Groundwork

Real estate · County · Illinois

Real estate businesses in Will County, IL

The real estate businesses in Will County, IL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #1,137 of 2,229 scored counties
#34 of 83 scored counties in Illinois

Listings
694
76 chain locations (11%)
Official establishments
413
+13.2% since 2019
Household spending a year
$4B
On rent and homeowner costs · $16,333 a household
Housing spending per listing (U.S. = 100)
133
33% above the U.S.
Listings per 10k households
28.4
26% below the U.S.
Population, 2025
712,253
+2.2% since 2020

See the real estate businesses around any address in Will County

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Will County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 694 real estate businesses in Will County. Of those, 76 are chain locations, or 11%, against 6% across the U.S. That is 28.4 per 10,000 households, 26% below the U.S. rate of 38.5.

Households in Will County spend about $4B a year on rent and homeowner costs, or $16,333 per household, 2% below the U.S. average. Housing spending per office is 33% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

The official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in Will County was 413 in 2023, up 13.2% from 2019. That is one for every 591 households, against one for every 414 across the U.S. Official counts list 3,276 one-person businesses without payroll. Since fiscal 2022, 3 SBA-backed loans worth $1.2M have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Will County.

Population estimates put the population change in Will County from 2020 to 2025 at +2.2%, slower than the U.S. (+3.1%). Will County scores 49 (lower middle) on the Groundwork market score for real estate businesses, ranking #1,137 of 2,229 scored counties and #34 of 83 scored counties in Illinois.

How Will County compares

The same measures for Illinois and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Will County, IL compared with Illinois and the U.S.
MeasureWill CountyIllinoisU.S.
Listings per 10k households28.432.738.5
Housing spending per listing (U.S. = 100)133105100
Households per official establishment591543414
Official establishment growth, 2019–2023+13.2%+4.1%+15.8%
Population growth, 2020–2025+2.2%−0.6%+3.1%
Spending per household on rent and homeowner costs$16,333$14,866$16,661
Median household income$109,984$83,390$80,734
Groundwork market score4943

Official counts and lending

Businesses

Official establishments, 2019 to 2023
365 → 413+13.2% over the period
Employees, 2023
1,200
Annual payroll, 2023
$70.2M
One-person businesses, 2023
3,276Businesses with no payroll
Map listings, September 2026
69476 chain locations
Listings at the U.S. rate for this spending
921The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$1.2M

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Will County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Will County

Population, 2025 estimate
712,253+2.2% since 2020
Households
244,273
Median age
39.7
Homes lived in by their owners
83%
Vehicles per household
2.0
Land area
836 sq. mi.
People per square mile
839
Median household income
$109,984+26.5% vs. 2015–2019, before inflation
Average household income
$134,183
Median home value
$319,600
Jobs located here
272,349
Daytime population
615,002Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Will County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Will County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for real estate businesses, numbered among those based in Illinois, with Will County marked.

Top counties in Illinois

Counties in Illinois ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Woodford County, IL70106.8514−0.8%#199 of 2,229
2Boone County, IL67199.8348+0.4%#286 of 2,229
3Douglas County, IL671114.2226+0.5%#304 of 2,229
4Henry County, IL66167.9405−2.2%#326 of 2,229
5Bureau County, IL66117.8394−2.1%#327 of 2,229
6Randolph County, IL641310.9279−0.6%#395 of 2,229
7Piatt County, IL641217.3201+0.6%#414 of 2,229
8Clinton County, IL632215.1223+0.6%#448 of 2,229
9Fulton County, IL62139.4314−2.0%#481 of 2,229
10Shelby County, IL61910.1304−1.6%#527 of 2,229
34Will County, IL4969428.4133+2.2%#1,137 of 2,229

Other business types in Will County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in Will County, IL?

There are 694 real estate businesses on map listings in Will County as of September 2026. 76 of them (11%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 413 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 13.2% from 2019. Official counts also show 3,276 one-person businesses without payroll.

How much do households in Will County, IL spend on rent and homeowner costs?

About $4B a year, or $16,333 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). For the 694 real estate businesses on map listings, housing spending per office is 33% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 244,273 households in Will County and national spending patterns by income.

How does Will County, IL compare with the U.S. for real estate businesses?

Will County has 28.4 real estate businesses per 10,000 households, 26% below the U.S. rate of 38.5. The index of housing spending per office is 133, where 100 is the U.S. At the national ratio of real estate businesses to household spending, Will County would have about 921, against 694 on map listings. There is one business with payroll in the industry for every 591 households, against one for every 414 across the U.S. The official count rose 13.2% from 2019 to 2023, against +15.8% for the U.S.

How fast is Will County, IL growing?

Population estimates put Will County at 712,253 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 244,273 households. The median household income in Will County is $109,984 a year, 36% above the U.S. median of $80,734. That rose 26.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Will County scores 49 for real estate businesses (lower middle), #1,137 of 2,229 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Will County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Will County

Screening a site or an acquisition in Will County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Will County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.