County profile · Arkansas
Washington County, AR market data
Population, household spending and competition for 56 business types in Washington County, each scored against other counties.
- Population, 2025
- 271,213
- +9.9% since 2020
- Households
- 97,184
- Median household income
- $70,639
- +40.0% vs. 2015–2019, before inflation
- Median home value
- $298,400
- Jobs located here
- 127,830
- Highest market score
- 89
- Convenience stores, #44 of 2,261 scored counties
A site report maps the competitors on map listings around any address in Washington County by name and distance, and the households and spending within reach. Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 271,213 people live in Washington County, in 97,184 households. Between 2020 and 2025, the population of Washington County grew 9.9%, faster than the U.S. (+3.1%). The median household income in Washington County is $70,639 a year, 13% below the U.S. median of $80,734. That rose 40.0% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Washington County spend the most on vehicle insurance (an index of 130, where 100 is the U.S. average) and the least on memberships, classes and admissions (73).
The highest Groundwork market scores in Washington County are for convenience stores (89), gas stations (85) and house cleaning businesses (84). Washington County ranks #44 of 2,261 scored counties for convenience stores.
Washington County is part of the Fayetteville-Springdale-Rogers metro area. For its number of households, Washington County has the most map listings, relative to the U.S., for pest control companies (93% above the U.S. rate) and the fewest for mortgage brokers and lenders (67% below the U.S. rate).
All 56 business types in Washington County
Highest Groundwork market score first. Each score compares Washington County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Convenience stores | 89 | #44 of 2,261 | 48 | 4.9 | $12.1M | 153 | 4 |
| Gas stations | 85 | #72 of 2,358 | 79 | 8.1 | $3.6M | 153 | 60 |
| House cleaning | 84 | #22 of 847 | 13 | 1.3 | $10.9M | 171 | 37 |
| Grocery and convenience stores | 82 | #148 of 2,402 | 143 | 14.7 | $4M | 119 | 44 |
| Mortgage brokers and lenders | 78 | #41 of 887 | 14 | 1.4 | Index only | 266 | 11 |
| Pet stores | 75 | #100 of 974 | 14 | 1.4 | $6.1M | 135 | 8 |
| Funeral homes | 69 | #252 of 1,472 | 12 | 1.2 | $863K | 127 | 8 |
| Barbershops | 69 | #270 of 1,356 | 41 | 4.2 | $2.1M | 111 | 3 |
| Nail salons | 68 | #196 of 1,328 | 44 | 4.5 | $1.9M | 117 | 11 |
| Auto repair shops | 67 | #474 of 2,378 | 178 | 18.3 | $505K | 114 | 83 |
| Grocery stores | 66 | #524 of 2,070 | 62 | 6.4 | $9.3M | 100 | 40 |
| Dry cleaners | 64 | #121 of 507 | 10 | 1.0 | $18.1M | 115 | 8 |
| Electricians | 64 | #269 of 1,160 | 25 | 2.6 | $11.1M | 92 | 65 |
| Landscaping and lawn care | 64 | #383 of 1,493 | 60 | 6.2 | $2.4M | 81 | 94 |
| Lawn, cleaning and pest control | 61 | #475 of 1,771 | 99 | 10.2 | $1.4M | 85 | 143 |
| Child care and preschools | 60 | #559 of 1,611 | 54 | 5.6 | $795K | 79 | 51 |
| Laundromats | 59 | #279 of 785 | 13 | 1.3 | $13.9M | 111 | 8 |
| Collision repair and body shops | 59 | #464 of 1,327 | 31 | 3.2 | $2.9M | 94 | 23 |
| Pet businesses | 58 | #739 of 2,200 | 120 | 12.3 | $713K | 81 | 65 |
| Pet grooming and boarding | 57 | #568 of 1,461 | 48 | 4.9 | $1.8M | 70 | 23 |
| Auto repair and car care | 57 | #885 of 2,401 | 325 | 33.4 | $277K | 103 | 146 |
| Veterinarians | 56 | #593 of 1,485 | 42 | 4.3 | $2M | 75 | 34 |
| HVAC and plumbing | 56 | #648 of 1,707 | 65 | 6.7 | $4.3M | 89 | 111 |
| Insurance agencies | 54 | #997 of 2,272 | 190 | 19.6 | $1.3M | 103 | 116 |
| Home repair trades | 52 | #957 of 2,057 | 139 | 14.3 | $2M | 82 | 198 |
| Pizza | 51 | #985 of 2,090 | 88 | 9.1 | $4.1M | 81 | 228 |
| Pest control | 50 | #356 of 699 | 26 | 2.7 | $5.5M | 53 | 12 |
| Roofing and gutters | 50 | #608 of 1,177 | 49 | 5.0 | $5.6M | 67 | 22 |
| Oil change and quick lube | 49 | #262 of 479 | 9 | 0.9 | $10M | 73 | 8 |
| Tire shops | 49 | #801 of 1,530 | 40 | 4.1 | $2.2M | 90 | 27 |
| Fast food and sandwich shops | 49 | #1,188 of 2,222 | 140 | 14.4 | $2.6M | 84 | 228 |
| Urgent care and walk-in clinics | 45 | #196 of 325 | 6 | 0.6 | $17.8M | 73 | 9 |
| Dentists and orthodontists | 45 | #1,132 of 1,886 | 97 | 10.0 | $1.1M | 112 | 103 |
| Coffee shops and cafes | 44 | #1,258 of 2,063 | 120 | 12.3 | $3M | 81 | 76 |
| Car washes and detailing | 43 | #911 of 1,451 | 45 | 4.6 | $2M | 79 | 23 |
| Bakeries and dessert shops | 43 | #1,200 of 1,889 | 111 | 11.4 | $3.2M | 78 | 76 |
| Sit-down restaurants | 43 | #1,510 of 2,405 | 616 | 63.4 | $585K | 88 | 218 |
| Primary care and pediatrics | 42 | #1,100 of 1,656 | 82 | 8.4 | $1.3M | 73 | 162 |
| Gyms | 42 | #1,196 of 1,792 | 76 | 7.8 | $913K | 70 | 37 |
