Groundwork

County profile · West Virginia

Calhoun County, WV market data

Population, household spending and competition for 56 business types in Calhoun County, each scored against other counties.

Population, 2025
5,978
−3.6% since 2020
Households
2,525
Median household income
$43,980
Median home value
$100,500
Jobs located here
1,288
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Calhoun County by name and distance, and the households and spending within reach. Or open the report at the center of Calhoun County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 5,978 people live in Calhoun County, in 2,525 households. Population estimates show Calhoun County declined 3.6% from 2020 to 2025, against +3.1% for the U.S. The median household income in Calhoun County is $43,980 a year, 46% below the U.S. median of $80,734.

Set against the U.S., households in Calhoun County spend the most on vehicle insurance (an index of 132, where 100 is the U.S. average) and the least on memberships, classes and admissions (44).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

All 56 business types in Calhoun County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Calhoun County, WV, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes1039.6$716K1934
Grocery and convenience stores935.6$1.4M423
Convenience stores831.7$1.6M20Under 3
Auto repair and car care623.8$378K1413
Sit-down restaurants623.8$1.2M1803
Doctors, dentists and clinics519.8$447K293Under 3
Auto repair shops415.8$567K127Under 3
Pet businesses415.8$417K47Under 3
Pizza415.8$1.8M35Under 3
Funeral homes311.9$156K23Under 3
Insurance agencies311.9$2.2M173Under 3
Salons, barbers and spas311.9$577K271Under 3
Gas stations27.9$3.8MToo few3
Hair salons27.9$865KToo fewUnder 3
Real estate27.9Index onlyToo fewUnder 3
Real estate agents and brokers27.9Index onlyToo fewUnder 3
Bakeries and dessert shops14.0$7.2MToo fewUnder 3
Clothing, shoes and laundry14.0$3.8MToo fewUnder 3
Coffee shops and cafes14.0$7.2MToo fewUnder 3
Dentists and orthodontists14.0$2.2MToo fewUnder 3
Grocery stores14.0$12.8MToo fewUnder 3
Gyms14.0$1.1MToo fewUnder 3
Gyms, studios and classes14.0$1.1MToo fewUnder 3
Optometrists and eye care14.0$2.2MToo fewUnder 3
Pet grooming and boarding14.0$1.7MToo fewUnder 3
Pet stores14.0$1.7MToo fewUnder 3
Spas and skin care14.0$1.7MToo fewUnder 3
Veterinarians14.0$1.7MToo fewUnder 3
Barbershops00.0None listedNone listedUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Child care and preschools00.0None listedNone listed3
Chiropractors00.0None listedNone listedUnder 3
Clothing and shoe stores00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Fast food and sandwich shops00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Primary care and pediatrics00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Tire shops00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Calhoun County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Calhoun County, WV by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$2.3M$89894
Gasoline and other fuels$7.7M$3,041117
Food away from home$7.2M$2,83670
Groceries$12.8M$5,07480
Personal care products and services$1.7M$68568
Child care and other personal services$770K$30553
Memberships, classes and admissions$1.1M$43744
Medical and dental services$2.2M$88569
Pets$1.7M$66073
Clothing, shoes and related services$3.8M$1,50173
Vehicle insurance$6.5M$2,576132
Home repairs, maintenance and insurance$5.7M$2,24874
Lawn care, cleaning and other household services$3M$1,17483
Rent and homeowner costs$31.2M$12,34174

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Calhoun County

Population, 2025 estimate
5,978−3.6% since 2020
Households
2,525
Median age
48.9
Homes lived in by their owners
87%
Vehicles per household
2.1
Land area
279 sq. mi.
People per square mile
22
Median household income
$43,980
Average household income
$70,554
Median home value
$100,500
Jobs located here
1,288
Daytime population
5,253Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Calhoun County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Calhoun County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Calhoun County, WV growing?

Population estimates put Calhoun County at 5,978 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 2,525 households.

How much do households in Calhoun County, WV spend?

Households in Calhoun County spend about $31.2M a year on rent and homeowner costs, $12.8M on groceries and $7.7M on gasoline and other fuels. Relative to the U.S., household spending in Calhoun County runs highest on vehicle insurance (an index of 132, where 100 is the U.S. average) and lowest on memberships, classes and admissions (44).

Which business types have the highest market scores in Calhoun County, WV?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Calhoun County, WV compare with the U.S.?

Median household income in Calhoun County is $43,980, 46% below the U.S. median of $80,734. The population fell 3.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $100,500, against $332,700 for the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Calhoun County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in West Virginia · Every U.S. market · How we measure

Screening a site or an acquisition in Calhoun County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Calhoun County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.