Food and drink · County · Virginia
Bakeries and dessert shops in Shenandoah County, VA
The bakeries and dessert shops in Shenandoah County, VA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 31 out of 100: Lower middle
Ranked #1,599 of 1,889 scored counties
#67 of 79 scored counties in Virginia
- Listings
- 25
- 8 chain locations (32%)
- Official establishments
- 15
- All snack bars and retail bakeries
- Household spending a year
- $64.2M
- On food away from home · $3,574 a household
- Spending per listing
- $2.6M
- 38% below the U.S.
- Listings per 10k households
- 13.9
- 42% above the U.S.
- Population, 2025
- 45,839
- +3.6% since 2020
See the bakeries and dessert shops around any address in Shenandoah County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Shenandoah County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For bakeries and dessert shops, Shenandoah County has a Groundwork market score of 31 (lower middle): #1,599 of 1,889 scored counties and #67 of 79 scored counties in Virginia. That puts it in the bottom quarter of counties.
Household spending on food away from home in Shenandoah County comes to about $64.2M a year: $3,574 per household, 12% below the U.S. average. Spread across 25 bakeries and dessert shops, that is $2.6M per shop, 38% below the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.
There are 25 bakeries and dessert shops on map listings in Shenandoah County as of September 2026. Of those, 8 are chain locations, or 32%, against 35% across the U.S. That comes to 13.9 for every 10,000 households, 42% above the U.S. rate of 9.8.
In 2023, official counts showed 15 businesses with payroll in Shenandoah County classed as snack bars and retail bakeries. That is one for every 1,197 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Between 2020 and 2025, the population of Shenandoah County grew 3.6%, faster than the U.S. (+3.1%).
How Shenandoah County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Shenandoah County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.9 | 8.5 | 9.8 |
| Spending per listing | $2.6M | $5.2M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 1,197 | 2,020 | 1,369 |
| Official establishment growth, 2019–2023 | n/a | +21.9% | +24.6% |
| Population growth, 2020–2025 | +3.6% | +2.8% | +3.1% |
| Spending per household on food away from home | $3,574 | $4,372 | $4,070 |
| Median household income | $67,191 | $93,170 | $80,734 |
| Groundwork market score | 31 | 80 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 9 → 15All snack bars and retail bakeries
- Employees, 2023
- 76
- Annual payroll, 2023
- $1.3M
- One-person businesses, 2023
- 4All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 258 chain locations
- Listings at the U.S. rate for this spending
- 16The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack bars and retail bakeries in Shenandoah County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in Shenandoah County
- Population, 2025 estimate
- 45,839+3.6% since 2020
- Households
- 17,962
- Median age
- 44.6
- Homes lived in by their owners
- 73%
- Vehicles per household
- 2.2
- Land area
- 508 sq. mi.
- People per square mile
- 88
- Median household income
- $67,191+17.4% vs. 2015–2019, before inflation
- Average household income
- $89,485
- Median home value
- $294,900
- Jobs located here
- 13,347
- Daytime population
- 38,170Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Shenandoah County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of Shenandoah County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for bakeries and dessert shops, numbered among those based in Virginia, with Shenandoah County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1New Kent County, VA | 94 | 5 | 5.4 | $8.9M | +21.2% | #3 of 1,889 |
| 2Stafford County, VA | 94 | 34 | 6.5 | $8.2M | +8.3% | #4 of 1,889 |
| 3Orange County, VA | 91 | 9 | 6.1 | $7.1M | +10.1% | #12 of 1,889 |
| 4Isle of Wight County, VA | 90 | 9 | 5.7 | $7.4M | +6.7% | #14 of 1,889 |
| 5Chesterfield County, VA | 90 | 90 | 6.4 | $7M | +8.7% | #16 of 1,889 |
| 6Louisa County, VA | 89 | 9 | 5.8 | $7M | +13.6% | #23 of 1,889 |
| 7Spotsylvania County, VA | 89 | 37 | 7.1 | $6.7M | +10.5% | #24 of 1,889 |
| 8Suffolk city, VA | 88 | 26 | 6.9 | $6.1M | +10.4% | #28 of 1,889 |
| 9Fluvanna County, VA | 87 | 5 | 4.8 | $8.9M | +6.2% | #29 of 1,889 |
| 10Frederick County, VA | 86 | 28 | 7.9 | $5.6M | +8.8% | #40 of 1,889 |
| 67Shenandoah County, VA | 31 | 25 | 13.9 | $2.6M | +3.6% | #1,599 of 1,889 |
Other business types in Shenandoah County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes48
- Sit-down restaurants52
- Fast food and sandwich shops63
- Pizza67
- Coffee shops and cafes42
- Bakeries and dessert shops31
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in Shenandoah County, VA?
As of September 2026, map listings count 25 bakeries and dessert shops in Shenandoah County. 8 of them (32%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 15 businesses with payroll classed as snack bars and retail bakeries in 2023. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts also show 4 one-person businesses without payroll.
How much do households in Shenandoah County, VA spend on food away from home?
About $64.2M a year, or $3,574 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 25 bakeries and dessert shops on map listings, it comes to $2.6M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 17,962 households in Shenandoah County and national spending patterns by income.
How does Shenandoah County, VA compare with the U.S. for bakeries and dessert shops?
Shenandoah County has 13.9 bakeries and dessert shops per 10,000 households, 42% above the U.S. rate of 9.8. Spending per shop is $2.6M, 38% below the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Shenandoah County would have about 16, against 25 on map listings. There is one business with payroll in the industry for every 1,197 households, against one for every 1,369 across the U.S.
How fast is Shenandoah County, VA growing?
Population estimates put Shenandoah County at 45,839 people in 2025, up 3.6% since 2020, faster than the U.S. (+3.1%). It has 17,962 households. The median household income in Shenandoah County is $67,191 a year, 17% below the U.S. median of $80,734. That rose 17.4% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Shenandoah County scores 31 for bakeries and dessert shops (lower middle), #1,599 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Shenandoah County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in Shenandoah County
Screening a site or an acquisition in Shenandoah County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Shenandoah County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.