Groundwork

Real estate · County · Michigan

Real estate agents and brokers in Montmorency County, MI

How Montmorency County, MI compares with other counties and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
11
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$58.7M
On rent and homeowner costs · $11,937 a household
Housing spending per listing (U.S. = 100)
98
2% below the U.S.
Listings per 10k households
22.4
27% below the U.S.
Population, 2025
9,842
+7.3% since 2020

See the real estate agents and brokers around any address in Montmorency County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Montmorency County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 11 real estate agents and brokers in Montmorency County. None of them are chain locations, against 4% across the U.S. That is 22.4 per 10,000 households, 27% below the U.S. rate of 30.6.

Households in Montmorency County spend about $58.7M a year on rent and homeowner costs, or $11,937 per household, 28% below the U.S. average. Housing spending per office is 2% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

In 2023, official counts showed 4 businesses with payroll in Montmorency County classed as offices of real estate agents and brokers. That is one for every 1,230 households, against one for every 788 across the U.S.

Population estimates show Montmorency County grew 7.3% from 2020 to 2025, faster than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Montmorency County compares

The same measures for Michigan and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Montmorency County, MI compared with Michigan and the U.S.
MeasureMontmorency CountyMichiganU.S.
Listings per 10k households22.424.630.6
Housing spending per listing (U.S. = 100)98104100
Households per official establishment1,2301,600788
Official establishment growth, 2019–2023n/a+14.3%+20.1%
Population growth, 2020–2025+7.3%+0.6%+3.1%
Spending per household on rent and homeowner costs$11,937$13,996$16,661
Median household income$49,756$72,875$80,734
Groundwork market scoreNot scored47

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
3
Annual payroll, 2023
$227K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
110 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Montmorency County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Montmorency County

Population, 2025 estimate
9,842+7.3% since 2020
Households
4,921
Median age
55.1
Homes lived in by their owners
88%
Vehicles per household
1.8
Land area
547 sq. mi.
People per square mile
17
Median household income
$49,756
Average household income
$63,313
Median home value
$158,600
Jobs located here
1,685
Daytime population
8,241Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Montmorency County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Montmorency County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for real estate agents and brokers, numbered among those based in Michigan, with Montmorency County marked.

Top counties in Michigan

Counties in Michigan ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Barry County, MI75229.0288+2.2%#82 of 2,176
2Montcalm County, MI672911.8201+4.1%#301 of 2,176
3Newaygo County, MI622211.2213+3.1%#464 of 2,176
4Houghton County, MI611812.6190+1.6%#519 of 2,176
5Allegan County, MI597215.8167+2.1%#602 of 2,176
6Monroe County, MI5811618.4141+0.7%#658 of 2,176
7Clinton County, MI574012.6217+1.6%#677 of 2,176
8Alcona County, MI57611.3201+3.7%#680 of 2,176
9Shiawassee County, MI573512.4195−0.4%#682 of 2,176
10Ionia County, MI573113.3187−0.5%#684 of 2,176
Montmorency County, MINot scored1122.498+7.3%

Other business types in Montmorency County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many real estate agents and brokers are in Montmorency County, MI?

There are 11 real estate agents and brokers on map listings in Montmorency County as of September 2026. None of them are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 4 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in Montmorency County, MI spend on rent and homeowner costs?

About $58.7M a year, or $11,937 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). For the 11 real estate agents and brokers on map listings, housing spending per office is 2% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 4,921 households in Montmorency County and national spending patterns by income.

How does Montmorency County, MI compare with the U.S. for real estate agents and brokers?

Montmorency County has 22.4 real estate agents and brokers per 10,000 households, 27% below the U.S. rate of 30.6. The index of housing spending per office is 98, where 100 is the U.S. The count on map listings matches the U.S. ratio of real estate agents and brokers to household spending. There is one business with payroll in the industry for every 1,230 households, against one for every 788 across the U.S.

How fast is Montmorency County, MI growing?

Population estimates put Montmorency County at 9,842 people in 2025, up 7.3% since 2020, faster than the U.S. (+3.1%). It has 4,921 households. The median household income in Montmorency County is $49,756 a year, 38% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Montmorency County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Montmorency County

Screening a site or an acquisition in Montmorency County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Montmorency County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.