Groundwork

Real estate · Metro area · Colorado

Real estate agents and brokers in the Greeley, CO metro area

How the Greeley, CO metro area compares with other metro areas and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #20 of 387 scored metro areas
#1 of 7 scored metro areas based in Colorado

Listings
244
16 chain locations (7%)
Official establishments
205
+28.9% since 2019
Household spending a year
$2.4B
On rent and homeowner costs · $19,074 a household
Housing spending per listing (U.S. = 100)
178
78% above the U.S.
Listings per 10k households
19.6
36% below the U.S.
Population, 2025
378,426
+14.2% since 2020

See the real estate agents and brokers around any address in the Greeley metro area

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greeley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for real estate agents and brokers in the Greeley metro area is 75 (high), #20 of 387 scored metro areas and #1 of 7 scored metro areas based in Colorado. That puts it in the top 10% of metro areas for real estate agents and brokers.

At $19,074 per household (14% above the U.S. average), households in the Greeley metro area spend about $2.4B a year on rent and homeowner costs. Housing spending per office is 78% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

There are 244 real estate agents and brokers on map listings in the Greeley metro area as of September 2026. 16 of them (7%) are chain locations, against 4% across the U.S. Per 10,000 households, that is 19.6, 36% below the U.S. rate of 30.6.

Official counts show 205 businesses with payroll classed as offices of real estate agents and brokers in the Greeley metro area in 2023, up 28.9% from 2019. That is one for every 606 households, against one for every 788 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $12K has gone to businesses classed as offices of real estate agents and brokers in the Greeley metro area. Between 2020 and 2025, the population of the Greeley metro area grew 14.2%, faster than the U.S. (+3.1%).

How the Greeley metro area compares

The same measures for Colorado and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Greeley, CO metro area compared with Colorado and the U.S.
MeasureGreeley metro areaColoradoU.S.
Listings per 10k households19.644.430.6
Housing spending per listing (U.S. = 100)17881100
Households per official establishment606318788
Official establishment growth, 2019–2023+28.9%+12.9%+20.1%
Population growth, 2020–2025+14.2%+3.9%+3.1%
Spending per household on rent and homeowner costs$19,074$19,501$16,661
Median household income$97,097$95,470$80,734
Groundwork market score7533

Official counts and lending

Businesses

Official establishments, 2019 to 2023
205+28.9% over the period
Employees, 2023
650
Annual payroll, 2023
$36.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
24416 chain locations
Listings at the U.S. rate for this spending
435The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$12K

SBA-backed loans to businesses classed as offices of real estate agents and brokers in the Greeley metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Greeley metro area

Population, 2025 estimate
378,426+14.2% since 2020
Households
124,287
Median age
36.5
Homes lived in by their owners
76%
Vehicles per household
2.2
Land area
3,985 sq. mi.
People per square mile
88
Median household income
$97,097+31.0% vs. 2015–2019, before inflation
Average household income
$118,627
Median home value
$471,700
Jobs located here
109,846
Daytime population
273,612Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Greeley metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of the Greeley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Colorado

Every Colorado market ranked →

The highest-scoring metro areas in Colorado for real estate agents and brokers, numbered among those based in Colorado, with the Greeley metro area marked.

Top metro areas in Colorado

Metro areas in Colorado ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Greeley, CO7524419.6178+14.2%#20 of 387
2Pueblo, CO5515522.6133+0.6%#132 of 387
3Denver-Aurora-Centennial, CO405,56945.682+4.1%#286 of 387
4Fort Collins-Loveland, CO3773247.574+4.8%#314 of 387
5Colorado Springs, CO341,34944.778+3.1%#347 of 387
6Grand Junction, CO3328643.473+4.4%#354 of 387
7Boulder, CO2767949.676−0.7%#379 of 387

Other business types in the Greeley metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in the Greeley, CO metro area?

As of September 2026, map listings count 244 real estate agents and brokers in the Greeley metro area. 16 of them (7%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 205 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 28.9% from 2019.

How much do households in the Greeley, CO metro area spend on rent and homeowner costs?

About $2.4B a year, or $19,074 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). For the 244 real estate agents and brokers on map listings, housing spending per office is 78% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 124,287 households in the Greeley metro area and national spending patterns by income.

How does the Greeley, CO metro area compare with the U.S. for real estate agents and brokers?

The Greeley metro area has 19.6 real estate agents and brokers per 10,000 households, 36% below the U.S. rate of 30.6. The index of housing spending per office is 178, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, the Greeley metro area would have about 435, against 244 on map listings. There is one business with payroll in the industry for every 606 households, against one for every 788 across the U.S. The official count rose 28.9% from 2019 to 2023, against +20.1% for the U.S.

How fast is the Greeley, CO metro area growing?

Population estimates put the Greeley metro area at 378,426 people in 2025, up 14.2% since 2020, faster than the U.S. (+3.1%). It has 124,287 households. Median household income in the Greeley metro area is $97,097, 20% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greeley metro area scores 75 for real estate agents and brokers (high), #20 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Greeley metro area. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in the Greeley metro area

Screening a site or an acquisition in the Greeley metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Greeley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.