Groundwork

Beauty and personal care · Metro area · Texas

Spas and skin care studios in the Lubbock, TX metro area

How the Lubbock, TX metro area compares with other metro areas and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #324 of 387 scored metro areas
#19 of 26 scored metro areas based in Texas

Listings
157
25 chain locations (16%)
Official establishments
32
+47.6% since 2019
Household spending a year
$118.2M
On personal care products and services · $841 a household
Spending per listing
$753K
14% below the U.S.
Listings per 10k households
11.2
3% below the U.S.
Population, 2025
368,431
+4.6% since 2020

See the spas and skin care studios around any address in the Lubbock metro area

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lubbock metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Lubbock metro area scores 36 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #324 of 387 scored metro areas and #19 of 26 scored metro areas based in Texas. That puts it in the bottom quarter of metro areas.

As of September 2026, map listings count 157 spas and skin care studios in the Lubbock metro area. Of those, 25 are chain locations, or 16%, against 10% across the U.S. Per 10,000 households, that is 11.2, 3% below the U.S. rate of 11.5.

Households in the Lubbock metro area spend about $118.2M a year on personal care products and services, or $841 per household, 16% below the U.S. average. Spread across 157 spas and skin care studios, that is $753K per studio, 14% below the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

In 2023, official counts showed 32 businesses with payroll in the Lubbock metro area classed as other personal care services, up 47.6% from 2019. That is one for every 4,392 households, against one for every 4,055 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $1.9M have gone to businesses classed as other personal care services in the Lubbock metro area. Between 2020 and 2025, the population of the Lubbock metro area grew 4.6%, faster than the U.S. (+3.1%).

How the Lubbock metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Lubbock, TX metro area compared with Texas and the U.S.
MeasureLubbock metro areaTexasU.S.
Listings per 10k households11.213.311.5
Spending per listing$753K$705K$876K
Households per official establishment4,3924,1694,055
Official establishment growth, 2019–2023+47.6%+46.4%+29.8%
Population growth, 2020–2025+4.6%+8.5%+3.1%
Spending per household on personal care products and services$841$937$1,005
Median household income$63,629$78,476$80,734
Groundwork market score3639

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32+47.6% over the period
Employees, 2023
256
Annual payroll, 2023
$7.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
15725 chain locations
Listings at the U.S. rate for this spending
135The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$1.9M

SBA-backed loans to businesses classed as other personal care services in the Lubbock metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Lubbock metro area

Population, 2025 estimate
368,431+4.6% since 2020
Households
140,553
Median age
34.5
Homes lived in by their owners
57%
Vehicles per household
1.8
Land area
5,265 sq. mi.
People per square mile
68
Median household income
$63,629
Average household income
$89,032
Median home value
$202,700
Jobs located here
177,068
Daytime population
365,333Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Lubbock metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

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Spas and skin care across Texas

Every Texas market ranked →

The highest-scoring metro areas in Texas for spas and skin care studios, numbered among those based in Texas, with the Lubbock metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1College Station-Bryan, TX54948.9$936K+6.9%#156 of 387
2Waco, TX531089.7$876K+4.2%#161 of 387
3Odessa, TX527211.2$785K+5.0%#179 of 387
4Sherman-Denison, TX496611.9$742K+12.8%#200 of 387
5Austin-Round Rock-San Marcos, TX471,35513.7$775K+14.0%#222 of 387
6San Antonio-New Braunfels, TX461,21312.5$730K+9.5%#231 of 387
7Beaumont-Port Arthur, TX4515310.2$828K+0.5%#237 of 387
8Eagle Pass, TX44126.6$1.1M+1.7%#240 of 387
9Amarillo, TX4410910.6$823K+2.7%#247 of 387
10Corpus Christi, TX431609.5$903K+1.1%#253 of 387
19Lubbock, TX3615711.2$753K+4.6%#324 of 387

Other business types in the Lubbock metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in the Lubbock, TX metro area?

The Lubbock metro area has 157 spas and skin care studios on map listings as of September 2026. 25 of them (16%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 32 businesses with payroll classed as other personal care services in 2023, up 47.6% from 2019.

How much do households in the Lubbock, TX metro area spend on personal care products and services?

About $118.2M a year, or $841 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 157 spas and skin care studios on map listings, it comes to $753K per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 140,553 households in the Lubbock metro area and national spending patterns by income.

How does the Lubbock, TX metro area compare with the U.S. for spas and skin care studios?

The Lubbock metro area has 11.2 spas and skin care studios per 10,000 households, 3% below the U.S. rate of 11.5. Spending per studio is $753K, 14% below the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, the Lubbock metro area would have about 135, against 157 on map listings. There is one business with payroll in the industry for every 4,392 households, against one for every 4,055 across the U.S. The official count rose 47.6% from 2019 to 2023, against +29.8% for the U.S.

How fast is the Lubbock, TX metro area growing?

Population estimates put the Lubbock metro area at 368,431 people in 2025, up 4.6% since 2020, faster than the U.S. (+3.1%). It has 140,553 households. Median household income in the Lubbock metro area is $63,629, 21% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lubbock metro area scores 36 for spas and skin care studios (lower middle), #324 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Lubbock metro area. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in the Lubbock metro area

Screening a site or an acquisition in the Lubbock metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Lubbock metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.