Groundwork

Beauty and personal care · County · Mississippi

Spas and skin care studios in Smith County, MS

Competitor counts, household spending and official business counts for spas and skin care studios in Smith County, MS, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.3M
On personal care products and services · $761 a household
Spending per listing
$2.1M
Too few listings to compare
Listings per 10k households
3.6
Too few listings to compare
Population, 2025
13,991
−1.5% since 2020

See the spas and skin care studios around any address in Smith County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 2 spas and skin care studios in Smith County. That is 3.6 per 10,000 households.

Households in Smith County spend about $4.3M a year on personal care products and services, or $761 per household, 24% below the U.S. average. That works out to $2.1M per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as other personal care services in Smith County: counts under 3 aren’t published.

Population estimates show Smith County declined 1.5% from 2020 to 2025, against +3.1% for the U.S. With 2 spas and skin care studios on map listings, Smith County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Smith County compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Smith County, MS compared with Mississippi and the U.S.
MeasureSmith CountyMississippiU.S.
Listings per 10k households3.67.011.5
Spending per listing$2.1M$1.1M$876K
Households per official establishmentn/a10,8064,055
Official establishment growth, 2019–2023n/a+14.0%+29.8%
Population growth, 2020–2025−1.5%−0.1%+3.1%
Spending per household on personal care products and services$761$788$1,005
Median household income$60,916$56,447$80,734
Groundwork market scoreNot scored55

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Smith County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Smith County

Population, 2025 estimate
13,991−1.5% since 2020
Households
5,592
Median age
41.5
Homes lived in by their owners
87%
Vehicles per household
1.9
Land area
636 sq. mi.
People per square mile
22
Median household income
$60,916+41.3% vs. 2015–2019, before inflation
Average household income
$72,047
Median home value
$112,600
Jobs located here
2,109
Daytime population
10,403Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Smith County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Spas and skin care across Mississippi

Every Mississippi market ranked →

The highest-scoring counties in Mississippi for spas and skin care studios, numbered among those based in Mississippi, with Smith County marked.

Top counties in Mississippi

Counties in Mississippi ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jackson County, MS67366.2$1.4M+3.0%#306 of 1,769
2DeSoto County, MS66578.0$1.2M+6.3%#339 of 1,769
3George County, MS5966.5$1.3M+8.1%#553 of 1,769
4Harrison County, MS57647.7$1.1M+4.0%#626 of 1,769
5Rankin County, MS56599.8$935K+3.2%#676 of 1,769
6Hancock County, MS53136.4$1.3M+1.6%#763 of 1,769
7Lauderdale County, MS52155.2$1.4M−3.2%#799 of 1,769
8Adams County, MS4765.2$1.3M+2.2%#981 of 1,769
9Hinds County, MS47576.4$1.2M−6.6%#986 of 1,769
10Madison County, MS465713.0$747K+6.5%#1,035 of 1,769
Smith County, MSNot scored23.6$2.1M−1.5%

Other business types in Smith County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Smith County, MS?

Smith County has 2 spas and skin care studios on map listings as of September 2026. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Smith County: counts under 3 are left out.

How much do households in Smith County, MS spend on personal care products and services?

About $4.3M a year, or $761 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 2 spas and skin care studios on map listings, it comes to $2.1M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 5,592 households in Smith County and national spending patterns by income.

How does Smith County, MS compare with the U.S. for spas and skin care studios?

Smith County has 2 spas and skin care studios on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of spas and skin care studios to household spending, Smith County would have about 5, against 2 on map listings.

How fast is Smith County, MS growing?

Population estimates put Smith County at 13,991 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 5,592 households. Median household income in Smith County is $60,916, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 41.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Smith County has no market score for spas and skin care studios: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Smith County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Smith County

Screening a site or an acquisition in Smith County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.