Groundwork

County profile · Arkansas

Conway County, AR market data

How Conway County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
21,393
+3.2% since 2020
Households
8,279
Median household income
$54,187
+26.6% vs. 2015–2019, before inflation
Median home value
$154,100
Jobs located here
6,583
Highest market score
70
Insurance agencies, #459 of 2,272 scored counties

A site report maps the competitors on map listings around any address in Conway County by name and distance, and the households and spending within reach. Or open the report at the center of Conway County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Conway County has an estimated 21,393 people and 8,279 households. Between 2020 and 2025, the population of Conway County grew 3.2%, in step with the U.S. (+3.1%). Median household income in Conway County is $54,187, 33% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.6%, before inflation.

Relative to the U.S., household spending in Conway County runs highest on vehicle insurance (an index of 132, where 100 is the U.S. average) and lowest on memberships, classes and admissions (50).

Of the business types scored in Conway County, insurance agencies (70), real estate businesses (64) and real estate agents and brokers (62) have the highest Groundwork market scores. For insurance agencies, that ranks #459 of 2,272 scored counties.

Against the U.S., map listings per household run highest for gas stations (2.4 times the U.S. rate) and lowest for medical and dental practices (59% below the U.S. rate).

All 56 business types in Conway County

Highest Groundwork market score first. Each score compares Conway County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Conway County, AR, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Insurance agencies70#459 of 2,272910.9$2.4M1898
Real estate64#396 of 2,229910.9Index only2777
Real estate agents and brokers62#461 of 2,176910.9Index only2204
Fast food and sandwich shops56#918 of 2,222910.9$2.8M929
Sit-down restaurants51#1,140 of 2,4053744.7$684K1039
Restaurants and cafes49#1,245 of 2,4057287.0$352K9523
Clothing and shoe stores48#1,115 of 2,08789.7$1.6M128Under 3
Pizza47#1,165 of 2,09089.7$3.2M629
Doctors, dentists and clinics46#1,355 of 2,3942935.0$265K17427
Grocery and convenience stores45#1,417 of 2,4022429.0$1.8M553
Home repair trades42#1,395 of 2,05789.7$2.4M10118
Hair salons42#1,549 of 2,3391416.9$437K102Under 3
Funeral homes41#962 of 1,47256.0$252K37Under 3
Clothing, shoes and laundry41#1,449 of 2,2101315.7$997K113Under 3
Bakeries and dessert shops40#1,302 of 1,88978.5$3.6M874
Pet businesses38#1,625 of 2,2001518.1$396K453
Auto repair and car care37#1,780 of 2,4013339.9$228K8514
Auto repair shops36#1,820 of 2,3782125.4$358K8010
Tire shops35#1,152 of 1,53056.0$1.5M60Under 3
Coffee shops and cafes34#1,624 of 2,0631012.1$2.5M684
Salons, barbers and spas34#1,986 of 2,3852935.0$211K99Under 3
Gas stations33#1,872 of 2,3582226.6$1.1M4816
Child care and preschools32#1,305 of 1,61189.7$328K334
HVAC and plumbing32#1,445 of 1,70756.0$3.9M8211
Grocery stores30#1,646 of 2,07089.7$5.5M60Under 3
Spas and skin care28#1,569 of 1,76989.7$765K87Under 3
Gyms27#1,563 of 1,79256.0$817K63Under 3
Veterinarians26#1,299 of 1,48556.0$1.2M443
Convenience stores26#1,919 of 2,2611416.9$3.2M40Under 3
Gyms, studios and classes21#1,964 of 2,0881113.3$371K56Under 3
Martial arts and dance studios17#1,282 of 1,33456.0$817K40Under 3
BarbershopsNot scoredNot scored44.8$1.5M81Under 3
Dentists and orthodontistsNot scoredNot scored44.8$1.9M1953
Landscaping and lawn careNot scoredNot scored44.8$2.6M87Under 3
Lawn, cleaning and pest controlNot scoredNot scored44.8$2.6M1523
Pet grooming and boardingNot scoredNot scored44.8$1.5M58Under 3
ChiropractorsNot scoredNot scored33.6$2.6M107Under 3
Nail salonsNot scoredNot scored33.6$2M122Under 3
Physical therapyNot scoredNot scored33.6$2.6M10719
Car washes and detailingNot scoredNot scored22.4$3.8MToo fewUnder 3
Collision repair and body shopsNot scoredNot scored22.4$3.8MToo few5
ElectriciansNot scoredNot scored22.4$9.8MToo few7
LaundromatsNot scoredNot scored22.4$6.5MToo fewUnder 3
Pet storesNot scoredNot scored22.4$3MToo fewUnder 3
Primary care and pediatricsNot scoredNot scored22.4$3.8MToo few5
Optometrists and eye careNot scoredNot scored11.2$7.7MToo fewUnder 3
Roofing and guttersNot scoredNot scored11.2$19.6MToo fewUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored11.2$4.1MToo fewUnder 3
Dry cleanersNot scoredNot scored00.0None listedNone listedUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
House cleaningNot scoredNot scored00.0None listedNone listed3
Mortgage brokers and lendersNot scoredNot scored00.0None listedNone listedUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3
Pest controlNot scoredNot scored00.0None listedNone listedUnder 3
Property managementNot scoredNot scored00.0None listedNone listedUnder 3
Urgent care and walk-in clinicsNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Conway County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Conway County, AR by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$7.5M$90795
Gasoline and other fuels$25M$3,025117
Food away from home$25.3M$3,05875
Groceries$44.3M$5,35685
Personal care products and services$6.1M$73974
Child care and other personal services$2.6M$31755
Memberships, classes and admissions$4.1M$49350
Medical and dental services$7.7M$92972
Pets$5.9M$71779
Clothing, shoes and related services$13M$1,56676
Vehicle insurance$21.4M$2,584132
Home repairs, maintenance and insurance$19.6M$2,36578
Lawn care, cleaning and other household services$10.2M$1,23487
Rent and homeowner costs$107.9M$13,03478

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Conway County

Population, 2025 estimate
21,393+3.2% since 2020
Households
8,279
Median age
41.2
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
552 sq. mi.
People per square mile
38
Median household income
$54,187+26.6% vs. 2015–2019, before inflation
Average household income
$66,745
Median home value
$154,100
Jobs located here
6,583
Daytime population
19,452Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Conway County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Conway County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Conway County, AR growing?

Population estimates put Conway County at 21,393 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 8,279 households. Median household income rose 26.6% from the 2015–2019 survey, before inflation.

How much do households in Conway County, AR spend?

Households in Conway County spend about $107.9M a year on rent and homeowner costs, $44.3M on groceries and $25.3M on food away from home. Set against the U.S., households in Conway County spend the most on vehicle insurance (an index of 132, where 100 is the U.S. average) and the least on memberships, classes and admissions (50).

Which business types have the highest market scores in Conway County, AR?

The highest Groundwork market scores in Conway County are for insurance agencies (70), real estate businesses (64) and real estate agents and brokers (62). Conway County ranks #459 of 2,272 scored counties for insurance agencies.

How does Conway County, AR compare with the U.S.?

The median household income in Conway County is $54,187 a year, 33% below the U.S. median of $80,734. The population rose 3.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $154,100, against $332,700 for the U.S. For its number of households, Conway County has the most map listings, relative to the U.S., for gas stations (2.4 times the U.S. rate) and the fewest for medical and dental practices (59% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 31 of the 56 business types have a score in Conway County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Conway County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Arkansas · Every U.S. market · How we measure

Screening a site or an acquisition in Conway County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Conway County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.