Food and drink · County · Massachusetts
Bakeries and dessert shops in Hampden County, MA
How Hampden County, MA compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 47 out of 100: Lower middle
Ranked #1,025 of 1,889 scored counties
#5 of 14 scored counties in Massachusetts
- Listings
- 150
- 56 chain locations (37%)
- Official establishments
- 130
- All snack bars and retail bakeries · +18.2% since 2019
- Household spending a year
- $696M
- On food away from home · $3,773 a household
- Spending per listing
- $4.6M
- 12% above the U.S.
- Listings per 10k households
- 8.1
- 17% below the U.S.
- Population, 2025
- 464,338
- +0.2% since 2020
See the bakeries and dessert shops around any address in Hampden County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hampden County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Hampden County spend about $696M a year on food away from home, or $3,773 per household, 7% below the U.S. average. That is about $4.6M of household spending for each shop on map listings, 12% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.
Hampden County has 150 bakeries and dessert shops on map listings as of September 2026. Chain locations make up 37% of them, against 35% across the U.S. That comes to 8.1 for every 10,000 households, 17% below the U.S. rate of 9.8.
The official count of businesses with payroll classed as snack bars and retail bakeries in Hampden County was 130 in 2023, up 18.2% from 2019. That is one for every 1,419 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Another 20 one-person businesses have no payroll, by official counts. Since fiscal 2022, 2 SBA-backed loans worth $275K have gone to businesses classed as snack bars and retail bakeries in Hampden County.
Between 2020 and 2025, the population of Hampden County grew 0.2%, slower than the U.S. (+3.1%). The Groundwork market score for bakeries and dessert shops in Hampden County is 47 (lower middle), #1,025 of 1,889 scored counties and #5 of 14 scored counties in Massachusetts.
How Hampden County compares
The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hampden County | Massachusetts | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.1 | 12.0 | 9.8 |
| Spending per listing | $4.6M | $3.9M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 1,419 | 931 | 1,369 |
| Official establishment growth, 2019–2023 | +18.2% | +14.8% | +24.6% |
| Population growth, 2020–2025 | +0.2% | +2.4% | +3.1% |
| Spending per household on food away from home | $3,773 | $4,685 | $4,070 |
| Median household income | $71,306 | $103,960 | $80,734 |
| Groundwork market score | 47 | 42 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 110 → 130All snack bars and retail bakeries · +18.2% over the period
- Employees, 2023
- 1,621
- Annual payroll, 2023
- $34.9M
- One-person businesses, 2023
- 20All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 15056 chain locations
- Listings at the U.S. rate for this spending
- 168The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $275K
SBA-backed loans to businesses classed as snack bars and retail bakeries in Hampden County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in Hampden County
- Population, 2025 estimate
- 464,338+0.2% since 2020
- Households
- 184,471
- Median age
- 40.6
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.6
- Land area
- 617 sq. mi.
- People per square mile
- 750
- Median household income
- $71,306+28.6% vs. 2015–2019, before inflation
- Average household income
- $94,828
- Median home value
- $298,800
- Jobs located here
- 204,758
- Daytime population
- 449,264Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Hampden County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of Hampden County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Massachusetts
Every Massachusetts market ranked →The highest-scoring counties in Massachusetts for bakeries and dessert shops, numbered among those based in Massachusetts, with Hampden County marked.
Top counties in Massachusetts
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Middlesex County, MA | 57 | 675 | 10.6 | $4.9M | +2.8% | #651 of 1,889 |
| 2Norfolk County, MA | 52 | 333 | 11.8 | $4.5M | +2.2% | #852 of 1,889 |
| 3Hampshire County, MA | 52 | 65 | 10.5 | $4M | +10.4% | #862 of 1,889 |
| 4Worcester County, MA | 51 | 367 | 10.9 | $4.1M | +3.7% | #902 of 1,889 |
| 5Hampden County, MA | 47 | 150 | 8.1 | $4.6M | +0.2% | #1,025 of 1,889 |
| 6Plymouth County, MA | 45 | 270 | 13.3 | $3.7M | +3.5% | #1,126 of 1,889 |
| 7Essex County, MA | 43 | 396 | 12.6 | $3.7M | +2.3% | #1,192 of 1,889 |
| 8Suffolk County, MA | 37 | 407 | 12.4 | $3.6M | +0.1% | #1,401 of 1,889 |
| 9Bristol County, MA | 37 | 313 | 13.4 | $3.1M | +2.9% | #1,414 of 1,889 |
| 10Nantucket County, MA | 34 | 17 | 32.4 | $1.7M | +3.6% | #1,522 of 1,889 |
Other business types in Hampden County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes55
- Sit-down restaurants50
- Fast food and sandwich shops62
- Pizza53
- Coffee shops and cafes52
- Bakeries and dessert shops47
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in Hampden County, MA?
Map listings as of September 2026 show 150 bakeries and dessert shops in Hampden County. 56 of them (37%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 130 businesses with payroll classed as snack bars and retail bakeries in 2023, up 18.2% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts list 20 one-person businesses without payroll.
How much do households in Hampden County, MA spend on food away from home?
About $696M a year, or $3,773 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 150 bakeries and dessert shops on map listings, it comes to $4.6M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 184,471 households in Hampden County and national spending patterns by income.
How does Hampden County, MA compare with the U.S. for bakeries and dessert shops?
Hampden County has 8.1 bakeries and dessert shops per 10,000 households, 17% below the U.S. rate of 9.8. Spending per shop is $4.6M, 12% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Hampden County would have about 168, against 150 on map listings. There is one business with payroll in the industry for every 1,419 households, against one for every 1,369 across the U.S. The official count rose 18.2% from 2019 to 2023, against +24.6% for the U.S.
How fast is Hampden County, MA growing?
Population estimates put Hampden County at 464,338 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 184,471 households. The median household income in Hampden County is $71,306 a year, 12% below the U.S. median of $80,734. That rose 28.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hampden County scores 47 for bakeries and dessert shops (lower middle), #1,025 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Hampden County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in Hampden County
Screening a site or an acquisition in Hampden County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Hampden County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.