Groundwork

Beauty and personal care · County · Florida

Spas and skin care studios in Suwannee County, FL

How Suwannee County, FL compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #841 of 1,769 scored counties
#15 of 52 scored counties in Florida

Listings
12
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$12.4M
On personal care products and services · $773 a household
Spending per listing
$1M
18% above the U.S.
Listings per 10k households
7.4
36% below the U.S.
Population, 2025
48,149
+10.6% since 2020

See the spas and skin care studios around any address in Suwannee County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Suwannee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Suwannee County spend about $12.4M a year on personal care products and services, or $773 per household, 23% below the U.S. average. Spread across 12 spas and skin care studios, that is $1M per studio, 18% above the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

Suwannee County has 12 spas and skin care studios on map listings as of September 2026. None of them are chain locations, against 10% across the U.S. That comes to 7.4 for every 10,000 households, 36% below the U.S. rate of 11.5.

Official counts don’t publish a figure for other personal care services in Suwannee County, since they leave out counts under 3.

Between 2020 and 2025, the population of Suwannee County grew 10.6%, faster than the U.S. (+3.1%). Suwannee County scores 51 (upper middle) on the Groundwork market score for spas and skin care studios, ranking #841 of 1,769 scored counties and #15 of 52 scored counties in Florida.

How Suwannee County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Suwannee County, FL compared with Florida and the U.S.
MeasureSuwannee CountyFloridaU.S.
Listings per 10k households7.417.011.5
Spending per listing$1M$535K$876K
Households per official establishmentn/a3,0514,055
Official establishment growth, 2019–2023n/a+38.5%+29.8%
Population growth, 2020–2025+10.6%+8.7%+3.1%
Spending per household on personal care products and services$773$911$1,005
Median household income$56,658$74,568$80,734
Groundwork market score5126

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
120 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Suwannee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Suwannee County

Population, 2025 estimate
48,149+10.6% since 2020
Households
16,112
Median age
43.8
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
689 sq. mi.
People per square mile
66
Median household income
$56,658+18.4% vs. 2015–2019, before inflation
Average household income
$73,048
Median home value
$171,600
Jobs located here
11,204
Daytime population
40,506Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Suwannee County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Suwannee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for spas and skin care studios, numbered among those based in Florida, with Suwannee County marked.

Top counties in Florida

Counties in Florida ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL84324.6$2M+21.1%#38 of 1,769
2Jackson County, FL6752.9$2.5M+5.4%#286 of 1,769
3Levy County, FL6794.8$1.6M+12.7%#297 of 1,769
4Putnam County, FL67165.1$1.4M+5.9%#301 of 1,769
5Santa Rosa County, FL647510.3$951K+11.7%#405 of 1,769
6Baker County, FL6377.6$1.2M+5.8%#420 of 1,769
7St. Lucie County, FL631188.6$1M+21.4%#429 of 1,769
8Gilchrist County, FL6157.0$1.2M+14.5%#491 of 1,769
9Flagler County, FL61529.9$930K+21.0%#504 of 1,769
10Nassau County, FL616316.0$613K+17.4%#505 of 1,769
15Suwannee County, FL51127.4$1M+10.6%#841 of 1,769

Other business types in Suwannee County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Suwannee County, FL?

Map listings as of September 2026 show 12 spas and skin care studios in Suwannee County. None of them are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Suwannee County: counts under 3 are left out.

How much do households in Suwannee County, FL spend on personal care products and services?

About $12.4M a year, or $773 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 12 spas and skin care studios on map listings, it comes to $1M per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 16,112 households in Suwannee County and national spending patterns by income.

How does Suwannee County, FL compare with the U.S. for spas and skin care studios?

Suwannee County has 7.4 spas and skin care studios per 10,000 households, 36% below the U.S. rate of 11.5. Spending per studio is $1M, 18% above the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Suwannee County would have about 14, against 12 on map listings.

How fast is Suwannee County, FL growing?

Population estimates put Suwannee County at 48,149 people in 2025, up 10.6% since 2020, faster than the U.S. (+3.1%). It has 16,112 households. The median household income in Suwannee County is $56,658 a year, 30% below the U.S. median of $80,734. That rose 18.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Suwannee County scores 51 for spas and skin care studios (upper middle), #841 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Suwannee County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Suwannee County

Screening a site or an acquisition in Suwannee County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Suwannee County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.