County profile · South Dakota
Davison County, SD market data
How Davison County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 20,069
- +0.6% since 2020
- Households
- 8,899
- Median household income
- $66,208
- +30.9% vs. 2015–2019, before inflation
- Median home value
- $205,800
- Jobs located here
- 12,476
- Highest market score
- 62
- Grocery and convenience stores, #710 of 2,402 scored counties
A site report maps the competitors on map listings around any address in Davison County by name and distance, and the households and spending within reach. Or open the report at the center of Davison County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Davison County has an estimated 20,069 people and 8,899 households. Between 2020 and 2025, the population of Davison County grew 0.6%, slower than the U.S. (+3.1%). Median household income in Davison County is $66,208, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.9%, before inflation.
Relative to the U.S., household spending in Davison County runs highest on vehicle maintenance and repairs (an index of 117, where 100 is the U.S. average) and lowest on child care and other personal services (59).
Of the business types scored in Davison County, grocery and convenience stores (62); convenience stores (50); and salons, barbers and spas (47) have the highest Groundwork market scores. For grocery and convenience stores, that ranks #710 of 2,402 scored counties.
Davison County is part of the Mitchell area. Against the U.S., map listings per household run highest for car washes and detailers (3 times the U.S. rate) and lowest for real estate agents and brokers (34% below the U.S. rate).
All 56 business types in Davison County
Highest Groundwork market score first. Each score compares Davison County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Grocery and convenience stores | 62 | #710 of 2,402 | 15 | 16.9 | $3.4M | 101 | 4 |
| Convenience stores | 50 | #1,121 of 2,261 | 8 | 9.0 | $6.4M | 81 | Under 3 |
| Salons, barbers and spas | 47 | #1,354 of 2,385 | 38 | 42.7 | $214K | 101 | 5 |
| Spas and skin care | 45 | #1,055 of 1,769 | 8 | 9.0 | $1M | 116 | Under 3 |
| Gyms, studios and classes | 43 | #1,403 of 2,088 | 13 | 14.6 | $519K | 78 | 3 |
| Pizza | 40 | #1,430 of 2,090 | 7 | 7.9 | $4.5M | 89 | 21 |
| Real estate agents and brokers | 40 | #1,581 of 2,176 | 18 | 20.2 | Index only | 120 | 5 |
| Doctors, dentists and clinics | 40 | #1,664 of 2,394 | 62 | 69.7 | $188K | 123 | 37 |
| Hair salons | 39 | #1,706 of 2,339 | 25 | 28.1 | $326K | 76 | 4 |
| Gas stations | 37 | #1,706 of 2,358 | 15 | 16.9 | $1.7M | 71 | 14 |
| Real estate | 37 | #1,789 of 2,229 | 24 | 27.0 | Index only | 113 | 9 |
| Dentists and orthodontists | 36 | #1,459 of 1,886 | 13 | 14.6 | $897K | 91 | 8 |
| Sit-down restaurants | 35 | #1,835 of 2,405 | 51 | 57.3 | $619K | 93 | 18 |
| Tire shops | 34 | #1,181 of 1,530 | 9 | 10.1 | $1.1M | 44 | Under 3 |
| Optometrists and eye care | 30 | #1,088 of 1,302 | 5 | 5.6 | $2.3M | 74 | 4 |
| Gyms | 30 | #1,500 of 1,792 | 9 | 10.1 | $749K | 58 | 3 |
| Landscaping and lawn care | 29 | #1,301 of 1,493 | 6 | 6.7 | $1.7M | 58 | 8 |
| Auto repair shops | 29 | #2,054 of 2,378 | 29 | 32.6 | $343K | 77 | 25 |
| Restaurants and cafes | 28 | #2,093 of 2,405 | 98 | 110.1 | $322K | 87 | 54 |
| HVAC and plumbing | 27 | #1,553 of 1,707 | 8 | 9.0 | $2.8M | 59 | 8 |
| Clothing, shoes and laundry | 27 | #1,927 of 2,210 | 27 | 30.3 | $601K | 68 | 10 |
| Pet businesses | 27 | #1,965 of 2,200 | 15 | 16.9 | $458K | 52 | Under 3 |
| Auto repair and car care | 26 | #2,155 of 2,401 | 55 | 61.8 | $181K | 67 | 29 |
| Car washes and detailing | 25 | #1,312 of 1,451 | 10 | 11.2 | $996K | 40 | 3 |
| Veterinarians | 25 | #1,313 of 1,485 | 5 | 5.6 | $1.4M | 50 | Under 3 |
| Clothing and shoe stores | 25 | #1,848 of 2,087 | 21 | 23.6 | $772K | 61 | 10 |
| Fast food and sandwich shops | 25 | #1,975 of 2,222 | 17 | 19.1 | $1.9M | 61 | 21 |
| Lawn, cleaning and pest control | 24 | #1,690 of 1,771 | 11 | 12.4 | $928K | 55 | 12 |
| Collision repair and body shops | 23 | #1,215 of 1,327 | 8 | 9.0 | $1.2M | 40 | 10 |
| Coffee shops and cafes | 23 | #1,925 of 2,063 | 12 | 13.5 | $2.6M | 71 | 13 |
| Chiropractors | 21 | #1,421 of 1,490 | 11 | 12.4 | $1.1M | 44 | 9 |
| Home repair trades | 18 | #2,021 of 2,057 | 18 | 20.2 | $1.2M | 51 | 21 |
| Pet stores | 16 | #925 of 974 | 5 | 5.6 | $1.4M | 30 | Under 3 |
| Electricians | 14 | #1,138 of 1,160 | 8 | 9.0 | $2.8M | 23 | 9 |
| Insurance agencies | 14 | #2,198 of 2,272 | 24 | 27.0 | $647K | 52 | 30 |
| Bakeries and dessert shops | Not scored | Not scored | 4 | 4.5 | $7.9M | 190 | 13 |
| Child care and preschools | Not scored | Not scored | 4 | 4.5 | $762K | 76 | 10 |
| Pet grooming and boarding | Not scored | Not scored | 4 | 4.5 | $1.7M | 67 | Under 3 |
