Groundwork

Auto · Small-town market · Mississippi

Tire shops in the Laurel, MS area

The tire shops in the Laurel, MS area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #313 of 431 scored small-town markets
#6 of 15 scored small-town markets based in Mississippi

Listings
20
4 chain locations (20%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$27M
On vehicle maintenance and repairs · $855 a household
Spending per listing
$1.4M
46% below the U.S.
Listings per 10k households
6.3
66% above the U.S.
Population, 2025
82,281
−1.5% since 2020

See the tire shops around any address in the Laurel area

The site report maps the tire shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Laurel area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 20 tire shops in the Laurel area. Of those, 4 are chain locations, or 20%, against 39% across the U.S. That is 6.3 per 10,000 households, 66% above the U.S. rate of 3.8.

At $855 per household (11% below the U.S. average), households in the Laurel area spend about $27M a year on vehicle maintenance and repairs. Spread across 20 tire shops, that is $1.4M per shop, 46% below the U.S. figure of $2.5M. That spending covers all vehicle maintenance and repairs, which tire shops share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in the Laurel area classed as tire dealers. That is one for every 10,535 households, against one for every 6,381 across the U.S.

Population estimates show the Laurel area declined 1.5% from 2020 to 2025, against +3.1% for the U.S. The Laurel area scores 38 (lower middle) on the Groundwork market score for tire shops, ranking #313 of 431 scored small-town markets and #6 of 15 scored small-town markets based in Mississippi.

How the Laurel area compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the tire shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Tire shops in Laurel, MS area compared with Mississippi and the U.S.
MeasureLaurel areaMississippiU.S.
Listings per 10k households6.35.33.8
Spending per listing$1.4M$1.7M$2.5M
Households per official establishment10,5354,1806,381
Official establishment growth, 2019–2023n/a−1.4%−0.4%
Population growth, 2020–2025−1.5%−0.1%+3.1%
Spending per household on vehicle maintenance and repairs$855$890$958
Median household income$51,236$56,447$80,734
Groundwork market score3811

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
25
Annual payroll, 2023
$1.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
204 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as tire dealers in the Laurel area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Laurel area

Population, 2025 estimate
82,281−1.5% since 2020
Households
31,604
Median age
39.1
Homes lived in by their owners
77%
Vehicles per household
1.9
Land area
1,371 sq. mi.
People per square mile
60
Median household income
$51,236+26.2% vs. 2015–2019, before inflation
Average household income
$73,808
Median home value
$132,900
Jobs located here
32,859
Daytime population
82,735Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Laurel area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the tire shops on map listings by name and distance.

Or open the report at the center of the Laurel area. Signed out, you see a blurred preview; on an account, each report is one action.

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Tire shops across Mississippi

Every Mississippi market ranked →

The highest-scoring small-town markets in Mississippi for tire shops, numbered among those based in Mississippi, with the Laurel area marked.

Top small-town markets in Mississippi

Small-town markets in Mississippi ranked for tire shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Oxford, MS6872.9$3.1M+5.3%#90 of 431
2Starkville, MS5193.5$2.5M+0.8%#210 of 431
3Brookhaven, MS4364.6$2M+0.5%#274 of 431
4Picayune, MS43146.4$1.5M+5.6%#276 of 431
5Columbus, MS39145.2$1.7M−2.7%#303 of 431
6Laurel, MS38206.3$1.4M−1.5%#313 of 431
7Grenada, MS3064.8$1.8M−3.6%#353 of 431
8Tupelo, MS30295.6$1.7M+0.8%#355 of 431
9Corinth, MS2974.8$1.7M−0.5%#359 of 431
10Natchez, MS-LA23104.8$1.6M−0.9%#379 of 431

Other business types in the Laurel area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many tire shops are in the Laurel, MS area?

The Laurel area has 20 tire shops on map listings as of September 2026. 4 of them (20%) are chain locations. The listings count tire shops and tire dealers. Official counts show 3 businesses with payroll classed as tire dealers in 2023.

How much do households in the Laurel, MS area spend on vehicle maintenance and repairs?

About $27M a year, or $855 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 20 tire shops on map listings, it comes to $1.4M per shop. The spending figure covers all vehicle maintenance and repairs, not only tire shops. It is estimated from the incomes of the 31,604 households in the Laurel area and national spending patterns by income.

How does the Laurel, MS area compare with the U.S. for tire shops?

The Laurel area has 6.3 tire shops per 10,000 households, 66% above the U.S. rate of 3.8. Spending per shop is $1.4M, 46% below the U.S. figure of $2.5M. At the national ratio of tire shops to household spending, the Laurel area would have about 11, against 20 on map listings. There is one business with payroll in the industry for every 10,535 households, against one for every 6,381 across the U.S.

How fast is the Laurel, MS area growing?

Population estimates put the Laurel area at 82,281 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 31,604 households. Median household income in the Laurel area is $51,236, 37% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Laurel area scores 38 for tire shops (lower middle), #313 of 431 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Laurel area. It maps the tire shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for tire shops · All 56 business types in the Laurel area

Screening a site or an acquisition in the Laurel area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Laurel area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.