Groundwork

Beauty and personal care · County · South Dakota

Spas and skin care studios in Codington County, SD

How Codington County, SD compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #1,401 of 1,769 scored counties
#13 of 13 scored counties in South Dakota

Listings
23
2 chain locations (9%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$11.7M
On personal care products and services · $936 a household
Spending per listing
$510K
42% below the U.S.
Listings per 10k households
18.4
60% above the U.S.
Population, 2025
29,562
+4.3% since 2020

See the spas and skin care studios around any address in Codington County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Codington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for spas and skin care studios in Codington County is 36 (lower middle), #1,401 of 1,769 scored counties and #13 of 13 scored counties in South Dakota. That puts it in the bottom quarter of counties.

At $936 per household (7% below the U.S. average), households in Codington County spend about $11.7M a year on personal care products and services. Spread across 23 spas and skin care studios, that is $510K per studio, 42% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

Codington County has 23 spas and skin care studios on map listings as of September 2026. Chain locations make up 9% of them, against 10% across the U.S. Per 10,000 households, that is 18.4, 60% above the U.S. rate of 11.5.

Official counts don’t publish a figure for other personal care services in Codington County, since they leave out counts under 3. Population estimates put the population change in Codington County from 2020 to 2025 at +4.3%, faster than the U.S. (+3.1%).

How Codington County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Codington County, SD compared with South Dakota and the U.S.
MeasureCodington CountySouth DakotaU.S.
Listings per 10k households18.48.611.5
Spending per listing$510K$1.1M$876K
Households per official establishmentn/a4,2024,055
Official establishment growth, 2019–2023n/a+22.5%+29.8%
Population growth, 2020–2025+4.3%+5.3%+3.1%
Spending per household on personal care products and services$936$983$1,005
Median household income$72,727$75,081$80,734
Groundwork market score3665

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
232 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Codington County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Codington County

Population, 2025 estimate
29,562+4.3% since 2020
Households
12,526
Median age
39.5
Homes lived in by their owners
70%
Vehicles per household
2.1
Land area
688 sq. mi.
People per square mile
42
Median household income
$72,727+29.0% vs. 2015–2019, before inflation
Average household income
$90,805
Median home value
$237,700
Jobs located here
16,302
Daytime population
29,337Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Codington County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Codington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for spas and skin care studios, numbered among those based in South Dakota, with Codington County marked.

Top counties in South Dakota

Counties in South Dakota ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Minnehaha County, SD61677.9$1.3M+7.6%#486 of 1,769
2Union County, SD61810.9$995K+3.3%#501 of 1,769
3Brookings County, SD59107.2$1.3M+9.6%#552 of 1,769
4Hughes County, SD5668.3$1.2M−0.9%#661 of 1,769
5Lincoln County, SD563311.8$963K+17.5%#674 of 1,769
6Davison County, SD4589.0$1M+0.6%#1,055 of 1,769
7Brown County, SD44148.6$1.1M−1.7%#1,084 of 1,769
8Beadle County, SD43810.6$865K+2.4%#1,141 of 1,769
9Pennington County, SD416213.4$735K+6.6%#1,222 of 1,769
10Clay County, SD3959.0$981K+0.2%#1,276 of 1,769
13Codington County, SD362318.4$510K+4.3%#1,401 of 1,769

Other business types in Codington County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Codington County, SD?

Map listings as of September 2026 show 23 spas and skin care studios in Codington County. 2 of them (9%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Codington County: counts under 3 are left out.

How much do households in Codington County, SD spend on personal care products and services?

About $11.7M a year, or $936 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 23 spas and skin care studios on map listings, it comes to $510K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 12,526 households in Codington County and national spending patterns by income.

How does Codington County, SD compare with the U.S. for spas and skin care studios?

Codington County has 18.4 spas and skin care studios per 10,000 households, 60% above the U.S. rate of 11.5. Spending per studio is $510K, 42% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Codington County would have about 13, against 23 on map listings.

How fast is Codington County, SD growing?

Population estimates put Codington County at 29,562 people in 2025, up 4.3% since 2020, faster than the U.S. (+3.1%). It has 12,526 households. The median household income in Codington County is $72,727 a year, 10% below the U.S. median of $80,734. That rose 29.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Codington County scores 36 for spas and skin care studios (lower middle), #1,401 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Codington County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Codington County

Screening a site or an acquisition in Codington County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Codington County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.