| Physical therapy | Not scored | Not scored | 4 | 4.5 | $2.9M | 121 | Under 3 |
| Property management | Not scored | Not scored | 4 | 4.5 | Index only | 53 | 4 |
| Funeral homes | Not scored | Not scored | 3 | 3.4 | $458K | 68 | Under 3 |
| Grocery stores | Not scored | Not scored | 3 | 3.4 | $17.1M | 184 | 3 |
| Laundromats | Not scored | Not scored | 3 | 3.4 | $5.4M | 43 | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 3 | 3.4 | $2.2M | 111 | Under 3 |
| Nail salons | Not scored | Not scored | 3 | 3.4 | $2.7M | 162 | Under 3 |
| Pest control | Not scored | Not scored | 3 | 3.4 | $3.4M | 33 | Under 3 |
| Barbershops | Not scored | Not scored | 2 | 2.2 | $4.1M | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 2 | 2.2 | $5.1M | Too few | 4 |
| Primary care and pediatrics | Not scored | Not scored | 2 | 2.2 | $5.8M | Too few | 16 |
| Roofing and gutters | Not scored | Not scored | 2 | 2.2 | $11.2M | Too few | 4 |
| Home inspectors | Not scored | Not scored | 1 | 1.1 | Index only | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 1.1 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 1.1 | $10M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 1.1 | $6.7M | Too few | 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Davison County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $10M | $1,119 | 117 |
| Gasoline and other fuels | $25.5M | $2,867 | 110 |
| Food away from home | $31.6M | $3,547 | 87 |
| Groceries | $51.2M | $5,754 | 91 |
| Personal care products and services | $8.1M | $915 | 91 |
| Child care and other personal services | $3M | $342 | 59 |
| Memberships, classes and admissions | $6.7M | $758 | 77 |
| Medical and dental services | $11.7M | $1,310 | 102 |
| Pets | $6.9M | $771 | 85 |
| Clothing, shoes and related services | $16.2M | $1,822 | 89 |
| Vehicle insurance | $15.5M | $1,744 | 89 |
| Home repairs, maintenance and insurance | $22.5M | $2,524 | 84 |
| Lawn care, cleaning and other household services | $10.2M | $1,147 | 81 |
| Rent and homeowner costs | $117.5M | $13,205 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Davison County
- Population, 2025 estimate
- 20,069+0.6% since 2020
- Households
- 8,899
- Median age
- 41.8
- Homes lived in by their owners
- 61%
- Vehicles per household
- 2.0
- Land area
- 436 sq. mi.
- People per square mile
- 46
- Median household income
- $66,208+30.9% vs. 2015–2019, before inflation
- Average household income
- $85,188
- Median home value
- $205,800
- Jobs located here
- 12,476
- Daytime population
- 21,213Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Davison County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Davison County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in South Dakota 8
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- Sanborn County, SD2,384 people
- Aurora County, SD2,642 people
- Douglas County, SD2,828 people
- Hutchinson County, SD7,404 people
- Miner County, SD2,300 people
- McCook County, SD5,751 people
- Jerauld County, SD1,772 people
Questions
How fast is Davison County, SD growing?
Population estimates put Davison County at 20,069 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 8,899 households. Median household income rose 30.9% from the 2015–2019 survey, before inflation.
How much do households in Davison County, SD spend?
Households in Davison County spend about $117.5M a year on rent and homeowner costs, $51.2M on groceries and $31.6M on food away from home. Set against the U.S., households in Davison County spend the most on vehicle maintenance and repairs (an index of 117, where 100 is the U.S. average) and the least on child care and other personal services (59).
Which business types have the highest market scores in Davison County, SD?
The highest Groundwork market scores in Davison County are for grocery and convenience stores (62); convenience stores (50); and salons, barbers and spas (47). Davison County ranks #710 of 2,402 scored counties for grocery and convenience stores.
How does Davison County, SD compare with the U.S.?
The median household income in Davison County is $66,208 a year, 18% below the U.S. median of $80,734. The population rose 0.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $205,800, against $332,700 for the U.S. For its number of households, Davison County has the most map listings, relative to the U.S., for car washes and detailers (3 times the U.S. rate) and the fewest for real estate agents and brokers (34% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 35 of the 56 business types have a score in Davison County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Davison County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Davison County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Davison County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.