Groundwork

Food and drink · County · California

Bakeries and dessert shops in Santa Clara County, CA

Competitor counts, household spending and official business counts for bakeries and dessert shops in Santa Clara County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #880 of 1,889 scored counties
#17 of 53 scored counties in California

Listings
728
242 chain locations (33%)
Official establishments
834
All snack bars and retail bakeries · +8.9% since 2019
Household spending a year
$3.8B
On food away from home · $5,786 a household
Spending per listing
$5.2M
26% above the U.S.
Listings per 10k households
11.0
12% above the U.S.
Population, 2025
1,914,391
−0.9% since 2020

See the bakeries and dessert shops around any address in Santa Clara County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Santa Clara County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $5,786 per household (42% above the U.S. average), households in Santa Clara County spend about $3.8B a year on food away from home. That works out to $5.2M per shop, 26% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

There are 728 bakeries and dessert shops on map listings in Santa Clara County as of September 2026. 242 of them (33%) are chain locations, against 35% across the U.S. Per 10,000 households, that is 11.0, 12% above the U.S. rate of 9.8.

The official count of businesses with payroll classed as snack bars and retail bakeries in Santa Clara County was 834 in 2023, up 8.9% from 2019. That is one for every 791 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 95 one-person businesses without payroll. Since fiscal 2022, 20 SBA-backed loans worth $13.8M have gone to businesses classed as snack bars and retail bakeries in Santa Clara County.

Population estimates put the population change in Santa Clara County from 2020 to 2025 at −0.9%, against +3.1% for the U.S. Santa Clara County scores 51 (upper middle) on the Groundwork market score for bakeries and dessert shops, ranking #880 of 1,889 scored counties and #17 of 53 scored counties in California.

How Santa Clara County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Santa Clara County, CA compared with California and the U.S.
MeasureSanta Clara CountyCaliforniaU.S.
Listings per 10k households11.011.79.8
Spending per listing$5.2M$3.9M$4.1M
Households per official establishment (all snack bars and retail bakeries)7919161,369
Official establishment growth, 2019–2023+8.9%+14.4%+24.6%
Population growth, 2020–2025−0.9%−0.4%+3.1%
Spending per household on food away from home$5,786$4,559$4,070
Median household income$164,281$99,122$80,734
Groundwork market score5133

Official counts and lending

Businesses

Official establishments, 2019 to 2023
766 → 834All snack bars and retail bakeries · +8.9% over the period
Employees, 2023
10,421
Annual payroll, 2023
$263.1M
One-person businesses, 2023
95All snack bars and retail bakeries with no payroll
Map listings, September 2026
728242 chain locations
Listings at the U.S. rate for this spending
921The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
20
Amount
$13.8M

SBA-backed loans to businesses classed as snack bars and retail bakeries in Santa Clara County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Santa Clara County

Population, 2025 estimate
1,914,391−0.9% since 2020
Households
659,353
Median age
39.6
Homes lived in by their owners
55%
Vehicles per household
1.9
Land area
1,291 sq. mi.
People per square mile
1,473
Median household income
$164,281+32.4% vs. 2015–2019, before inflation
Average household income
$227,008
Median home value
$1,490,600
Jobs located here
1,140,081
Daytime population
2,082,732Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Santa Clara County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Santa Clara County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Bakeries and dessert shops across California

Every California market ranked →

The highest-scoring counties in California for bakeries and dessert shops, numbered among those based in California, with Santa Clara County marked.

Top counties in California

Counties in California ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA8893.1$12.1M+8.2%#25 of 1,889
2Colusa County, CA6356.7$5.6M−0.1%#446 of 1,889
3Placer County, CA631569.9$5M+8.9%#452 of 1,889
4San Benito County, CA62209.7$5M+8.6%#471 of 1,889
5Contra Costa County, CA613368.1$6.4M+0.3%#493 of 1,889
6San Joaquin County, CA612198.9$4.8M+5.5%#511 of 1,889
7Solano County, CA571398.8$5.1M+0.6%#648 of 1,889
8Lake County, CA56124.5$7.9M−0.6%#676 of 1,889
9Merced County, CA56657.6$4.7M+5.1%#699 of 1,889
10Del Norte County, CA5555.3$6.8M−4.4%#720 of 1,889
17Santa Clara County, CA5172811.0$5.2M−0.9%#880 of 1,889

Other business types in Santa Clara County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Santa Clara County, CA?

As of September 2026, map listings count 728 bakeries and dessert shops in Santa Clara County. 242 of them (33%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 834 businesses with payroll classed as snack bars and retail bakeries in 2023, up 8.9% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts also show 95 one-person businesses without payroll.

How much do households in Santa Clara County, CA spend on food away from home?

About $3.8B a year, or $5,786 per household. That is 42% above the U.S. average (an index of 142, where 100 is the U.S. average). Spread across the 728 bakeries and dessert shops on map listings, it comes to $5.2M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 659,353 households in Santa Clara County and national spending patterns by income.

How does Santa Clara County, CA compare with the U.S. for bakeries and dessert shops?

Santa Clara County has 11.0 bakeries and dessert shops per 10,000 households, 12% above the U.S. rate of 9.8. Spending per shop is $5.2M, 26% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Santa Clara County would have about 921, against 728 on map listings. There is one business with payroll in the industry for every 791 households, against one for every 1,369 across the U.S. The official count rose 8.9% from 2019 to 2023, against +24.6% for the U.S.

How fast is Santa Clara County, CA growing?

Population estimates put Santa Clara County at 1,914,391 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 659,353 households. The median household income in Santa Clara County is $164,281 a year, twice the U.S. median of $80,734. That rose 32.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Santa Clara County scores 51 for bakeries and dessert shops (upper middle), #880 of 1,889 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Santa Clara County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Santa Clara County

Screening a site or an acquisition in Santa Clara County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Santa Clara County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.