counts under 3 are left out. Official counts also show 5 one-person businesses without payroll.

How much do households in the Miami, OK area spend on personal care products and services?

About $8.5M a year, or $713 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 5 barbershops on map listings, it comes to $1.7M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 11,921 households in the Miami area and national spending patterns by income.

How does the Miami, OK area compare with the U.S. for barbershops?

The Miami area has 4.2 barbershops per 10,000 households, 21% below the U.S. rate of 5.3. Spending per shop is $1.7M, 10% below the U.S. figure of $1.9M. The count on map listings matches the U.S. ratio of barbershops to household spending.

How fast is the Miami, OK area growing?

Population estimates put the Miami area at 30,438 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 11,921 households. The median household income in the Miami area is $49,947 a year, 38% below the U.S. median of $80,734. That rose 25.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Miami area scores 31 for barbershops (lower middle), #303 of 377 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Miami area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Miami area

Screening a site or an acquisition in the Miami area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Miami area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.