Groundwork

Real estate · County · South Carolina

Real estate agents and brokers in Union County, SC

Competitor counts, household spending and official business counts for real estate agents and brokers in Union County, SC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #447 of 2,176 scored counties
#12 of 39 scored counties in South Carolina

Listings
5
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$144.3M
On rent and homeowner costs · $12,431 a household
Housing spending per listing (U.S. = 100)
529
5.3 times the U.S.
Listings per 10k households
4.3
86% below the U.S.
Population, 2025
26,799
−1.4% since 2020

See the real estate agents and brokers around any address in Union County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on rent and homeowner costs in Union County comes to about $144.3M a year: $12,431 per household, 25% below the U.S. average. Housing spending per office is 5.3 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

Union County has 5 real estate agents and brokers on map listings as of September 2026. None of them are chain locations, against 4% across the U.S. Per 10,000 households, that is 4.3, 86% below the U.S. rate of 30.6.

The official count of businesses with payroll classed as offices of real estate agents and brokers in Union County was 3 in 2023. That is one for every 3,870 households, against one for every 788 across the U.S.

Population estimates put the population change in Union County from 2020 to 2025 at −1.4%, against +3.1% for the U.S. The Groundwork market score for real estate agents and brokers in Union County is 62 (upper middle), #447 of 2,176 scored counties and #12 of 39 scored counties in South Carolina. That puts it in the top quarter of counties.

How Union County compares

The same measures for South Carolina and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Union County, SC compared with South Carolina and the U.S.
MeasureUnion CountySouth CarolinaU.S.
Listings per 10k households4.333.630.6
Housing spending per listing (U.S. = 100)52981100
Households per official establishment3,870635788
Official establishment growth, 2019–2023n/a+31.7%+20.1%
Population growth, 2020–2025−1.4%+8.5%+3.1%
Spending per household on rent and homeowner costs$12,431$14,791$16,661
Median household income$41,621$69,324$80,734
Groundwork market score6235

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
3
Annual payroll, 2023
$126K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
50 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Union County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Union County

Population, 2025 estimate
26,799−1.4% since 2020
Households
11,611
Median age
44.2
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
514 sq. mi.
People per square mile
52
Median household income
$41,621+1.1% vs. 2015–2019, before inflation
Average household income
$60,230
Median home value
$103,600
Jobs located here
7,601
Daytime population
22,110Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Union County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across South Carolina

Every South Carolina market ranked →

The highest-scoring counties in South Carolina for real estate agents and brokers, numbered among those based in South Carolina, with Union County marked.

Top counties in South Carolina

Counties in South Carolina ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Laurens County, SC77217.8316+6.2%#59 of 2,176
2Newberry County, SC7695.9427+4.8%#66 of 2,176
3Abbeville County, SC7566.1411+2.3%#78 of 2,176
4Edgefield County, SC711313.3197+16.1%#185 of 2,176
5Cherokee County, SC70177.7310+3.7%#204 of 2,176
6Saluda County, SC6967.8314+4.1%#235 of 2,176
7Kershaw County, SC693914.5183+11.6%#248 of 2,176
8Jasper County, SC661612.2213+32.2%#327 of 2,176
9Chester County, SC6564.6525+2.2%#341 of 2,176
10Lancaster County, SC656315.7182+18.3%#364 of 2,176
12Union County, SC6254.3529−1.4%#447 of 2,176

Other business types in Union County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Union County, SC?

Map listings as of September 2026 show 5 real estate agents and brokers in Union County. None of them are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 3 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in Union County, SC spend on rent and homeowner costs?

About $144.3M a year, or $12,431 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). For the 5 real estate agents and brokers on map listings, housing spending per office is 5.3 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 11,611 households in Union County and national spending patterns by income.

How does Union County, SC compare with the U.S. for real estate agents and brokers?

Union County has 4.3 real estate agents and brokers per 10,000 households, 86% below the U.S. rate of 30.6. The index of housing spending per office is 529, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, Union County would have about 27, against 5 on map listings. There is one business with payroll in the industry for every 3,870 households, against one for every 788 across the U.S.

How fast is Union County, SC growing?

Population estimates put Union County at 26,799 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 11,611 households. Median household income in Union County is $41,621, 48% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 1.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Union County scores 62 for real estate agents and brokers (upper middle), #447 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Union County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Union County

Screening a site or an acquisition in Union County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Union County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.