Groundwork

Beauty and personal care · Small-town market · Louisiana

Spas and skin care studios in the Minden, LA area

How the Minden, LA area compares with other small-town markets and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 15 out of 100: Low

Ranked #496 of 504 scored small-town markets
#8 of 8 scored small-town markets based in Louisiana

Listings
11
1 chain location (9%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9.8M
On personal care products and services · $686 a household
Spending per listing
$894K
2% above the U.S.
Listings per 10k households
7.7
33% below the U.S.
Population, 2025
34,948
−5.2% since 2020

See the spas and skin care studios around any address in the Minden area

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Minden area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For spas and skin care studios, the Minden area has a Groundwork market score of 15 (low): #496 of 504 scored small-town markets and #8 of 8 scored small-town markets based in Louisiana. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 11 spas and skin care studios in the Minden area. One of them (9%) is a chain location, against 10% across the U.S. That is 7.7 per 10,000 households, 33% below the U.S. rate of 11.5.

Households in the Minden area spend about $9.8M a year on personal care products and services, or $686 per household, 32% below the U.S. average. That is about $894K of household spending for each studio on map listings, 2% above the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as other personal care services in the Minden area: counts under 3 aren’t published. Between 2020 and 2025, the population of the Minden area declined 5.2%, against +3.1% for the U.S.

How the Minden area compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Minden, LA area compared with Louisiana and the U.S.
MeasureMinden areaLouisianaU.S.
Listings per 10k households7.710.111.5
Spending per listing$894K$814K$876K
Households per official establishmentn/a6,8364,055
Official establishment growth, 2019–2023n/a+30.7%+29.8%
Population growth, 2020–2025−5.2%−0.7%+3.1%
Spending per household on personal care products and services$686$826$1,005
Median household income$41,182$60,756$80,734
Groundwork market score1534

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
111 chain location
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in the Minden area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Minden area

Population, 2025 estimate
34,948−5.2% since 2020
Households
14,334
Median age
41.5
Homes lived in by their owners
67%
Vehicles per household
1.7
Land area
593 sq. mi.
People per square mile
60
Median household income
$41,182+42.3% vs. 2015–2019, before inflation
Average household income
$62,266
Median home value
$114,500
Jobs located here
11,474
Daytime population
32,614Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Minden area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of the Minden area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Spas and skin care across Louisiana

Every Louisiana market ranked →

The highest-scoring small-town markets in Louisiana for spas and skin care studios, numbered among those based in Louisiana (a market based in another state is listed without a number), with the Minden area marked.

Top small-town markets in Louisiana

Small-town markets in Louisiana ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1DeRidder, LA6364.4$1.9M+0.2%#112 of 504
2Opelousas, LA45134.0$1.7M−1.9%#309 of 504
3New Iberia, LA41145.2$1.5M−4.6%#354 of 504
Natchez, MS-LA41104.8$1.4M−0.9%#355 of 504
4Natchitoches, LA3296.2$1.2M−3.5%#428 of 504
5Bogalusa, LA28126.8$1M−0.9%#461 of 504
6Ruston, LA171910.3$696K+0.1%#493 of 504
7Morgan City, LA16168.7$864K−5.3%#494 of 504
8Minden, LA15117.7$894K−5.2%#496 of 504

Other business types in the Minden area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in the Minden, LA area?

The Minden area has 11 spas and skin care studios on map listings as of September 2026. One of them (9%) is a chain location. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in the Minden area: counts under 3 are left out.

How much do households in the Minden, LA area spend on personal care products and services?

About $9.8M a year, or $686 per household. That is 32% below the U.S. average (an index of 68, where 100 is the U.S. average). Spread across the 11 spas and skin care studios on map listings, it comes to $894K per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 14,334 households in the Minden area and national spending patterns by income.

How does the Minden, LA area compare with the U.S. for spas and skin care studios?

The Minden area has 7.7 spas and skin care studios per 10,000 households, 33% below the U.S. rate of 11.5. Spending per studio is $894K, 2% above the U.S. figure of $876K. The count on map listings matches the U.S. ratio of spas and skin care studios to household spending.

How fast is the Minden, LA area growing?

Population estimates put the Minden area at 34,948 people in 2025, down 5.2% since 2020, against +3.1% for the U.S. It has 14,334 households. Median household income in the Minden area is $41,182, 49% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 42.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Minden area scores 15 for spas and skin care studios (low), #496 of 504 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Minden area. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in the Minden area

Screening a site or an acquisition in the Minden area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Minden area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.