Groundwork

Beauty and personal care · County · Iowa

Salons, barbers and spas in Appanoose County, IA

Competitor counts, household spending and official business counts for salons, barbers and spas in Appanoose County, IA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 20 out of 100: Low

Ranked #2,302 of 2,385 scored counties
#71 of 72 scored counties in Iowa

Listings
24
3 chain locations (13%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.3M
On personal care products and services · $830 a household
Spending per listing
$180K
15% below the U.S.
Listings per 10k households
46.2
2% below the U.S.
Population, 2025
12,077
−1.7% since 2020

See the salons, barbers and spas around any address in Appanoose County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Appanoose County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Appanoose County is 20 (low), #2,302 of 2,385 scored counties and #71 of 72 scored counties in Iowa. That puts it in the bottom quarter of counties.

At $830 per household (17% below the U.S. average), households in Appanoose County spend about $4.3M a year on personal care products and services. That works out to $180K per business, 15% below the U.S. figure of $213K.

There are 24 salons, barbers and spas on map listings in Appanoose County as of September 2026. Chain locations make up 13% of them, against 15% across the U.S. That is 46.2 per 10,000 households, 2% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in Appanoose County, since they leave out counts under 3. Population estimates show Appanoose County declined 1.7% from 2020 to 2025, against +3.1% for the U.S.

How Appanoose County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Appanoose County, IA compared with Iowa and the U.S.
MeasureAppanoose CountyIowaU.S.
Listings per 10k households46.240.047.2
Spending per listing$180K$248K$213K
Households per official establishmentn/a1,077804
Official establishment growth, 2019–2023n/a+5.2%+14.1%
Population growth, 2020–2025−1.7%+1.5%+3.1%
Spending per household on personal care products and services$830$990$1,005
Median household income$54,934$75,059$80,734
Groundwork market score2057

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
31Businesses with no payroll
Map listings, September 2026
243 chain locations
Listings at the U.S. rate for this spending
20The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Appanoose County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Appanoose County

Population, 2025 estimate
12,077−1.7% since 2020
Households
5,199
Median age
43.9
Homes lived in by their owners
69%
Vehicles per household
2.0
Land area
497 sq. mi.
People per square mile
25
Median household income
$54,934+36.8% vs. 2015–2019, before inflation
Average household income
$71,730
Median home value
$124,200
Jobs located here
4,190
Daytime population
10,783Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Appanoose County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Appanoose County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for salons, barbers and spas, numbered among those based in Iowa, with Appanoose County marked.

Top counties in Iowa

Counties in Iowa ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Madison County, IA851522.4$472K+3.8%#32 of 2,385
2Benton County, IA831514.7$706K+1.8%#45 of 2,385
3Warren County, IA775627.1$404K+9.0%#121 of 2,385
4Mills County, IA771527.8$386K+2.6%#123 of 2,385
5Guthrie County, IA761226.1$386K+1.6%#140 of 2,385
6Lyon County, IA741431.3$316K+3.6%#193 of 2,385
7Marion County, IA673727.8$361K+2.3%#376 of 2,385
8Dallas County, IA6717741.7$286K+17.8%#393 of 2,385
9Harrison County, IA661931.2$318K+0.4%#425 of 2,385
10Marshall County, IA664629.7$316K−0.5%#426 of 2,385
71Appanoose County, IA202446.2$180K−1.7%#2,302 of 2,385

Other business types in Appanoose County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Appanoose County, IA?

As of September 2026, map listings count 24 salons, barbers and spas in Appanoose County. 3 of them (13%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Appanoose County: counts under 3 are left out. Official counts also show 31 one-person businesses without payroll.

How much do households in Appanoose County, IA spend on personal care products and services?

About $4.3M a year, or $830 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 24 salons, barbers and spas on map listings, it comes to $180K per business. It is estimated from the incomes of the 5,199 households in Appanoose County and national spending patterns by income.

How does Appanoose County, IA compare with the U.S. for salons, barbers and spas?

Appanoose County has 46.2 salons, barbers and spas per 10,000 households, 2% below the U.S. rate of 47.2. Spending per business is $180K, 15% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Appanoose County would have about 20, against 24 on map listings.

How fast is Appanoose County, IA growing?

Population estimates put Appanoose County at 12,077 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 5,199 households. The median household income in Appanoose County is $54,934 a year, 32% below the U.S. median of $80,734. That rose 36.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Appanoose County scores 20 for salons, barbers and spas (low), #2,302 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Appanoose County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Appanoose County

Screening a site or an acquisition in Appanoose County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Appanoose County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.