Groundwork

Beauty and personal care · Metro area · Ohio

Barbershops in the Columbus, OH metro area

Competitor counts, household spending and official business counts for barbershops in the Columbus, OH metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #61 of 387 scored metro areas
#2 of 12 scored metro areas based in Ohio

Listings
411
65 chain locations (16%)
Official establishments
42
+40.0% since 2019
Household spending a year
$912.4M
On personal care products and services · $1,055 a household
Spending per listing
$2.2M
18% above the U.S.
Listings per 10k households
4.8
9% below the U.S.
Population, 2025
2,242,028
+4.7% since 2020

See the barbershops around any address in the Columbus metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Columbus metro area comes to about $912.4M a year: $1,055 per household, 5% above the U.S. average. That works out to $2.2M per shop, 18% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

The Columbus metro area has 411 barbershops on map listings as of September 2026. Of those, 65 are chain locations, or 16%, against 12% across the U.S. Per 10,000 households, that is 4.8, 9% below the U.S. rate of 5.3.

Official counts show 42 businesses with payroll classed as barber shops in the Columbus metro area in 2023, up 40.0% from 2019. That is one for every 20,587 households, against one for every 16,589 across the U.S. Official counts also show 799 one-person businesses without payroll. Since fiscal 2022, 23 SBA-backed loans worth $2.5M have gone to businesses classed as barber shops in the Columbus metro area.

Between 2020 and 2025, the population of the Columbus metro area grew 4.7%, faster than the U.S. (+3.1%). The Columbus metro area scores 69 (upper middle) on the Groundwork market score for barbershops, ranking #61 of 387 scored metro areas and #2 of 12 scored metro areas based in Ohio. That puts it in the top quarter of metro areas.

How the Columbus metro area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Columbus, OH metro area compared with Ohio and the U.S.
MeasureColumbus metro areaOhioU.S.
Listings per 10k households4.84.75.3
Spending per listing$2.2M$2.1M$1.9M
Households per official establishment20,58731,57916,589
Official establishment growth, 2019–2023+40.0%+40.0%+28.5%
Population growth, 2020–2025+4.7%+0.9%+3.1%
Spending per household on personal care products and services$1,055$976$1,005
Median household income$81,945$71,389$80,734
Groundwork market score6949

Official counts and lending

Businesses

Official establishments, 2019 to 2023
42+40.0% over the period
Employees, 2023
293
Annual payroll, 2023
$9.9M
One-person businesses, 2023
799Businesses with no payroll
Map listings, September 2026
41165 chain locations
Listings at the U.S. rate for this spending
484The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
23
Amount
$2.5M

SBA-backed loans to businesses classed as barber shops in the Columbus metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Columbus metro area

Population, 2025 estimate
2,242,028+4.7% since 2020
Households
864,663
Median age
38.1
Homes lived in by their owners
61%
Vehicles per household
1.8
Land area
4,798 sq. mi.
People per square mile
454
Median household income
$81,945+25.8% vs. 2015–2019, before inflation
Average household income
$110,942
Median home value
$300,800
Jobs located here
1,129,650
Daytime population
2,268,069Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Columbus metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Ohio

Every Ohio market ranked →

The highest-scoring metro areas in Ohio for barbershops, numbered among those based in Ohio, with the Columbus metro area marked.

Top metro areas in Ohio

Metro areas in Ohio ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Cincinnati, OH-KY-IN694004.4$2.3M+2.7%#59 of 387
2Columbus, OH694114.8$2.2M+4.7%#61 of 387
3Dayton-Kettering-Beavercreek, OH641614.7$2.1M+1.5%#88 of 387
4Canton-Massillon, OH58734.4$2.1M−0.2%#127 of 387
5Akron, OH571545.2$1.9M0.0%#134 of 387
6Toledo, OH551224.8$2M−1.0%#153 of 387
7Lima, OH54122.9$3.1M−1.2%#158 of 387
8Mansfield, OH52153.0$2.9M−0.1%#174 of 387
9Sandusky, OH52193.7$2.6M−2.6%#176 of 387
10Springfield, OH47213.8$2.4M−0.4%#217 of 387

Other business types in the Columbus metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Columbus, OH metro area?

Map listings as of September 2026 show 411 barbershops in the Columbus metro area. 65 of them (16%) are chain locations. The listings count barbershops. Official counts show 42 businesses with payroll classed as barber shops in 2023, up 40.0% from 2019. Another 799 one-person businesses have no payroll, by official counts.

How much do households in the Columbus, OH metro area spend on personal care products and services?

About $912.4M a year, or $1,055 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 411 barbershops on map listings, it comes to $2.2M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 864,663 households in the Columbus metro area and national spending patterns by income.

How does the Columbus, OH metro area compare with the U.S. for barbershops?

The Columbus metro area has 4.8 barbershops per 10,000 households, 9% below the U.S. rate of 5.3. Spending per shop is $2.2M, 18% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Columbus metro area would have about 484, against 411 on map listings. There is one business with payroll in the industry for every 20,587 households, against one for every 16,589 across the U.S. The official count rose 40.0% from 2019 to 2023, against +28.5% for the U.S.

How fast is the Columbus, OH metro area growing?

Population estimates put the Columbus metro area at 2,242,028 people in 2025, up 4.7% since 2020, faster than the U.S. (+3.1%). It has 864,663 households. The median household income in the Columbus metro area is $81,945 a year, in line with the U.S. median of $80,734. That rose 25.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Columbus metro area scores 69 for barbershops (upper middle), #61 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Columbus metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Columbus metro area

Screening a site or an acquisition in the Columbus metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.