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Roofing and gutter companies in the Hilo-Kailua, HI area

How the Hilo-Kailua, HI area compares with other small-town markets and the U.S. for roofing and gutter companies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 81 out of 100: High

Ranked #8 of 288 scored small-town markets
#1 of 2 scored small-town markets based in Hawaii

Listings
16
0 chain locations (0%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$209.8M
On home repairs, maintenance and insurance · $2,832 a household
Spending per listing
$13.1M
55% above the U.S.
Listings per 10k households
2.2
39% below the U.S.
Population, 2025
210,043
+4.6% since 2020

See the roofing and gutter companies around any address in the Hilo-Kailua area

The site report maps the roofing and gutter companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hilo-Kailua area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Hilo-Kailua area scores 81 (high) on the Groundwork market score for roofing and gutter companies, ranking #8 of 288 scored small-town markets and #1 of 2 scored small-town markets based in Hawaii. That puts it in the top 10% of small-town markets for roofing and gutter companies.

As of September 2026, map listings count 16 roofing and gutter companies in the Hilo-Kailua area. None of them are chain locations, against 4% across the U.S. That is 2.2 per 10,000 households, 39% below the U.S. rate of 3.6.

Households in the Hilo-Kailua area spend about $209.8M a year on home repairs, maintenance and insurance, or $2,832 per household, 6% below the U.S. average. That is about $13.1M of household spending for each company on map listings, 55% above the U.S. figure of $8.5M. That spending covers all home repairs, maintenance and insurance, which roofing and gutter companies share with other businesses in the trade.

Official counts show 14 businesses with payroll classed as roofing contractors in the Hilo-Kailua area in 2023. That is one for every 5,291 households, against one for every 5,063 across the U.S. Between 2020 and 2025, the population of the Hilo-Kailua area grew 4.6%, faster than the U.S. (+3.1%).

How the Hilo-Kailua area compares

The same measures for Hawaii and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the roofing and gutter companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Roofing and gutters in Hilo-Kailua, HI area compared with Hawaii and the U.S.
MeasureHilo-Kailua areaHawaiiU.S.
Listings per 10k households2.22.43.6
Spending per listing$13.1M$13.3M$8.5M
Households per official establishment5,2915,1845,063
Official establishment growth, 2019–2023n/a+4.4%+20.4%
Population growth, 2020–2025+4.6%−1.3%+3.1%
Spending per household on home repairs, maintenance and insurance$2,832$3,202$3,018
Median household income$78,639$100,389$80,734
Groundwork market score8160

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14
Employees, 2023
94
Annual payroll, 2023
$5.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
160 chain locations
Listings at the U.S. rate for this spending
25The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as roofing contractors in the Hilo-Kailua area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Hilo-Kailua area

Population, 2025 estimate
210,043+4.6% since 2020
Households
74,072
Median age
44.6
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
4,028 sq. mi.
People per square mile
51
Median household income
$78,639+26.0% vs. 2015–2019, before inflation
Average household income
$106,737
Median home value
$519,300
Jobs located here
69,607
Daytime population
224,838Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Hilo-Kailua area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the roofing and gutter companies on map listings by name and distance.

Or open the report at the center of the Hilo-Kailua area. Signed out, you see a blurred preview; on an account, each report is one action.

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Roofing and gutters across Hawaii

Every Hawaii market ranked →

The highest-scoring small-town markets in Hawaii for roofing and gutter companies, numbered among those based in Hawaii, with the Hilo-Kailua area marked.

Top small-town markets in Hawaii

Small-town markets in Hawaii ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hilo-Kailua, HI81162.2$13.1M+4.6%#8 of 288
2Kapaa, HI6752.1$14.6M+0.3%#49 of 288

Other business types in the Hilo-Kailua area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many roofing and gutter companies are in the Hilo-Kailua, HI area?

The Hilo-Kailua area has 16 roofing and gutter companies on map listings as of September 2026. None of them are chain locations. The listings count roofers and gutter companies. Official counts show 14 businesses with payroll classed as roofing contractors in 2023.

How much do households in the Hilo-Kailua, HI area spend on home repairs, maintenance and insurance?

About $209.8M a year, or $2,832 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 16 roofing and gutter companies on map listings, it comes to $13.1M per company. The spending figure covers all home repairs, maintenance and insurance, not only roofing and gutter companies. It is estimated from the incomes of the 74,072 households in the Hilo-Kailua area and national spending patterns by income.

How does the Hilo-Kailua, HI area compare with the U.S. for roofing and gutter companies?

The Hilo-Kailua area has 2.2 roofing and gutter companies per 10,000 households, 39% below the U.S. rate of 3.6. Spending per company is $13.1M, 55% above the U.S. figure of $8.5M. At the national ratio of roofing and gutter companies to household spending, the Hilo-Kailua area would have about 25, against 16 on map listings. There is one business with payroll in the industry for every 5,291 households, against one for every 5,063 across the U.S.

How fast is the Hilo-Kailua, HI area growing?

Population estimates put the Hilo-Kailua area at 210,043 people in 2025, up 4.6% since 2020, faster than the U.S. (+3.1%). It has 74,072 households. The median household income in the Hilo-Kailua area is $78,639 a year, 3% below the U.S. median of $80,734. That rose 26.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hilo-Kailua area scores 81 for roofing and gutter companies (high), #8 of 288 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Hilo-Kailua area. It maps the roofing and gutter companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for roofing and gutter companies · All 56 business types in the Hilo-Kailua area

Screening a site or an acquisition in the Hilo-Kailua area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Hilo-Kailua area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.