Beauty and personal care · County · Kentucky
Salons, barbers and spas in Letcher County, KY
Competitor counts, household spending and official business counts for salons, barbers and spas in Letcher County, KY, set against other counties and the U.S.
Groundwork market score · out of 100
Score 24 out of 100: Low
Ranked #2,237 of 2,385 scored counties
#83 of 96 scored counties in Kentucky
- Listings
- 22
- 4 chain locations (18%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $5.6M
- On personal care products and services · $656 a household
- Spending per listing
- $252K
- 19% above the U.S.
- Listings per 10k households
- 26.0
- 45% below the U.S.
- Population, 2025
- 19,952
- −7.0% since 2020
See the salons, barbers and spas around any address in Letcher County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Letcher County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For salons, barbers and spas, Letcher County has a Groundwork market score of 24 (low): #2,237 of 2,385 scored counties and #83 of 96 scored counties in Kentucky. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 22 salons, barbers and spas in Letcher County. Chain locations make up 18% of them, against 15% across the U.S. Per 10,000 households, that is 26.0, 45% below the U.S. rate of 47.2.
Household spending on personal care products and services in Letcher County comes to about $5.6M a year: $656 per household, 35% below the U.S. average. Spread across 22 salons, barbers and spas, that is $252K per business, 19% above the U.S. figure of $213K.
There is no official count of businesses with payroll classed as personal care services in Letcher County: counts under 3 aren’t published. Population estimates show Letcher County declined 7.0% from 2020 to 2025, against +3.1% for the U.S.
How Letcher County compares
The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Letcher County | Kentucky | U.S. |
|---|---|---|---|
| Listings per 10k households | 26.0 | 38.2 | 47.2 |
| Spending per listing | $252K | $218K | $213K |
| Households per official establishment | n/a | 1,551 | 804 |
| Official establishment growth, 2019–2023 | n/a | +10.8% | +14.1% |
| Population growth, 2020–2025 | −7.0% | +2.2% | +3.1% |
| Spending per household on personal care products and services | $656 | $833 | $1,005 |
| Median household income | $41,793 | $63,726 | $80,734 |
| Groundwork market score | 24 | 46 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 44Businesses with no payroll
- Map listings, September 2026
- 224 chain locations
- Listings at the U.S. rate for this spending
- 26The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Letcher County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Letcher County
- Population, 2025 estimate
- 19,952−7.0% since 2020
- Households
- 8,463
- Median age
- 43.8
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.9
- Land area
- 338 sq. mi.
- People per square mile
- 62
- Median household income
- $41,793+39.8% vs. 2015–2019, before inflation
- Average household income
- $53,066
- Median home value
- $67,400
- Jobs located here
- 4,399
- Daytime population
- 18,096Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Letcher County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Letcher County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Kentucky
Every Kentucky market ranked →The highest-scoring counties in Kentucky for salons, barbers and spas, numbered among those based in Kentucky, with Letcher County marked.
Top counties in Kentucky
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Spencer County, KY | 83 | 11 | 15.1 | $672K | +7.7% | #46 of 2,385 |
| 2Oldham County, KY | 76 | 64 | 27.8 | $416K | +4.9% | #135 of 2,385 |
| 3Todd County, KY | 75 | 6 | 13.2 | $624K | +5.6% | #157 of 2,385 |
| 4Shelby County, KY | 71 | 62 | 33.5 | $278K | +6.2% | #275 of 2,385 |
| 5Henry County, KY | 70 | 11 | 17.9 | $448K | +4.8% | #278 of 2,385 |
| 6Garrard County, KY | 69 | 14 | 20.9 | $376K | +7.3% | #313 of 2,385 |
| 7Anderson County, KY | 69 | 26 | 26.9 | $323K | +5.5% | #320 of 2,385 |
| 8Meade County, KY | 67 | 27 | 24.5 | $365K | +2.2% | #375 of 2,385 |
| 9Scott County, KY | 66 | 84 | 37.1 | $258K | +8.2% | #440 of 2,385 |
| 10Bath County, KY | 65 | 9 | 19.2 | $404K | +3.6% | #450 of 2,385 |
| 83Letcher County, KY | 24 | 22 | 26.0 | $252K | −7.0% | #2,237 of 2,385 |
Other business types in Letcher County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas24
- Hair salons40
- Barbershops
- Nail salons
- Spas and skin care7
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Letcher County, KY?
Letcher County has 22 salons, barbers and spas on map listings as of September 2026. 4 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Letcher County: counts under 3 are left out. Official counts also show 44 one-person businesses without payroll.
How much do households in Letcher County, KY spend on personal care products and services?
About $5.6M a year, or $656 per household. That is 35% below the U.S. average (an index of 65, where 100 is the U.S. average). Spread across the 22 salons, barbers and spas on map listings, it comes to $252K per business. It is estimated from the incomes of the 8,463 households in Letcher County and national spending patterns by income.
How does Letcher County, KY compare with the U.S. for salons, barbers and spas?
Letcher County has 26.0 salons, barbers and spas per 10,000 households, 45% below the U.S. rate of 47.2. Spending per business is $252K, 19% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Letcher County would have about 26, against 22 on map listings.
How fast is Letcher County, KY growing?
Population estimates put Letcher County at 19,952 people in 2025, down 7.0% since 2020, against +3.1% for the U.S. It has 8,463 households. Median household income in Letcher County is $41,793, 48% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Letcher County scores 24 for salons, barbers and spas (low), #2,237 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Letcher County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Letcher County
Screening a site or an acquisition in Letcher County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Letcher County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.