Groundwork

Auto · Small-town market · Michigan

Auto repair and car care businesses in the Ludington, MI area

Competitor counts, household spending and official business counts for auto repair and car care businesses in the Ludington, MI area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #248 of 538 scored small-town markets
#8 of 18 scored small-town markets based in Michigan

Listings
54
13 chain locations (24%)
Official establishments
19
−9.5% since 2019
Household spending a year
$13.2M
On vehicle maintenance and repairs · $1,033 a household
Spending per listing
$245K
9% below the U.S.
Listings per 10k households
42.2
18% above the U.S.
Population, 2025
29,040
0.0% since 2020

See the auto repair and car care businesses around any address in the Ludington area

The site report maps the auto repair and car care businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Ludington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,033 per household (8% above the U.S. average), households in the Ludington area spend about $13.2M a year on vehicle maintenance and repairs. Spread across 54 auto repair and car care businesses, that is $245K per business, 9% below the U.S. figure of $269K.

There are 54 auto repair and car care businesses on map listings in the Ludington area as of September 2026. Chain locations make up 24% of them, against 24% across the U.S. That comes to 42.2 for every 10,000 households, 18% above the U.S. rate of 35.7.

The official count of businesses with payroll classed as automotive repair and maintenance, and tire dealers in the Ludington area was 19 in 2023, down 9.5% from 2019. That is one for every 674 households, against one for every 681 across the U.S. Official counts list 25 one-person businesses without payroll.

Between 2020 and 2025, the population of the Ludington area held about level, against +3.1% for the U.S. The Groundwork market score for auto repair and car care businesses in the Ludington area is 52 (upper middle), #248 of 538 scored small-town markets and #8 of 18 scored small-town markets based in Michigan.

How the Ludington area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair and car care businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair and car care in Ludington, MI area compared with Michigan and the U.S.
MeasureLudington areaMichiganU.S.
Listings per 10k households42.235.735.7
Spending per listing$245K$286K$269K
Households per official establishment674643681
Official establishment growth, 2019–2023−9.5%+3.9%+4.1%
Population growth, 2020–20250.0%+0.6%+3.1%
Spending per household on vehicle maintenance and repairs$1,033$1,022$958
Median household income$64,748$72,875$80,734
Groundwork market score5245

Official counts and lending

Businesses

Official establishments, 2019 to 2023
19−9.5% over the period
Employees, 2023
113
Annual payroll, 2023
$5M
One-person businesses, 2023
25Businesses with no payroll
Map listings, September 2026
5413 chain locations
Listings at the U.S. rate for this spending
49The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as automotive repair and maintenance, and tire dealers in the Ludington area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Ludington area

Population, 2025 estimate
29,0400.0% since 2020
Households
12,801
Median age
47.3
Homes lived in by their owners
78%
Vehicles per household
1.8
Land area
495 sq. mi.
People per square mile
59
Median household income
$64,748+25.2% vs. 2015–2019, before inflation
Average household income
$85,702
Median home value
$219,600
Jobs located here
8,586
Daytime population
26,202Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Ludington area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair and car care businesses on map listings by name and distance.

Or open the report at the center of the Ludington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Auto repair and car care across Michigan

Every Michigan market ranked →

The highest-scoring small-town markets in Michigan for auto repair and car care businesses, numbered among those based in Michigan (a market based in another state is listed without a number), with the Ludington area marked.

Top small-town markets in Michigan

Small-town markets in Michigan ranked for auto repair and car care businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Big Rapids, MI735834.7$303K+4.7%#62 of 538
2Hillsdale, MI726838.1$286K0.0%#68 of 538
3Marquette, MI679935.0$292K+2.3%#107 of 538
4Holland, MI6518941.5$288K+2.1%#121 of 538
5Owosso, MI6410537.3$295K−0.4%#133 of 538
Marinette, WI-MI6211338.4$278K+0.3%#161 of 538
6Adrian, MI6014938.3$286K−1.6%#177 of 538
7Houghton, MI585435.0$292K+1.8%#193 of 538
8Ludington, MI525442.2$245K0.0%#248 of 538
9Petoskey, MI505938.8$285K−1.0%#268 of 538

Other business types in the Ludington area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair and car care businesses are in the Ludington, MI area?

As of September 2026, map listings count 54 auto repair and car care businesses in the Ludington area. 13 of them (24%) are chain locations. The listings count repair shops, body shops, tire shops, car washes, oil change and parts stores. Official counts show 19 businesses with payroll classed as automotive repair and maintenance, and tire dealers in 2023, down 9.5% from 2019. Official counts also show 25 one-person businesses without payroll.

How much do households in the Ludington, MI area spend on vehicle maintenance and repairs?

About $13.2M a year, or $1,033 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 54 auto repair and car care businesses on map listings, it comes to $245K per business. It is estimated from the incomes of the 12,801 households in the Ludington area and national spending patterns by income.

How does the Ludington, MI area compare with the U.S. for auto repair and car care businesses?

The Ludington area has 42.2 auto repair and car care businesses per 10,000 households, 18% above the U.S. rate of 35.7. Spending per business is $245K, 9% below the U.S. figure of $269K. At the U.S. ratio of auto repair and car care businesses to household spending, the Ludington area would have about 49, against 54 on map listings. There is one business with payroll in the industry for every 674 households, against one for every 681 across the U.S. The official count fell 9.5% from 2019 to 2023, against +4.1% for the U.S.

How fast is the Ludington, MI area growing?

Population estimates put the Ludington area at 29,040 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 12,801 households. The median household income in the Ludington area is $64,748 a year, 20% below the U.S. median of $80,734. That rose 25.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Ludington area scores 52 for auto repair and car care businesses (upper middle), #248 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Ludington area. It maps the auto repair and car care businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair and car care businesses · All 56 business types in the Ludington area

Screening a site or an acquisition in the Ludington area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Ludington area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.