Groundwork

Beauty and personal care · County · Colorado

Spas and skin care studios in Denver County, CO

How Denver County, CO compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #1,427 of 1,769 scored counties
#21 of 34 scored counties in Colorado

Listings
662
74 chain locations (11%)
Official establishments
141
+28.2% since 2019
Household spending a year
$378.1M
On personal care products and services · $1,127 a household
Spending per listing
$571K
35% below the U.S.
Listings per 10k households
19.7
71% above the U.S.
Population, 2025
740,613
+3.2% since 2020

See the spas and skin care studios around any address in Denver County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Denver County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Denver County scores 35 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #1,427 of 1,769 scored counties and #21 of 34 scored counties in Colorado. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 662 spas and skin care studios in Denver County. 74 of them (11%) are chain locations, against 10% across the U.S. That comes to 19.7 for every 10,000 households, 71% above the U.S. rate of 11.5.

Households in Denver County spend about $378.1M a year on personal care products and services, or $1,127 per household, 12% above the U.S. average. That is about $571K of household spending for each studio on map listings, 35% below the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

Official counts show 141 businesses with payroll classed as other personal care services in Denver County in 2023, up 28.2% from 2019. That is one for every 2,379 households, against one for every 4,055 across the U.S. Since fiscal 2022, 18 SBA-backed loans worth $9.2M have gone to businesses classed as other personal care services in Denver County. Population estimates put the population change in Denver County from 2020 to 2025 at +3.2%, in step with the U.S. (+3.1%).

How Denver County compares

The same measures for Colorado and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Denver County, CO compared with Colorado and the U.S.
MeasureDenver CountyColoradoU.S.
Listings per 10k households19.716.011.5
Spending per listing$571K$699K$876K
Households per official establishment2,3792,8004,055
Official establishment growth, 2019–2023+28.2%+35.9%+29.8%
Population growth, 2020–2025+3.2%+3.9%+3.1%
Spending per household on personal care products and services$1,127$1,118$1,005
Median household income$94,718$95,470$80,734
Groundwork market score3535

Official counts and lending

Businesses

Official establishments, 2019 to 2023
110 → 141+28.2% over the period
Employees, 2023
813
Annual payroll, 2023
$31M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
66274 chain locations
Listings at the U.S. rate for this spending
432The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
18
Amount
$9.2M

SBA-backed loans to businesses classed as other personal care services in Denver County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Denver County

Population, 2025 estimate
740,613+3.2% since 2020
Households
335,428
Median age
36.7
Homes lived in by their owners
49%
Vehicles per household
1.5
Land area
153 sq. mi.
People per square mile
4,696
Median household income
$94,718+38.1% vs. 2015–2019, before inflation
Average household income
$136,552
Median home value
$616,000
Jobs located here
557,999
Daytime population
911,038Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Denver County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Denver County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Colorado

Every Colorado market ranked →

The highest-scoring counties in Colorado for spas and skin care studios, numbered among those based in Colorado, with Denver County marked.

Top counties in Colorado

Counties in Colorado ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Elbert County, CO9477.0$1.9M+16.5%#2 of 1,769
2Grand County, CO8156.7$1.6M+4.8%#58 of 1,769
3Teller County, CO7465.1$2M0.0%#133 of 1,769
4Weld County, CO6913510.9$1M+14.2%#254 of 1,769
5Delta County, CO6575.4$1.6M+3.6%#357 of 1,769
6Adams County, CO6420610.9$1M+6.6%#403 of 1,769
7Broomfield County, CO544112.9$992K+6.3%#740 of 1,769
8Fremont County, CO49158.3$1.1M+2.4%#919 of 1,769
9Montrose County, CO472011.1$844K+4.1%#1,001 of 1,769
10Mesa County, CO477811.8$812K+4.4%#1,002 of 1,769
21Denver County, CO3566219.7$571K+3.2%#1,427 of 1,769

Other business types in Denver County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Denver County, CO?

Denver County has 662 spas and skin care studios on map listings as of September 2026. 74 of them (11%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 141 businesses with payroll classed as other personal care services in 2023, up 28.2% from 2019.

How much do households in Denver County, CO spend on personal care products and services?

About $378.1M a year, or $1,127 per household. That is 12% above the U.S. average (an index of 112, where 100 is the U.S. average). Spread across the 662 spas and skin care studios on map listings, it comes to $571K per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 335,428 households in Denver County and national spending patterns by income.

How does Denver County, CO compare with the U.S. for spas and skin care studios?

Denver County has 19.7 spas and skin care studios per 10,000 households, 71% above the U.S. rate of 11.5. Spending per studio is $571K, 35% below the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Denver County would have about 432, against 662 on map listings. There is one business with payroll in the industry for every 2,379 households, against one for every 4,055 across the U.S. The official count rose 28.2% from 2019 to 2023, against +29.8% for the U.S.

How fast is Denver County, CO growing?

Population estimates put Denver County at 740,613 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 335,428 households. Median household income in Denver County is $94,718, 17% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Denver County scores 35 for spas and skin care studios (lower middle), #1,427 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Denver County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Denver County

Screening a site or an acquisition in Denver County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Denver County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.