Groundwork

Real estate · County · Missouri

Real estate businesses in Mercer County, MO

Competitor counts, household spending and official business counts for real estate businesses in Mercer County, MO, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$16.1M
On rent and homeowner costs · $12,392 a household
Housing spending per listing (U.S. = 100)
372
Too few listings to compare
Listings per 10k households
7.7
Too few listings to compare
Population, 2025
3,404
−3.2% since 2020

See the real estate businesses around any address in Mercer County

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 1 real estate business in Mercer County. That is 7.7 per 10,000 households.

Household spending on rent and homeowner costs in Mercer County comes to about $16.1M a year: $12,392 per household, 26% below the U.S. average. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

There is no official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in Mercer County: counts under 3 aren’t published. Official counts list 9 one-person businesses without payroll.

Between 2020 and 2025, the population of Mercer County declined 3.2%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Mercer County compares

The same measures for Missouri and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Mercer County, MO compared with Missouri and the U.S.
MeasureMercer CountyMissouriU.S.
Listings per 10k households7.732.938.5
Housing spending per listing (U.S. = 100)37297100
Households per official establishmentn/a540414
Official establishment growth, 2019–2023n/a+15.3%+15.8%
Population growth, 2020–2025−3.2%+1.9%+3.1%
Spending per household on rent and homeowner costs$12,392$13,809$16,661
Median household income$62,679$70,702$80,734
Groundwork market scoreNot scored37

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
9Businesses with no payroll
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Mercer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Mercer County

Population, 2025 estimate
3,404−3.2% since 2020
Households
1,302
Median age
43.3
Homes lived in by their owners
81%
Vehicles per household
2.1
Land area
454 sq. mi.
People per square mile
8
Median household income
$62,679
Average household income
$70,588
Median home value
$104,900
Jobs located here
1,102
Daytime population
3,113Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Mercer County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for real estate businesses, numbered among those based in Missouri, with Mercer County marked.

Top counties in Missouri

Counties in Missouri ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Andrew County, MO7168.6373+0.7%#174 of 2,229
2Dallas County, MO69710.3270+5.2%#229 of 2,229
3Ste. Genevieve County, MO6657.0447+1.1%#324 of 2,229
4Lawrence County, MO632215.1195+3.7%#458 of 2,229
5Warren County, MO633122.4148+9.2%#473 of 2,229
6McDonald County, MO6178.2346+3.1%#524 of 2,229
7Bates County, MO6169.7302+2.9%#528 of 2,229
8Benton County, MO6078.2340+5.7%#559 of 2,229
9Lincoln County, MO606026.3126+11.4%#584 of 2,229
10Washington County, MO5866.7422+1.6%#641 of 2,229
Mercer County, MONot scored17.7372−3.2%

Other business types in Mercer County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many real estate businesses are in Mercer County, MO?

Mercer County has 1 real estate business on map listings as of September 2026. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. No official count is published for real estate agents, property managers, mortgage lenders and inspectors in Mercer County: counts under 3 are left out. Official counts also show 9 one-person businesses without payroll.

How much do households in Mercer County, MO spend on rent and homeowner costs?

About $16.1M a year, or $12,392 per household. That is 26% below the U.S. average (an index of 74, where 100 is the U.S. average). The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 1,302 households in Mercer County and national spending patterns by income.

How does Mercer County, MO compare with the U.S. for real estate businesses?

Mercer County has 1 real estate business on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of real estate businesses to household spending, Mercer County would have about 4, against 1 on map listings.

How fast is Mercer County, MO growing?

Population estimates put Mercer County at 3,404 people in 2025, down 3.2% since 2020, against +3.1% for the U.S. It has 1,302 households. The median household income in Mercer County is $62,679 a year, 22% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Mercer County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Mercer County

Screening a site or an acquisition in Mercer County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.