| Clothing and shoe stores | 42 | #1,346 of 2,087 | 200 | 20.6 | $903K | 71 | 92 |
| Hair salons | 42 | #1,571 of 2,339 | 252 | 25.9 | $340K | 79 | 60 |
| Home inspectors | 41 | #279 of 415 | 10 | 1.0 | Index only | 55 | 8 |
| Martial arts and dance studios | 41 | #925 of 1,334 | 52 | 5.4 | $1.3M | 66 | 27 |
| Clothing, shoes and laundry | 41 | #1,484 of 2,210 | 261 | 26.9 | $692K | 79 | 108 |
| Restaurants and cafes | 41 | #1,587 of 2,405 | 1,132 | 116.5 | $318K | 86 | 529 |
| Property management | 40 | #625 of 910 | 45 | 4.6 | Index only | 58 | 57 |
| Real estate | 40 | #1,636 of 2,229 | 374 | 38.5 | Index only | 90 | 281 |
| Salons, barbers and spas | 40 | #1,744 of 2,385 | 451 | 46.4 | $190K | 89 | 111 |
| Optometrists and eye care | 39 | #934 of 1,302 | 47 | 4.8 | $2.3M | 73 | 24 |
| Spas and skin care | 39 | #1,288 of 1,769 | 104 | 10.7 | $824K | 94 | 35 |
| Real estate agents and brokers | 39 | #1,657 of 2,176 | 305 | 31.4 | Index only | 87 | 176 |
| Yoga, Pilates and fitness studios | 37 | #602 of 777 | 27 | 2.8 | $2.6M | 63 | 37 |
| Gyms, studios and classes | 37 | #1,602 of 2,088 | 155 | 15.9 | $448K | 68 | 64 |
| Physical therapy | 35 | #1,112 of 1,422 | 64 | 6.6 | $1.7M | 70 | 59 |
| Doctors, dentists and clinics | 35 | #1,899 of 2,394 | 811 | 83.4 | $132K | 86 | 409 |
| Chiropractors | 34 | #1,179 of 1,490 | 70 | 7.2 | $1.5M | 64 | 52 |
Household spending in Washington County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $89.9M | $925 | 97 |
| Gasoline and other fuels | $288M | $2,964 | 114 |
| Food away from home | $360.1M | $3,706 | 91 |
| Groceries | $578.9M | $5,956 | 94 |
| Personal care products and services | $85.7M | $882 | 88 |
| Child care and other personal services | $42.9M | $442 | 76 |
| Memberships, classes and admissions | $69.4M | $714 | 73 |
| Medical and dental services | $107M | $1,101 | 85 |
| Pets | $85.5M | $880 | 97 |
| Clothing, shoes and related services | $180.6M | $1,859 | 90 |
| Vehicle insurance | $246.6M | $2,537 | 130 |
| Home repairs, maintenance and insurance | $276.3M | $2,843 | 94 |
| Lawn care, cleaning and other household services | $141.8M | $1,459 | 103 |
| Rent and homeowner costs | $1.5B | $14,934 | 90 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Washington County
- Population, 2025 estimate
- 271,213+9.9% since 2020
- Households
- 97,184
- Median age
- 34.7
- Homes lived in by their owners
- 56%
- Vehicles per household
- 1.9
- Land area
- 942 sq. mi.
- People per square mile
- 273
- Median household income
- $70,639+40.0% vs. 2015–2019, before inflation
- Average household income
- $98,734
- Median home value
- $298,400
- Jobs located here
- 127,830
- Daytime population
- 267,535Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Washington County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Arkansas 8
- Benton County, AR303,632 people
- Madison County, AR17,329 people
- Carroll County, AR28,626 people
- Crawford County, AR61,139 people
- Franklin County, AR17,326 people
- Sebastian County, AR128,900 people
- Newton County, AR7,112 people
- Johnson County, AR26,003 people
Questions
How fast is Washington County, AR growing?
Population estimates put Washington County at 271,213 people in 2025, up 9.9% since 2020, faster than the U.S. (+3.1%). It has 97,184 households. Against the 2015–2019 survey, median household income rose 40.0%, before inflation.
How much do households in Washington County, AR spend?
Households in Washington County spend about $1.5B a year on rent and homeowner costs, $578.9M on groceries and $360.1M on food away from home. Relative to the U.S., household spending in Washington County runs highest on vehicle insurance (an index of 130, where 100 is the U.S. average) and lowest on memberships, classes and admissions (73).
Which business types have the highest market scores in Washington County, AR?
Of the business types scored in Washington County, convenience stores (89), gas stations (85) and house cleaning businesses (84) have the highest Groundwork market scores. For convenience stores, that ranks #44 of 2,261 scored counties.
How does Washington County, AR compare with the U.S.?
Median household income in Washington County is $70,639, 13% below the U.S. median of $80,734. The population rose 9.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $298,400, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pest control companies (93% above the U.S. rate) and lowest for mortgage brokers and lenders (67% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Washington County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Washington County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Arkansas · Every U.S. market · How we measure
Screening a site or an acquisition in Washington County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.